Valeriia Boldosova and Severi Luoto
The purpose of this paper is to explore the role of storytelling in data interpretation, decision-making and individual-level adoption of business analytics (BA).
Abstract
Purpose
The purpose of this paper is to explore the role of storytelling in data interpretation, decision-making and individual-level adoption of business analytics (BA).
Design/methodology/approach
Existing theory is extended by introducing the concept of BA data-driven storytelling and by synthesizing insights from BA, storytelling, behavioral research, linguistics, psychology and neuroscience. Using theory-building methodology, a model with propositions is introduced to demonstrate the relationship between storytelling, data interpretation quality, decision-making quality, intention to use BA and actual BA use.
Findings
BA data-driven storytelling is a narrative sensemaking heuristic positively influencing human behavior towards BA use. Organizations deliberately disseminating BA data-driven stories can improve the quality of individual data interpretation and decision-making, resulting in increased individual utilization of BA on a daily basis.
Research limitations/implications
To acquire a deeper understanding of BA data-driven storytelling in behavioral operational research (BOR), future studies should test the theoretical model of this study and focus on exploring the complexity and diversity in individual attitudes toward BA.
Practical implications
This study provides practical guidance for business practitioners who struggle with interpreting vast amounts of complex data, making data-driven decisions and incorporating BA into daily operations.
Originality/value
This cross-disciplinary study develops existing BOR, storytelling and BA literature by showing how a novel BA data-driven storytelling approach can facilitate BA adoption in organizations.
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Significant advances in digital technologies impact both organisations and knowledge workers alike. Organisations are now able to effectively analyse significant amounts of data…
Abstract
Significant advances in digital technologies impact both organisations and knowledge workers alike. Organisations are now able to effectively analyse significant amounts of data, while accomplishing actionable insight and data-driven decision-making through knowledge workers that understand and manage greater complexity. For decision-makers to be in a position where sufficient information and data-driven insights enable them to make informed decisions, they need to better understand fundamental constructs that lead to the understanding of deep knowledge and wisdom. In an attempt to guide organisations in such a process of understanding, this research study focuses on the design of an organisational transformation framework for data-driven decision-making (OTxDD) based on the collaboration of human and machine for knowledge work. The OTxDD framework was designed through a design science research approach and consists of 4 major enablers (data analytics, data management, data platform, data-driven organisation ethos) and 12 sub-enablers. The OTxDD framework was evaluated in a real-world scenario, where after, based on the evaluation feedback, the OTxDD framework was improved and an organisational measurement tool developed. By considering such an OTxDD framework and measurement tool, organisations will be able to create a clear transformation path to data-driven decision-making, while applying the insight from both knowledge workers and intelligent machines.
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Manaf Al-Okaily and Aws Al-Okaily
Financial firms are looking for better ways to harness the power of data analytics to improve their decision quality in the financial modeling era. This study aims to explore key…
Abstract
Purpose
Financial firms are looking for better ways to harness the power of data analytics to improve their decision quality in the financial modeling era. This study aims to explore key factors influencing big data analytics-driven financial decision quality which has been given scant attention in the relevant literature.
Design/methodology/approach
The authors empirically examined the interrelations between five factors including technology capability, data capability, information quality, data-driven insights and financial decision quality drawing on quantitative data collected from Jordanian financial firms using a cross-sectional questionnaire survey.
Findings
The SmartPLS analysis outcomes revealed that both technology capability and data capability have a positive and direct influence on information quality and data-driven insights without any direct influence on financial decision quality. The findings also point to the importance and influence of information quality and data-driven insights on high-quality financial decisions.
Originality/value
The study for the first time enriches the knowledge and relevant literature by exploring the critical factors affecting big data-driven financial decision quality in the financial modeling context.
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Shashank Gupta and Rachana Jaiswal
This study explores the factors influencing artificial intelligence (AI)-driven decision-making proficiency (AIDP) among management students, focusing on foundational AI…
Abstract
Purpose
This study explores the factors influencing artificial intelligence (AI)-driven decision-making proficiency (AIDP) among management students, focusing on foundational AI knowledge, data literacy, problem-solving, ethical considerations and collaboration skills. The research examines how these competencies enhance self-efficacy and engagement, with curriculum design, industry exposure and faculty support as moderating factors. This study aims to provide actionable insights for educational strategies that prepare students for AI-driven business environments.
Design/methodology/approach
The research adopts a hybrid methodology, integrating partial least squares structural equation modeling (PLS-SEM) with artificial neural networks (ANNs), using quantitative data collected from 526 management students across five Indian universities. The PLS-SEM model validates linear relationships, while ANN captures nonlinear complexities, complemented by sensitivity analyses for deeper insights.
