To read this content please select one of the options below:

Introduction and Machine Learning Preliminaries: Training and Performance Assessment

Niladri Syam (University of Missouri, USA)

Rajeeve Kaul (McDonald's Corporation, USA)

Machine Learning and Artificial Intelligence in Marketing and Sales

ISBN: 978-1-80043-881-1, eISBN: 978-1-80043-880-4

Publication date: 10 March 2021

Citation

Syam, N. and Kaul, R. (2021), "Introduction and Machine Learning Preliminaries: Training and Performance Assessment", Machine Learning and Artificial Intelligence in Marketing and Sales, Emerald Publishing Limited, Leeds, pp. 5-24. https://doi.org/10.1108/978-1-80043-880-420211002

Publisher

:

Emerald Publishing Limited

To read this content please select one of the options below:

Please note you do not have access to teaching notes

Citation

Publisher

All feedback is valuable

Report an issue or find answers to frequently asked questions