Customer Care: A Brief Overview

Abstract

This article gives a brief overview of what customer care is and why it matters in libraries and information units. There is a discussion of the origins of customer care as well as its importance to service organisations generally. The article looks at the various aspects of customer care including the effect of visual appearance, the need to make the service responsive to customers′ needs and other issues. There is also a brief discussion of the management and training implications of customer care.

Citation

Morris, B. (1990), "Customer Care: A Brief Overview", Library Review, Vol. 39 No. 6. https://doi.org/10.1108/00242539010003786