Findings
The results highlight the pivotal roles of foundational AI knowledge, data literacy and problem-solving in fostering self-efficacy. Behavioral, cognitive, emotional and social engagement significantly influence AIDP. Moderation analysis underscores the importance of curriculum design and faculty support in enhancing the efficacy of these constructs. ANN sensitivity analysis identifies problem-solving and social engagement as the most critical predictors of self-efficacy and AIDP, respectively.
Research limitations/implications
The study is limited to Indian central universities and may require contextual adaptation for global applications. Future research could explore longitudinal impacts of AIDP development in diverse educational and cultural settings.
Practical implications
The findings provide actionable insights for curriculum designers, policymakers and educators to integrate AI competencies into management education. Emphasis on experiential learning, ethical frameworks and interdisciplinary collaboration is critical for preparing students for AI-centric business landscapes.
Social implications
By equipping future leaders with AI proficiency, this study contributes to societal readiness for technological disruptions, promoting sustainable and ethical decision-making in diverse business contexts.
Originality/value
To the author’s best knowledge, this study uniquely integrates PLS-SEM and ANN to analyze the interplay of competencies and engagement in shaping AIDP. It advances theoretical models by linking foundational learning theories with practical AI education strategies, offering a comprehensive framework for developing AI competencies in management students.
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The growing turbulence of the external environment has progressively led to the necessity by organizations of exploiting new opportunities provided by data-driven approaches for…
Abstract
The growing turbulence of the external environment has progressively led to the necessity by organizations of exploiting new opportunities provided by data-driven approaches for supporting the even more complex decision-making processes. The new digital environment has led to the development and adoption of innovative approaches; also in the urban context which has always been characterized by different, interconnected, and dynamic dimensions. Urban governance models have been enhanced by smart technologies, which act as enablers of advanced services and foster connections between citizens, public and private organizations, and decision-makers. In this context, the objective of this chapter is to examine the role of data-driven approaches in the urban context during the chaotic and high variable circumstances related to the diffusion of the Coronavirus disease 2019 (Covid-19). Thanks to the adoption of the co-evolutionary perspective, a cycle in urban governance decision-making approach based on digital technologies is depicted and its contribution for managing the ongoing Covid-19 is traced. The results of the analysis highlight how the data-driven approach supports urban decision-making process and shed light on the co-evolutionary perspective as heuristic device to map the interactions settled in the networks between local governments, data-driven technologies, and citizens. In this sense, this chapter offers interesting insights, potentially capable of generating useful implications for both researchers and professionals in the public sector.
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Maren Hinrichs, Loina Prifti and Stefan Schneegass
With production systems become more digitized, data-driven maintenance decisions can improve the performance of production systems. While manufacturers are introducing predictive…
Abstract
Purpose
With production systems become more digitized, data-driven maintenance decisions can improve the performance of production systems. While manufacturers are introducing predictive maintenance and maintenance reporting to increase maintenance operation efficiency, operational data may also be used to improve maintenance management. Research on the value of data-driven decision support to foster increased internal integration of maintenance with related functions is less explored. This paper explores the potential for further development of solutions for cross-functional responsibilities that maintenance shares with production and logistics through data-driven approaches.
Design/methodology/approach
Fifteen maintenance experts were interviewed in semi-structured interviews. The interview questions were derived based on topics identified through a structured literature analysis of 126 papers.
Findings
The main findings show that data-driven decision-making can support maintenance, asset, production and material planning to coordinate and collaborate on cross-functional responsibilities. While solutions for maintenance planning and scheduling have been explored for various operational conditions, collaborative solutions for maintenance, production and logistics offer the potential for further development. Enablers for data-driven collaboration are the internal synchronization and central definition of goals, harmonization of information systems and information visualization for decision-making.
Originality/value
This paper outlines future research directions for data-driven decision-making in maintenance management as well as the practical requirements for implementation.
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Chiara Giachino, Martin Cepel, Elisa Truant and Augusto Bargoni
The purpose of this study is to investigate the relationship between artificial intelligence (AI) and decision making in the development of AI-related capabilities. We investigate…
Abstract
Purpose
The purpose of this study is to investigate the relationship between artificial intelligence (AI) and decision making in the development of AI-related capabilities. We investigate if and how AI-driven decision making has an impact on firm performance. We also investigate the role played by environmental dynamism in the development of AI capabilities and AI-driven decision making.
Design/methodology/approach
We surveyed 346 managers in the United States using established scales from the literature and leveraged p modelling to analyse the data.
