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There remains a critical issue in sport management scholarship in that the field lacks a well-defined framework for delineating practical implications in research. This research aims to answer the following research questions: (1) What types of practical implications can be identified in sport management research? (2) How can sport management research frame the practical implications of the study in a way that is both theoretically sound and useful for practitioners?

Through a scoping review and within the lens of Jaworski (2011)'s framework for managerial relevance, the study examined 427 articles from European Sport Management Quarterly, Journal of Sport Management and Sport Management Review published between 2000 and 2020.

This study presents a five-pronged framework that identifies target managers, organizational tasks, time horizons, philosophical impact and desired outcomes. Furthermore, the current research offers suggestions for how to present managerial implications in sport management research.

The findings shed light on the managerial relevance of the recent sport management body of work, developing an important framework for practical implications for the field to reflect and incorporate into future studies. With a theoretical understanding of how to frame the practical implications of sport management research, the gap between academia and industry can continue to narrow, and the relevance to the industry may be more pertinent than ever before.

The purpose of this study was to compare four different consumer pathway models based on identity theory, attitude/loyalty theory, lifestyle theory and hierarchy of effects theory, each with associated instruments measuring connection to the team.

The authors did a two-study analysis, first collecting data from people aware of an NFL team (N = 218) and then an MLS team (N = 209) to determine which connection item performed better.

The authors found that the Consumer Pathway for Sport Fandom based on the hierarchy of effects theory and its associated interest measurement item performed better than the other three frameworks and items. The Interest item shared the most variance with games attended, games intending to attend, games watched via media and games intending to watch via media.

The Consumer Pathway for Sport Fandom represents the entire consumer spectrum from non-aware consumers all the way up to die-hard sports fans. This pathway will allow sport marketers to track their consumers from initial awareness of the product or service all the way through the brand relationship to ultimate loyalty.

It is a sunny, windy, and cool spring day as I sit down to write my reflections on the preceding papers. It is the end of another semester and the final grades have been turned in. Forty years ago I began my academic career at the University of Iowa and two weeks ago my departmental colleagues and my family staged a symposium to mark my retirement. On my desk, just to my right, is a draft of an article requiring my next attention for a special issue of Symbolic Interaction on the past and future of the perspective. So, it feels fitting to comment on my career and scholarly corpus, and the sense-making and framing of it by my gracious, learned and most collegial fellow travelers. I am honored by their willingness to participate in this endeavor and their generous accountings and interpretations. But I can write no further without acknowledging the respectful but strong directing of Shing-Ling Chen in planning and producing the session and the publication of these papers. She gets us all organized, despite our tendencies to procrastination.

The objective of this paper to assess the wind energy potential of the Sujawal site for minimizing the dependence on fossil fuels.

The site-specific wind shear coefficient and the turbulence model were investigated. The two-parameter, k and c, Weibull distribution function was used to analyze the wind speed of the Sujawal site. The standard deviation of the site was also assessed for a period of a year. Also, the coefficient of variation was carried out to determine the difference at each height. The wind power and energy densities were assessed for a period of a year. The economic assessment of energy/kWh was investigated for selection of appropriate wind turbine.

The mean wind shear of the Sujawal site was found to be 0.274. The mean wind speed was found to be 7.458, 6.911, 6.438 and 5.347 at 80, 60, 40 and 20 m, respectively, above the ground level (AGL). The mean values of k parameter were observed to be 2.302, 2.767, 3.026 and 3.105 at 20, 40, 60 and 80 m, respectively, for a period of a year. The Weibull c m/s parameter values were found to be 8.415, 7.797, 7.265 and 6.084 m/s at 80, 60, 40 and 20 m, respectively. The mean values of standard deviation were found to be 0.765, 0.737, 0.681 and 0.650 at 20, 40, 60, and 80 m, respectively. The mean wind power density (W/m²) was found to be 287.33, 357.16, 405.16 and 659.58 for 20, 40, 60 and 80 m, respectively. The economic assessment showed that wind turbine 7 had the minimum cost/kWh US$ 0.0298.

The Sujawal site is suitable for installing the utility wind turbines for energy generation at the lowest cost; hence, a sustainable solution.

The following is an introductory profile of the fastest growing firms over the three-year period of the study listed by corporate reputation ranking order. The business activities in which the firms are engaged are outlined to provide background information for the reader.

After years of attempting to develop renewable energy (RE) mainly through large private sector initiatives, the UK government has broadened its approach to provide more support for other actors in this sector. The purpose of this paper is to assess what role social enterprise (SE) activities can play in the development of the RE sector in the UK.

The approach consists of an initial effort to map the sector in terms of project types; and to assess the benefit of supporting SE activities in RE through an empirical case study. Two types of SE‐RE initiatives are examined here, namely a Scottish SE‐RE consultancy (the Highlands and Islands Renewable Energy Company – HICEC) and the various SEs it supports in developing RE projects through grants like the Scottish Community and Household Renewables Initiative (SCHRI).

