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The purpose of this paper is to propose a mathematical model that can quantitatively and vividly measure the current capability of enterprises by evaluating their existing knowledge inventory.

Knowledge management starts from assessing the current position of enterprises, visioning future intention, and then specifying knowledge objectives and formulating knowledge strategies. Along with this process, a critical component that must be realized in order to assist management in determining knowledge objective and strategies is the assessment of existing knowledge inventory.

The paper finds that enterprises can better position themselves by deciding realistic objectives and formulating achievable strategies.

The force that drives human history from agricultural age to industrial age, information age, and finally to the knowledge age was innovation, and the crucial element determining the level of products and services innovation lies in people. In other words, all innovations come from human resources, and knowledge enables human beings to be creative. Especially, in this global era with stiff competition, enterprises should create, manage and preserve knowledge better than their competitors in order to maintain competitive advantage, and therefore remain ever‐lasting existence.

Previous investigations mainly employed qualitative methods, such as questionnaire survey and in‐depth interviews, to explore knowledge management performance of enterprises.

The paper shows that by categorizing the knowledge inventory in terms of knowledge depth and width, enterprises would be able to formulate suitable knowledge strategies of accumulation, widening, deepening, or strengthening and specify proper learning strategies to bridge the knowledge gap to cope with the competition.

This paper aims to examine the antecedents of brand passion and brand community commitment, namely, self-congruity and athlete attraction, as well as their effects on online brand advocacy in online brand communities.

The sample comprises members of a Facebook football fan club brand community. An online survey measuring athlete-level factors, team-level factors and online brand advocacy provides data to test the conceptual framework using structural equation modeling with partial least squares (PLS-SEM).

The findings of this paper support the positive spillover effect from athlete subbrand to team brand advocacy, as self-congruity exerted positive effects on brand passion and brand community commitment, while athlete attraction influenced brand community commitment, leading to online brand advocacy.

The findings validate the dimensions of online brand advocacy and advance research on sports brand hierarchy in brand architecture by establishing the transference effect from athlete to the team brand.

To effectively manage their brands online, brand managers need to pay attention to the powerful and multifaceted tool of online brand advocacy. Brand managers can capitalize on their active advocates by working closely with them to co-create uplifting and authentic brand stories that are worthwhile for sharing, especially in times of crisis.

Building on the developmental trajectory of brand love and vicarious brand experience, the findings verify the directionality of the spillover effect and offer insights into the development of brand advocacy across different brand levels.

This study aims to integrate self-determination and social exchange theories to assess how the three-way interaction between human capital, perceived organizational support (POS) and future time perspective (FTP) affects turnover intention.

The study uses a sample of 586 engineers and their immediate supervisors working in Taiwanese high-technology companies to examine the hypothesized relationships.

The results indicate that human capital with a high POS has a lower turnover intention than that with a low POS. Moreover, a three-way interaction is observed between human capital, POS and FTP, indicating that human capital predicts lower turnover intention when both POS and FTP are high.

The findings suggest that managers should hire employees who have high human capital and who are predisposed to FTP and provide strong organizational support to retain outstanding manpower.

This study is one of the first to examine the interaction effects of POS and FTP on the relationship between human capital and turnover intention.

Focusing on social network services (SNS), the purpose of this paper is to propose a research model to investigate individuals’ SNS usage facilitators and inhibitors from the perspective of individuals’ media system dependency (MSD) and privacy concerns.

The research model will be tested with data collected from online users of Facebook. The survey yielded a total of 403 responses for the data analysis which was conducted by measurement and structural models.

The findings indicate that SNSs members strive for understanding, orientation, and play dependencies which facilitate their satisfaction and social presence, and subsequently fosters their continuance intention toward the SNS. In addition, the members’ privacy concerns decrease satisfaction and social presence online.

First, this study has contributed to the authors’ understanding of an individual’s SNS facilitators and inhibitors from the theoretical perspective (i.e. MSD theory and privacy concerns). Second, satisfaction is a strong antecedent of continuance intention and would dilute the effect of social presence on an individual’s SNS continuance intention.

This study aims to examine how external and internal conditions drive the impact of circular economy mechanism by decomposing into three policy networks in terms of reduce, reuse and recycle, to better understand the contingency model of climate change and effect of firm size on subsequent performance.

Drawing on circular economy network and resource-based view (RBV)-network-resilience strategy framework, a pooled longitudinal cross-sectional data model is developed using a sample of 4,050 Taiwanese manufacturing multinational corporations (MNCs) making foreign direct investment between 2013 and 2018. Structural equation modeling analysis is used to comprehensively examine and investigate each circular economy policy network in the context of climate change and firm size. Post hoc multigroup analysis (MGA) is also conducted.