Findings
Results indicate that AI-driven decision making is positively related to firm performance and that big data-powered AI positively influences AI-driven decision making. Moreover, there is a positive relationship between big data-powered AI and the development of AI capability within a firm. It is also found that the control variables of firm size and age do not significantly affect firm performance. Finally, environmental dynamism does not have a positive and significant moderating effect on the path connecting big data-powered AI and AI-driven decision making, while it exerts a positive moderating effect on the development of AI capability to strengthen AI-driven decision making.
Originality/value
These findings extend the resource-based view by highlighting the capabilities developed within the firm to manage big data-powered AI. This research also provides theoretically grounded guidance to managers wanting to align their AI-driven decision making with superior firm performance.
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Martin Kornberger, Clarissa Ruth Marie Schott, Dan-Richard Knudsen and Christian Andvik
This paper aims to point to the shift in the temporal orientation, going from reporting on the past to creating insights about the future, which might be suggestive of perennial…
Abstract
Purpose
This paper aims to point to the shift in the temporal orientation, going from reporting on the past to creating insights about the future, which might be suggestive of perennial managerial attempts to push the boundaries of bounded rationality.
Design/methodology/approach
In this essay, the authors want to critically engage with the concept of “data-driven management” in the context of digitalization. To do so, they sketch the edges of current discourses around the emerging idea of data-driven management and its relationship with the inner workings of organizations from an accounting perspective. They question the often-times supposed objectivity and increased rationality of the concept and instead introduce the idea of becoming “data-curious” (before being data-driven).
Findings
The authors observe that this push also seems to be accompanied by trends of individualized decision-making and prevailing hopes of technology to solve organizational problems. They therefore suggest that it is valuable for current debates to take a moment to give attention, in practice and in research, to the role of temporality, benefits of collective decision-making and changes in professions (of accountants).
Originality/value
The aim of this paper is to spark curiosity and engagement with the phenomenon of data-driven management by outlining a novel set of potential future pathways of research and point towards methods that might help studying the questions arising for a data-curious approach.
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Rebecca Wolf, Joseph M. Reilly and Steven M. Ross
This article informs school leaders and staffs about existing research findings on the use of data-driven decision-making in creating class rosters. Given that teachers are the…
Abstract
Purpose
This article informs school leaders and staffs about existing research findings on the use of data-driven decision-making in creating class rosters. Given that teachers are the most important school-based educational resource, decisions regarding the assignment of students to particular classes and teachers are highly impactful for student learning. Classroom compositions of peers can also influence student learning.
Design/methodology/approach
A literature review was conducted on the use of data-driven decision-making in the rostering process. The review addressed the merits of using various quantitative metrics in the rostering process.
Findings
Findings revealed that, despite often being purposeful about rostering, school leaders and staffs have generally not engaged in data-driven decision-making in creating class rosters. Using data-driven rostering may have benefits, such as limiting the questionable practice of assigning the least effective teachers in the school to the youngest or lowest performing students. School leaders and staffs may also work to minimize negative peer effects due to concentrating low-achieving, low-income, or disruptive students in any one class. Any data-driven system used in rostering, however, would need to be adequately complex to account for multiple influences on student learning. Based on the research reviewed, quantitative data alone may not be sufficient for effective rostering decisions.
Practical implications
Given the rich data available to school leaders and staffs, data-driven decision-making could inform rostering and contribute to more efficacious and equitable classroom assignments.
Originality/value
This article is the first to summarize relevant research across multiple bodies of literature on the opportunities for and challenges of using data-driven decision-making in creating class rosters.
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Much of the recent research on data‐driven decision making in US schools has focused on standardized test scores while other forms of data in schools have gone largely unexamined…
Abstract
Purpose
Much of the recent research on data‐driven decision making in US schools has focused on standardized test scores while other forms of data in schools have gone largely unexamined as useful data, such as teacher‐assigned grades. Based on the literature, the theory outlined in this paper is that grades, as data historically overlooked in schools, are a useful multidimensional assessment for decision making by educational leaders. This paper aims to address these issues.
Design/methodology/approach
Using multidimensional scaling, grades, and standardized test scores are compared for 195 students in grades 9‐12 from two US school districts. The relationship between these assessments is visualized between grades in core subjects, such as Mathematics and English, non‐core subjects, such as Art and Physical Education, and standardized test scores, such as the ACT.
Findings
Two significant dimensions appear to be embedded within grades; assessment of academic knowledge and an assessment of a student's ability to negotiate the social processes of school. These findings indicate that grades should be reconceptualized as informative for data‐driven decision making in schools as a potential assessment of both academic knowledge and a student's ability to negotiate the social processes of school.
Originality/value
Grades have been overlooked as useful data in the data‐driven decision‐making literature. This paper provides novel evidence for the usefulness of actual teacher‐assigned grades in school and district decision making as well as research and policymaking versus the past use of student self‐reported grades or teacher perceptions of grading practices.