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The purpose of this paper is to focus, explore, and provide an in-depth analysis of the relationship between company resources and the process of enterprise risk management (ERM) in order to strengthen corporate structures against emerging uncertainties.

This paper proposes a strategic risk management framework for the development and sustainability of corporate performance by focussing on the dimension of firm resources extracted from the resources-based theory. This paper focussed on using Malaysia listed firms under Malaysian Bourse as sample frame using the random sampling technique whereby questionnaire were distributed among head of risk management department. Of the 600 questionnaires distributed, 223 were returned completed.

The survey results indicate that intangible resources play a significant roles in resources – performance relationship while the other two main dimension that are tangible resources and capabilities have shown contradictory results.

This paper only focussed on using Malaysia listed firms under Malaysian Bourse as sample frame.

The management of risk is a dynamic phenomenon and the change of management that parallel with its evolution demand a revisiting and revamping over and over again promptly. In order to adapt and survive the volatile environment time and again, the effort to ensure long-term sustainability has to be made by the firm as success and failure can quickly replace one another in a relatively short period. The results highlight the various insight that might be helpful to managers in terms of managing the performance of the firm by concentrating entirely on its risk management and resources managements process.

Overall it was shown that only certain dimension of resources within the firm has strong relationship with the performance variation. As such, the company has to ensure that deployment of resources has to be optimized accordingly by focussing on the types of resources that matters so that possibility of improving the outcome of the firm in the volatile global environment can be realized.

This paper aims to address the influence of mass media (MM) and word of mouth (WOM) on subjective norm (SN) and the intentions to purchase a family takaful scheme among Muslim Malaysians.

Data were collected from 384 Muslim consumers in Kuala Lumpur, Malaysia, using a convenience sampling approach. The hypotheses were tested by applying structural equation modelling.

The results revealed that MM and WM were able to influence SN. In addition, the results also found that SN significantly influences intentions to purchase a family takaful scheme.

By examining MM and WM on SN, the study validated the importance of both constructs in affecting consumers’ SN and purchase intention. This study would be useful for takaful operators, as the findings would help them to formulate strategies for promotional activities.

This paper empirically justifies the relationship between MM and WM on SN and purchase intention of family takaful schemes in an integrated model.

The purpose of this paper is to apply theory of planned behaviour (TPB) in predicting consumer intention to participate in takaful. One area of concern for takaful operators is the untapped Islamic insurance (takaful) market and lower market share compared to conventional insurance counterparts. It is possible that the application of the TPB could shed some light on the problem and possibly offer some assistance to the takaful operators.

Interrelationships among attitudes, subjective norm, perceived behavioural control and purchase intentions in regard to takaful products participation were examined within a framework of the theory of planned behaviour. A model and series of propositions are developed. The propositions are open to empirical verification and can form the basis for a research stream on takaful participation.

In identifying factors influencing takaful participation, TPB is used and the model incorporates certain individual factors that are likely to influence intentions towards takaful participation. The model proposes that individual factors such as awareness, knowledge and exposure have impacts on takaful participation.

This study provides insights for a previously unaddressed takaful participation among potential consumers. Prior work on determining participation of takaful has not applied TPB in an effort to understand the phenomenon.

The purpose of this paper is to determine the factors influencing customer adoption toward takaful products in Pakistan.

The study used five attributes of diffusion innovation theory (DOI), namely, relative advantage, compatibility, trialability, observability and complexity. Furthermore, the authors introduced two additional constructs, namely, consumer awareness and religiosity to analyze the adoption behavior of customers. A total of 365 questionnaires were distributed among the participants of the study. The survey was conducted in the Karachi city where the respondents were the existing and potential users of takaful products. The theoretical model of DOI theory was tested using structural equation modeling.

The findings report that complexity has a negative impact on the adoption of takaful, whereas relative advantage, compatibility, trialability, observability, religiosity and consumer awareness shows a positive and significant influence.

It is a noteworthy point that past literature is quite limited to investigate the determinants of consumer intentions to adopt takaful products. Based on this argument, the authors build the study to provide a scope and coverage in the field of Islamic insurance. The authors also expect that the research will encourage and provide a venue for forthcoming studies to help policy makers and academicians in this emerging business.