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Article
Publication date: 1 January 2005

Thomas M. Fehlmann

This paper introduces a new method to calculate a QFD matrix.

1582

Abstract

Purpose

This paper introduces a new method to calculate a QFD matrix.

Design/methodology/approach

One of the most prominent tools in QFD is the matrix. Matrices represent cause‐effect relationships. Matrices are well‐known in mathematics for representing linear mappings between vector spaces. Vectors, the elements of a vector space, represent the customer's needs profile or a product profile. Linear mappings define relationships between vector spaces. QFD matrices are constructed from cause‐effect relationships. Thus, they represent a linear mapping from the solution space (technical requirements, or “hows” in a house of quality) into the goal space (customer needs or “whats”).

Findings

A solution for a QFD matrix (e.g. a set of technical requirements) is an optimum profile that best approximates the goal topics (e.g. customer needs). The traditional way of calculating solution profiles from a QFD matrix is the first step but does not yield the optimum solution. The convergence factor is the natural metric for optimization. Moreover, one can also use the cause‐effect matrices to translate measurements. Thus one can compare planned goal profiles with actual outcome.

Originality/value

The new mathematical approach to QFD was presented at the QFD Conference in Orlando, Florida in 2003, but has not yet been published in an international journal.

Details

International Journal of Quality & Reliability Management, vol. 22 no. 1
Type: Research Article
ISSN: 0265-671X

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Article
Publication date: 1 February 2003

Thomas M. Fehlmann

Applications of comprehensive Quality Function Deployment (QFD) – or QFD in the broad sense – to strategic management have been known for some time, and its results have been…

2026

Abstract

Applications of comprehensive Quality Function Deployment (QFD) – or QFD in the broad sense – to strategic management have been known for some time, and its results have been discussed within the international community of QFD specialists. It is therefore tempting to investigate the contribution of combinatory metrics to strategy deployment. Combinatory metrics are constructed upon the capability of QFD to evaluate the deployment topics’ contribution to customers’ needs. They provide a practical means to explain business strategy by “local” metrics that are easily understood and applied by responsible people. Combinatory metrics also point to foundations of QFD that explain how to apply QFD for very complicated environments. This foundation provides techniques and means to work with various influencing factors and conflicting topics. This paper explains the theory as needed for strategy deployment and presents a sample case from a software company.

Details

International Journal of Quality & Reliability Management, vol. 20 no. 1
Type: Research Article
ISSN: 0265-671X

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Abstract

Details

Transportation and Traffic Theory in the 21st Century
Type: Book
ISBN: 978-0-080-43926-6

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Article
Publication date: 6 September 2018

Keith James Kelley, Thomas A. Hemphill and Yannick Thams

This paper aims to explore the relationship between corporate social responsibility (CSR) and corporate financial performance (CFP) from a shared value perspective. Adopting…

3172

Abstract

Purpose

This paper aims to explore the relationship between corporate social responsibility (CSR) and corporate financial performance (CFP) from a shared value perspective. Adopting reputation as a multilevel form of value that mediates the CSR–CFP relationship, the paper explains how CSR initiatives may enhance both firm and country reputation and how the amount of shared value between the two leads to CFP.

Design/methodology/approach

The paper first establishes the theoretical foundation for the relationship between CSR and CFP. It then draws connections to a more recent stream of literature surrounding the concept of creating shared value to expand upon this relationship, adopting reputation as a multilevel form of shared value that mediates the CSR–CFP relationship. The paper further discusses moderating influences of this relationship that may vary contextually with emerging economies such as those in Latin America.

Findings

The paper argues that as markets become further developed, CSR initiatives will create a higher proportion of shared reputational value between a corporation and country. This is the result of from aligning CSR initiatives that benefit a society, with the strategic goals of the firm – the essence of creating of shared value – but is more difficult in emerging markets, especially volatile ones.

Originality/value

This paper offers insight into a complex relationship between CSR, shared reputational value and CFP by introducing the more recent concept of creating shared value. Several propositions related to this general relationship, and some related to the difference among emerging markets (such as those in Latin America), address the need for more research related to corporate and country reputation, creating shared value and in the emerging market context.

Details

Multinational Business Review, vol. 27 no. 2
Type: Research Article
ISSN: 1525-383X

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Article
Publication date: 27 February 2007

Øyvind Helgesen and Erik Nesset

Public funding of institutions offering higher education is becoming scarcer, more complex, and to an ever‐increasing extent performance‐based. Concerning the teaching area the…

5498

Abstract

Purpose

Public funding of institutions offering higher education is becoming scarcer, more complex, and to an ever‐increasing extent performance‐based. Concerning the teaching area the financing is partly based on student credits and professional degrees. Thus student loyalty has become an important strategic theme. The purpose is to study relationships between student satisfaction, students' perceptions of the reputation of an educational institution and student loyalty; hypothesizing positive relationships between satisfaction and loyalty, reputation and loyalty, and between satisfaction and reputation. Antecedents of student satisfaction and reputation are also included in the study.

Design/methodology/approach

The data source is a survey among students at the bachelor level of a university college in Norway, analyzed by a structural equation modeling approach.

Findings

The findings strongly support the three hypotheses. The university college may be looked upon as being satisfaction‐driven. Still reputation management is of great importance. Significant antecedents are identified and discussed.

Research limitations/implications

This research has been applied to a specific university college. The research should be expanded to other institutions offering higher education.

Practical implications

Based on a theoretical framework the study gives practical insight concerning drivers of student loyalty so that key success factors for the coming period of time can be identified.

Originality/value

When determining the most appropriate management strategy, such insight is becoming even more important than earlier. By allocating resources to activities that are important for the students, the managers may increase the value offered so that student retention may be obtained, thus ensuring governmental funds in future.

Details

International Journal of Educational Management, vol. 21 no. 2
Type: Research Article
ISSN: 0951-354X

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