Search results
1 – 7 of 7Xiaoting Shen, Yimeng Zhao, Jia Yu and Mingzhou Yu
This study aims to investigate the responses of young Chinese consumers with different cultural characteristics to negative brand information about electric vehicles.
Abstract
Purpose
This study aims to investigate the responses of young Chinese consumers with different cultural characteristics to negative brand information about electric vehicles.
Design/methodology/approach
The current study is quantitative research with an experimental method. It shows two different levels of severity for negative publicity and asks participants to self-report through questionnaires.
Findings
Chinese young consumers, being collectivist and of high uncertainty avoidance, tend to search for and spread information; consumers with low power distance search and share information more under low information severity. In addition, information search positively affects brand attitude under lower severity; negative word-of-mouth intention negatively affects brand attitudes at both severity levels.
Research limitations/implications
The current study examines the influence of personal cultural values on information searching and negative information dissemination among young consumers, providing insights to complement previous studies. Furthermore, it explores how such exposure influences young consumers’ brand attitude and intention to purchase. Limitations include simple sample scopes and single-product stimuli.
Practical implications
This research highlights the importance of cultural dimensions in shaping young consumers’ responses to negative publicity. Marketers worldwide should consider cultural influence and develop specific strategies to address negative information about different products. Understanding customers’ unique characteristics and preferences can help marketers effectively tailor their approaches to counter negative publicity.
Originality/value
This study originally provides a supplement to prior studies on cultural dimensions and consumer behavior and provides suggestions to marketers on young Chinese consumers.
Details
Keywords
Wentao Zhan, Wenting Pan, Yi Zhao, Shengyu Zhang, Yimeng Wang and Minghui Jiang
The return behavior of customers has a great impact on the e-retail industry and has resulted in the emergence of return-freight insurance (RI). Additionally, customer loss…
Abstract
Purpose
The return behavior of customers has a great impact on the e-retail industry and has resulted in the emergence of return-freight insurance (RI). Additionally, customer loss aversion arising from returns affects e-retailers' decisions and manufacturers' profits. Therefore, the main purpose of the authors' study is to determine how e-retailers and manufacturers choose their RI strategy and pricing according to customers' loss aversion.
Design/methodology/approach
The authors propose three scenarios: no RI, customer purchase RI and free e-retail RI (FRI). Meanwhile, the authors also model a Stackelberg game between e-retailers and manufacturers for analysis. Then, according to customer return behavior and loss aversion, the authors study the optimal pricing decision and RI premium allocation scheme for e-retailers and manufacturers under different scenarios.
Findings
It was found that the loss sensitivity reduces customers' willingness to buy RI, which is not conducive to the development of e-retailers and manufacturers. Additionally, with higher loss sensitivity, e-retailers and manufacturers offer FRI to gain higher profits, which supports the implementation of the FRI strategy.
Originality/value
The authors introduce customers' loss aversion into RI to analyze the optimal pricing decisions and profits of e-retailers and manufacturers, enriching the application of loss aversion theory. In addition, this study analyzes the two-way cost-sharing mechanism between manufacturers and e-retailers to provide FRI, which provides a theoretical basis for RI premium sharing.
Details
Keywords
Zengyu Jiang, Yimeng Xu, Xiaoyu Zhu, Weiwei Liu and Yuqi Liu
The study aims to analyze how the characteristics of intellectual capital (IC) facilitate green entrepreneurship development in the context of ecology, environment and…
Abstract
Purpose
The study aims to analyze how the characteristics of intellectual capital (IC) facilitate green entrepreneurship development in the context of ecology, environment and sustainability. Specifically, the evolution of IC and green entrepreneurship was explored through a systematic review, including the relationships and interactions between human, structural and relational capital and green entrepreneurship.
Design/methodology/approach
Meticulously combing the Web of Science Core Collection, the researcher conducted a bibliometric analysis of 800 English-language articles from 2002 to 2023. Employing co-word analysis and visualization, the literature on IC and green entrepreneurship was synthesized and systematized, exploring core topics, knowledge architectures and their evolutionary trajectories.
Findings
The IC elements such as human, structural and relational capital interact with green entrepreneurship; IC enhances the innovation and competitiveness of green entrepreneurship, while green entrepreneurship orientation influences the accumulation and reshaping of IC. The flow of IC impacts the establishment of green start-ups and the emergence of green industries, promoting sustainable growth.
Originality/value
The dynamic interplay between IC and green entrepreneurship is marked by intricate relationships and diverse attributes. Currently, no comprehensive theoretical model has been established to address the complexities intrinsic to this study. The evidence suggests that the green entrepreneurial orientation influences corporate initiatives to bolster human and structural capital, with structural capital serving as both a constraint and catalyst for human capital. The paper presents an embryonic framework of IC for green entrepreneurship, highlighting its critical role in the aggregation and reconfiguration of IC or venture creation and industry evolution. This contributes to a more profound understanding of IC in entrepreneurial contexts, providing a basis for future research and practical strategy.
Details
Keywords
Lijia Shao, Shengyu Guo, Yimeng Dong, Hongying Niu and Pan Zhang
The construction collapse is one of the most serious accidents since it has several attributes (e.g. accident type and consequence) and its occurrence involves various kinds of…
Abstract
Purpose
The construction collapse is one of the most serious accidents since it has several attributes (e.g. accident type and consequence) and its occurrence involves various kinds of causal factors (e.g. human factors). The impact of causal factors on construction collapse accidents and the interrelationships among causal factors remain poorly explored. Thus, the purpose of this paper is to use association rule mining (ARM) for cause analysis of construction collapse accidents.
