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A social constructionist perspective of gender stereotyping at work: A case of highly skilled women in Sri Lanka

Weerahannadige Dulini Anuvinda Fernando (School of Business and Economics, Loughborough University, Loughborough, UK)

Gender in Management

ISSN: 1754-2413

Article publication date: 28 September 2012

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Abstract

Purpose

This paper takes a social constructionist approach to explore how highly skilled women workers in Sri Lanka manage gender stereotyping in their workplaces. The purpose of this paper is to contribute new insights into existing understandings of women's careers in diverse socio‐cultural contexts.

Design/methodology/approach

This paper is based on one‐to‐one in‐depth interviews with 24 Sri Lankan women in early, mid and late career.

Findings

The findings reveal how the women in this sample used eight strategies to navigate through the various gender biases they perceived to impact on their careers. The implications of respondents' actions are highlighted.

Originality/value

This paper contributes to the limited literature on women's careers in South Asia and develops existing understandings of how women's actions contribute towards maintaining and/or redefining the gender biases they encounter (see Powell et al.). Furthermore, the empirical findings highlight differences in the ways women from public and private organisations manage gender biases, while illuminating the differential impact of gender stereotypes on women in early, mid and late career.

Keywords

Citation

Dulini Anuvinda Fernando, W. (2012), "A social constructionist perspective of gender stereotyping at work: A case of highly skilled women in Sri Lanka", Gender in Management, Vol. 27 No. 7, pp. 463-481. https://doi.org/10.1108/17542411211273450

Publisher

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Emerald Group Publishing Limited

Copyright © 2012, Emerald Group Publishing Limited

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