A typology of enterprise activities in RE is developed, based on activities along the RE supply chain. The case study demonstrates the value of partnership working between HICEC staff and the staff of local SEs, and suggests that the emergence of a community of practice is a key benefit of the SCHRI and the collaborative way in which it was implemented by HICEC. The success of this approach does throw up questions about replicability in different geographical settings.

This is the first paper to explore SE activities in RE. It illustrates that collaborative learning‐by‐doing by individuals across organisational boundaries is key for the successful implementation of RE projects that are new to the UK.

The purpose of this study is to examine, through the lens of entrepreneurial marketing theory, everyday business practices of small-scale winemakers in a challenging small wine region in the USA.

In-depth interviews and participant observations were utilized to elicit rich descriptions of entrepreneurial marketing efforts of six New Mexico winemakers.

This article describes winemakers’ entrepreneurial marketing efforts. We find that survival drives all other entrepreneurial marketing dimensions where accounting for risk is pervasive rather than a stand-alone dimension. Knowledge gained from intense customer focus is used for new product and service innovations. The leveraging of individual and shared resources is another dimension of entrepreneurial marketing that is demonstrated in our analysis.

As entrepreneurs stake their claim in developing small wine regions, understanding entrepreneurial marketing concepts will enable academics and practitioners to understand challenges of a business that is not only dependent on the economics but also on mother nature’s whims.

The purpose of this paper is to assess the wind resource and energy potential of the Sanghar site for minimizing the dependence on fossil fuels and improving the environment.

The Sanghar site wind shear coefficient and turbulence intensity factor are investigated for a period of a year. The two-parameter k and c Weibull distribution function is used to analyze the wind speed of the Sanghar site. The standard deviation, coefficient of variation, wind power density and energy density; and capacity factor was assessed for a period of a year. The economic assessment of energy/kWh is investigated for the selection of appropriate wind turbines.

The mean wind shear of the Sanghar site was found to be 0.2509. The mean wind speed was found to be 4.766, 5.534 and 6.121 at 20, 40 and 60 m above the ground level. The mean value of the k parameter was observed to be 2.433, 2.777 and 2.862 at 20, 40 and 60 m for a period of a year. The Weibull c m/s parameter was found to be 5.377, 6.245 and 6.906 m/s at 20, 40 and 60 m. The major portion of values of standard deviation was found to be in between 0.1 to 2.00 at 20, 40 and 60 m. The mean wind power density values were observed to be 88.33, 93.5 and 110.16 W/m2 at 20, 40 and 60 m; respectively, for a period of a year. The mean coefficient of variation was found to be 0.1478, 0.1205 and 0.1033 at 20, 40 and 60 m; respectively. The mean energy density was found to be 476.75, 683.08 and 866.33 kWh/m² at 20, 40 and 60 m; respectively. The mean capacity factor for different wind turbines was ranged between 18 to 24.83 for a period of a year. The economic assessment showed that wind turbine B has the minimum cost (US$) 0.0484/kWh.

The assessment provides the solution to sustainable energy generation which reduces the consumption of fuel and the effect of fluctuating price of fuel in the world market on local consumers.

Wind energy may have social implications including environmentally friendly, consistent supply of energy during the peak summer season, less unit per cost, etc.

The Sanghar site is new and assessed for the first time in this research work. The Sanghar site is suitable for installing utility wind turbines for energy generation at the lowest cost.

Pakistan is an energy starving country that needs continuous supply of energy to keep up its economic speed. The aim of this paper is to assess the wind resource and energy potential of Quaidabad site for minimizing the dependence on fuels and improving the environment.

The Quaidabad site wind shear coefficient and turbulence intensity factor are investigated. The two-parameter k and c Weibull distribution function is used to analyze the wind speed of site. The standard deviation of the site is also assessed for a period of a year. The wind power density and energy density are assessed for a period of a year. The economic assessment of energy/kWh is investigated for selection of appropriate wind turbine.

The mean wind shear coefficient was observed to be 0.2719, 0.2191 and 0.1698 at 20, 40 and 60 m, respectively, for a period of a year. The mean wind speed is found to be 2.961, 3.563, 3.907 and 4.099 m/s at 20, 40, 60 and 80 m, respectively. The mean values of k parameters were observed to be 1.563, 2.092, 2.434 and 2.576 at 20, 40, 60 and 80 m, respectively, for a period of a year. The mean values of c m/s parameter were found to be 3.341, 4.020, 4.408 and 4.625 m/s at 20, 40, 60 and 80 m, respectively, for a period of a year. The major portion of values of standard deviation was found to be in between 0.1 and 2.00 at 20, 40, 60 and 80 m. The wind power density (W/m²) sum total values were observed to be 351, 597, 792 and 923 W/m² at 20, 40, 60 and 80 m, respectively, for a period of a year. The mean coefficient of variation was found to be 0.161, 0.130, 0.115 and 0.105 at 20, 40, 60 and 80 m, respectively. The sum total energy density was observed to be 1,157, 2,156, 2,970 and 3,778 kWh/m² at 20, 40, 60 and 80 m, respectively. The economic assessment is showing that wind turbine E has the minimum cost US$0.049/kWh.

The Quaidabad site is suitable for installing the utility wind turbines for energy generation at the lowest cost.