Design/methodology/approach
An accident analytic framework is developed to determine the accident attributes and causal factors, and then ARM is introduced as the method for data mining. The data are from 620 historical accident records on government websites of China from 2010 to 2020. Through the generated association rules, the impact of causal factors and the interrelationships among causal factors are explored.
Findings
Collapse accident is easily caused by human factors, material and machine condition and management factors. Furthermore, the results show a close interrelationship between many causal factors and construction scheme and organization. The earthwork collapse is greatly related to environmental condition and the scaffolding collapse is greatly related to material and machine condition.
Practical implications
This study found relevant knowledge about the key causes for different types of construction collapses. Besides, several suggestions are further provided for construction units to prevent construction collapse accidents.
Originality/value
This study uses data mining methods to extract knowledge about the causes of collapse accidents. The impact of causal factors on various types of construction collapse accidents and the interrelationships among causal factors are explained from historical accident data.
Details
Keywords
Changyu Wang, Jin Yan, Yimeng Zhang and Lijing Huang
Middle-aged and elderly users become an important group on short-video platforms, however, the research on determinants of their video-creating intention is limited. Based on…
Abstract
Purpose
Middle-aged and elderly users become an important group on short-video platforms, however, the research on determinants of their video-creating intention is limited. Based on lifespan development theories, this study examines the impact of aging experiences on their video-creating intention, considering internal generative motivations as mediators and age as a moderator.
Design/methodology/approach
To test this study’s hypotheses, survey data from 321 Chinese middle-aged and elderly short-video users were collected and partial least square-structural equation modelling (PLS-SEM) approach was used to analyze these data.
Findings
Middle-aged and elderly users' aging experiences of social loss and personal growth are positively related to their video-creating intention. Aging experiences (i.e. physical loss, social loss, and personal growth) are positively related to internal generative motivations (i.e. need to be needed and symbolic immortality), and need to be needed is positively related to video-creating intention. Via the mediation of need to be needed, physical loss and personal growth are indirectly positively related to video-creating intention. Personal growth strengthens the relationship between physical loss and symbolic immortality, but weakens the associations of social loss with need to be needed and symbolic immortality. Age weakens the relationship between symbolic immortality and video-creating intention.
Originality/value
This study is the first wave to introduce and integrate lifespan theories such as selective optimization with compensation model, socioemotional selectivity theory, and generativity theory to explore the impacts of aging experiences on middle-aged and elderly users' video-creating intention by considering generativity motivations as mediators and age as a moderator.
Details
Keywords
Servitization is a business transformation that increases service provision in manufacturers. This study aims to empirically examine how a manufacturer's global supply chain…
Abstract
Purpose
Servitization is a business transformation that increases service provision in manufacturers. This study aims to empirically examine how a manufacturer's global supply chain dependence and its power positions affect its servitization output.
Design/methodology/approach
This study employs secondary longitudinal datasets and econometric specifications to test the relationship between global supply chain dependence and servitization. It further examines the moderating roles of the firm's market power and the degree of being principal customers and principal suppliers. Heterogeneity analyses are performed to verify the robustness of the results.
Findings
The findings indicate that fewer global suppliers and more global customers contribute to a higher level of servitization. The negative effect of global supplier dependence is mitigated when manufacturers have less market power and are the principal customers for most of their suppliers. The positive effect of global customer dependence is stronger when manufacturers have less market power and their customers are less dependent on the manufacturers.
Research limitations/implications
Data mixing manufacturing and service inputs and data on public US manufacturers may restrict the generalizability of the findings. Nonetheless, the study urges future research to focus more on other countries/markets.
Practical implications
This study encourages manufacturers who servitize their businesses to connect with more global customers and fewer global suppliers and manage powers among stakeholders. Other recommendations for policymakers and industry associations are also proposed.
Originality/value
This study is the first to explore the impacts of the global supply chain dependence on servitization. Multiple-level findings offer important implications for researchers and practitioners.
Details
Keywords
Shicheng Huang, Yaqi Wang, Xiaoya Gong and Fumin Deng
This paper aims to explore the underlying mechanisms and boundary conditions through which equipment manufacturing enterprises can capture market value from digital…
Abstract
Purpose
This paper aims to explore the underlying mechanisms and boundary conditions through which equipment manufacturing enterprises can capture market value from digital transformation, with a specific focus on the roles of knowledge search and knowledge recombination.
Design/methodology/approach
This study uses a double fixed-effects model to test the hypotheses, using a unique data set of “firm-year” observations from 739 publicly listed equipment manufacturing companies in China, spanning the period from 2018 to 2022.
Findings
Digital transformation drives market value creation in equipment manufacturing enterprises through both breakthrough knowledge recombination (BKR) and progressive knowledge recombination (PKR). In addition, the analysis of marginal conditions reveals that diversified knowledge search serves as a substitute for digital transformation in promoting BKR, while also positively moderating the relationship between digital transformation and PKR.
Originality/value
Grounded in the knowledge-based view theoretical framework, this study introduces the novel concepts of BKR and PKR and systematically examines how digital transformation impacts market value in equipment manufacturing enterprises.
Details