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Tourism experiences and healthy aging: extending the successful aging model

Sharleen Xiaolian Chen (Faculty of Creative Tourism and Intelligent Technologies, Macao University of Tourism, Macao, China)
Henry Hoipong Kuok (Faculty of Creative Tourism and Intelligent Technologies, Macao University of Tourism, Macao, China)

Asia Pacific Journal of Marketing and Logistics

ISSN: 1355-5855

Article publication date: 19 November 2024

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Abstract

Purpose

The surge in the older population has gained significant interest within the tourism sector worldwide. Little empirical research has been conducted to examine the role of tourism experiences on older adults’ healthy aging. Based on Rowe and Kahn’s (1987) successful aging model, this study utilized a qualitative approach to examine the health benefits that tourism can play for seniors.

Design/methodology/approach

A total of 19 interviews were conducted with senior adults living in Macau aged over 60. Thematic analysis was employed for data analysis.

Findings

The results demonstrate that the tourism experience contributes to healthy aging in three ways: first, nature-based tourism benefits seniors’ physical health; second, the social interactions with friends, relatives, locals and fellow travelers during tourism activities benefit seniors' emotional well-being and third, transcendent tourism experiences can exhibit positive spirituality among seniors.

Originality/value

This paper not only enriches the theoretical and empirical studies on tourism and healthy aging but also puts forward relevant empirical suggestions to destination marketing organizations that target the senior tourist market.

Keywords

Acknowledgements

We would like to express our gratitude to the guest editor and the anonymous reviewers for their valuable comments which helped us improve the manuscript.

Citation

Chen, S.X. and Kuok, H.H. (2024), "Tourism experiences and healthy aging: extending the successful aging model", Asia Pacific Journal of Marketing and Logistics, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/APJML-04-2024-0541

Publisher

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Emerald Publishing Limited

Copyright © 2024, Emerald Publishing Limited

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