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The objective of this paper is to demonstrate how statewide advocacy and advocacy planning can effectively ward off major threats to library funding.

The paper presents a case study of New Jersey advocacy efforts when faced with proposed legislation to halve the minimum mandated funding for public libraries in the state. The paper describes various advocacy strategies.

The advocacy process has had encouraging results, although the threat of funding cuts remains.

The case study demonstrates that creating a statewide task force to focus on advocacy and other advocacy strategies can be effective in thwarting legislative efforts to reduce library funding.

To find new ways to finance the construction of new libraries in the State of New Jersey, this paper seeks to use advocacy as the operational lens to get new buildings delivered to library users.

Using construction as a framework, the author gives a checklist of ten factors on which to develop one's advocacy program for construction.

Funding for libraries is difficult and hard to secure and all types of government allocations are becoming increasingly competitive to secure. This look at finding alternative approaches, using bonds and other activities, will give librarians real solutions to crushing problems of facilities.

The ten factors of advocacy, using construction as an example, such as when and how to do presentation and which contacts to develop and exploit, are part of the value of this paper. State resources are commonly a long‐term process in securing, so librarians setting these factors in place could develop the needed long‐term relationship for securing funds for new buildings or any other new activity.