With the upgrade of natural language interaction technology, the simulation extension of intelligent voice assistants (IVAs) and the uncertainty of products and services have…
Abstract
Purpose
With the upgrade of natural language interaction technology, the simulation extension of intelligent voice assistants (IVAs) and the uncertainty of products and services have received more and more attention. However, most of the existing research focuses on investigating the application of theories to explain consumer behavior related to intention to use and adopt IVAs, while ignoring the impact of its privacy issues on consumer resistance. This article especially examines the negative impact of artificial intelligence-based IVAs’ privacy concerns on consumer resistance, and studies the mediating effect of perceived creepiness in the context of privacy cynicism and privacy paradox and the moderating effect of anthropomorphized roles of IVAs and perceived corporate social responsibility (CSR) of IVAs’ companies. The demographic variables are also included.
Design/methodology/approach
Based on the theory of human–computer interaction (HCI), this study addresses the consumer privacy concerns of IVAs, builds a model of the influence mechanism on consumer resistance, and then verifies the mediating effect of perceived creepiness and the moderating effect of anthropomorphized roles of IVAs and perceived CSR of IVAs companies. This research explores underlying mechanism with three experiments.
Findings
It turns out that consumers’ privacy concerns are related to their resistance to IVAs through perceived creepiness. The servant (vs. partner) anthropomorphized role of IVAs is likely to induce more privacy concerns and in turn higher resistance. At the same time, when the company’s CSR is perceived high, the impact of the concerns of IVAs’ privacy issues on consumer resistance will be weakened, and the intermediary mechanism of perceiving creepiness in HCI and anthropomorphism of new technology are further explained and verified. The differences between different age and gender are also revealed in the study.
Originality/value
The research conclusions have strategic reference significance for enterprises to build the design framework of IVAs and formulate the response strategy of IVAs’ privacy concerns. And it offers implications for researchers and closes the research gap of IVAs from the perspective of innovation resistance.
Details
Keywords
The purpose of this study is to prepare Polystyrene grafted with Zeolite Y (Zeosty) for Uranyl ion [U(VI)] adsorption from aqueous solution. The adsorption mechanism has been…
Abstract
Purpose
The purpose of this study is to prepare Polystyrene grafted with Zeolite Y (Zeosty) for Uranyl ion [U(VI)] adsorption from aqueous solution. The adsorption mechanism has been explained by studying kinetic, isothermal and thermodynamic models.
Design/methodology/approach
Polystyrene was grafted with Zeosty by a simple hydrothermal technique. Zeosty was characterized by different techniques such as X-ray diffraction, scanning electron microscope, energy dispersive X-ray and Infrared spectroscopy to confirm its structure and its molecular composition. Zeosty was used for U(VI) adsorption from an aqueous solution in a series of batch experiments. The effects of pH, contact time, initial U(VI) concentration and temperature on the adsorption process were investigated.
Findings
The results showed that the adsorption of U(VI) on the prepared reached equilibrium at pH 6 with a removal efficiency of 98.9%. Adsorption kinetics and isotherms models are studied on the experimental data to estimate the mechanism of the adsorption reaction was chemisorption and homogenous reaction. The activity of Zeosty increased at high temperatures, resulting in the adsorption capacity increase. Thermodynamic parameters ΔGo, ΔHo and ΔSo indicate that the adsorption processes are spontaneous and endothermic. Zeosty has an effective surface and could be considered a valuable adsorbent for U(VI) removal from aqueous waste. A comparison study proves that the new adsorbent has high effective behavior in the adsorption process, and it is considered a new reliable adsorbent for U(VI) removal from wastewater.
Originality/value
This study is complementary to the previous study using the same technique to prove that the effective fine particle adsorbents need solid support to enhance their absorption capacities.