MGA shows that the reduce policy network is positively and negatively related to manufacturing know-how and production size, respectively. The impact of reuse policy network can enhance the competence of large firms. The recycle policy network is more prominent in terms of competence enhancement of climate change.

MNCs are seeking to build circular economy policy networks to a greater extent, given climate change pressure and guidelines.

This study adds to the circular economy and RBV-network-related literature on climate change and interactions to enhance performance, echoing the recent call on the sustainability of the circular economy of MNCs.

The Western-centric nature of research into corporate social responsibility (CSR) has left gaps in one’s understanding of local culture's role in augmenting or undermining the impact of firms' CSR policies. This paper constructs and tests variables measuring “Confucian values” mediation between Chinese employees' perceived CSR and their job satisfaction, organizational commitment and organizational citizenship behavior.

The hypotheses were tested through structural equation modeling, using data from 311 responses completed by employees at Chinese private companies, located in China's Cheng-Yu economic area (Chongqing and Chengdu).

Chinese employees' perceived CSR had a positive significant effect on job attitudes (job satisfaction and organizational commitment). However, perceived CSR had no significant positive impact on organizational citizenship behavior. The authors also found that Confucian values are a partial mediator between perceived CSR and job attitudes and a full mediator between perceived CSR and organizational citizenship behavior.

The results enrich one’s understanding of cultural values in these relationships and suggest further research into how firms and governments in Confucian-based societies can better operationalize Confucian values to argument the firm's and country's CSR identity, thus improving job attitudes and public relations among customers who share this cultural heritage. For non-Confucian societies and foreign firms operating in China, the results encourage searches for Confucian value substitutes, such as trust and education, to incorporate into CSR mechanisms that promote these values among employees. The authors suggest approaches for furthering these agendas.

Based on the first part of the service profit chain, the purpose of this paper is to investigate the relationship between 11 spiritual management tactics and determinants of turnover intention.

A survey on managers and manufacturing employees is conducted. Later, the grey relational analysis to process the data is used together with the multi‐criteria‐weighted average in the decision‐making process to identify degree of relatedness between spiritual management and determinants of employee turnover intention.

The paper finds that a difference in perception between managers and employees exists with regard to appropriate spiritual management tactics; the former put more emphasis on the tangibles aspects; and the later on the intangibles.

This paper is an exploratory research; so there is lack of other empirical studies in this area, more work needs to be done in regard to reliability and validity of measures of spiritual management. The authors suggest cultural comparison to be studied, to see if those 11 spiritual management tactics has the same effect on employees' turnover in different cultural environments.

The results indicate that conducting appropriate spiritual management will benefit from reducing employee turnover and then increasing the firm performance.

This paper offers some concrete management suggestions both for the academy and the practice, especially in the new era of conceptual age.

The purpose of this paper is to identify and prioritize the measures of intellectual capital (IC) of e‐learning service companies that ultimately influence firms' competitive advantages.

Through focus group interviews, content analysis, and the analytic hierarchy process, this paper identifies five dimensions and 15 indicators to measure the IC of e‐learning service companies in Taiwan.

The findings and prioritization of ICs can help the e‐learning companies to understand the critical success factors that facilitate gaining their competitive advantages in Taiwan.

The focus of this paper is only on e‐learning companies located in Taiwan, thus the results cannot be generalized to all e‐learning companies. Additionally, only five main dimensions are identified from the study, there is a possibility that this study does not cover all the important dimensions of IC of e‐learning companies.

e‐Learning companies can use the IC measurement tool developed in this study to detect IC weaknesses and strengths. Moreover, e‐learning companies need to re‐consider the portfolio of their IC that make e‐leaning more competitive in industry.

This paper finding contributes to the present body of knowledge and also highlights IC dimensions that can provide a reference for e‐leaning companies to develop favorable strategies for achieving their goal of enhancing competitive advantages.

The purpose of this study is to develop organic food consumption experience (OFCE) scales based on structural/functional theory.

In the first step, the construct and item generation of OFCE were developed by a literature review, and 58 items were created for the item pool. In the second step, qualitative interviews were used to evaluate and maintain 35 items. In the third step, an online survey collected 543 valid samples to test reliability and validity with exploratory factor analysis in phase 3A. The AHP method was also used to confirm the construct and items in phase 3B. In the final step, 1,017 valid samples were collected by face-to-face survey to test the formal scale with confirmatory factor analysis.

This study defines OFCE as the internal and subjective responses that result from a series of interactions between consumers, the shopping environment and organic food. Meanwhile, six dimensions are named: organic food quality, store interactions, organic certification, convenience concerns, health benefits, caring for family and sense of responsibility. In addition, there are significant differences between organic food businesses and consumers regarding their perceptions of OFCE.

To the best of the authors’ knowledge, this is among the first studies to develop OFCE scales. In addition, the results of the study can potentially help organic food marketers develop new promotion strategies.