Australian public affairs: links to European corporate communication
Corporate Communications: An International Journal
ISSN: 1356-3289
Article publication date: 1 September 2000
Abstract
The Australian social and political environments have broadened the traditional “public affairs” function to include specific tools, such as environmental communication, corporate giving, issues management and community relations. Future trends indicate a more strategic “public affairs” focus.
Keywords
Citation
Tixier, M. (2000), "Australian public affairs: links to European corporate communication", Corporate Communications: An International Journal, Vol. 5 No. 3, pp. 152-157. https://doi.org/10.1108/13563280010377545
Publisher
:MCB UP Ltd
Copyright © 2000, MCB UP Limited