Thi Xuan My Tran, Hector M. Malano and Russell G. Thompson
In recent years, many organisations responsible for economic infrastructure have developed asset management systems to improve the financial and service performance of their…
Abstract
In recent years, many organisations responsible for economic infrastructure have developed asset management systems to improve the financial and service performance of their facilities. Asset management is an integrated approach to improving the ability of an irrigation system to deliver water at a defined level of service in the most cost‐effective manner. This paper describes how the analytic hierarchy process (AHP) is applied to identify priorities for asset renewals in the La Khe irrigation scheme in North Vietnam. The AHP methodology was coupled with the expected maximum utility (EMU) to evaluate renewal priorities of assets grouped by types and by location within the hydraulic system.
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Thu Trang Thi Ngo, Hong Quan Nguyen, Timothy Gorman, Quang Ngo Xuan, Phuong Lan Thi Ngo and Ann Vanreusel
Drought and salinity intrusion aggravated by climate change threaten agricultural livelihoods in Viet Nan's Mekong Delta. In response, authorities have built water management…
Abstract
Purpose
Drought and salinity intrusion aggravated by climate change threaten agricultural livelihoods in Viet Nan's Mekong Delta. In response, authorities have built water management infrastructure for irrigation and salinity protection. This study assessed the impact of one such project, the Ba Lai dam in Ben Tre province, on the livelihoods of aquaculture farmers.
Design/methodology/approach
This study uses the Sustainable Livelihoods Framework to assess the impact of the Ba Lai dam on the livelihood capitals of 18 farming households in four communes, located both upstream and downstream of the dam.
Findings
The authors find that, apart from some positive effects, the dam has also brought negative environmental consequences, such as increased water pollution. The authors also find that farmers have responded to the changes by adapting their livelihood practices.
Research limitations/implications
The samples were relatively small, encompassing four communes in Ben Tre province. On the other hand, this case study is instructive to the many ongoing infrastructure projects in the Vietnamese Mekong Delta.
Social implications
The project have caused an increase in water-related social conflict.
Originality/value
The case of the Ba Lai dam provides a cautionary example for infrastructure-based water management plans, both in Viet Nam and more broadly. The study suggests the need to strengthen community participation and prioritize impacts of farmers' capital assets when constructing water management infrastructure for climate change adaptation.
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Xuan Hau Doan, Trung Thanh Le, Cong Doanh Duong, Thi Phuong Linh Nguyen, Duc Dung Tran and Thi Phuong Hien Tran
This study aims to integrate predictions from clinical psychology and UPPS impulsivity with the theory of planned behaviors (TPB) to draw a conceptual framework and test the…
Abstract
Purpose
This study aims to integrate predictions from clinical psychology and UPPS impulsivity with the theory of planned behaviors (TPB) to draw a conceptual framework and test the prediction that attention deficit hyperactivity disorder (ADHD) symptoms, impulsivity would contribute to the prediction of the reasoned cognitive process of entrepreneurship over and above key predictors from an extended TPB model.
Design/methodology/approach
This study utilized a sample of 2,482 students from 14 universities/institutes in Vietnam; confirmatory factor analysis was employed to test the validity and reliability. Then, regression analysis with PROCESS macro approach (5,000 bootstrap sample and 95% confidence interval) was employed to estimate the association paths and multiple mediators.
Findings
The study reveals that ADHD symptoms and impulsivity substantially contribute to the exploration of an entrepreneurial intention throughout TPB predictors, with those higher in ADHD symptoms and impulsivity having higher intentions to engage in business venturing. Moreover, UPPS impulsiveness might valuably be incorporated with TPB predictors while predicting behaviors that are often examined as the process of rational cognitive strategies business venturing.
Practical implications
This study showed that a start-up business can be seen as a career choice for students who exhibit extensive ADHD symptoms to use their talents effectively, thus contributing to creating value for society and improving personal well-being.
Originality/value
This article stood to make contributions to entrepreneurship literature by investigating the effects of ADHD symptoms, four impulsivity traits on an entrepreneurial intention via three precursors in TPB, including attitude toward entrepreneurship, subjective norms and perceived behavioral control.
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Khoi Minh Nguyen, Ngan Thanh Nguyen, Thao Thi Xuan Pham, Nhi Huynh Man Tran, Ngoc Chung Bao Cap and Vy Khanh Nguyen
This study aims to explore how ephemeral content marketing enhances brand love and customer engagement, with a focus on the mediating role of brand authenticity, self-brand…
Abstract
Purpose
This study aims to explore how ephemeral content marketing enhances brand love and customer engagement, with a focus on the mediating role of brand authenticity, self-brand connection and advertising value.
Design/methodology/approach
This research was conducted using a quantitative method through an online questionnaire with a sample of 728 in Vietnam, analyzing data by using the partial least squares structural equation modeling model.
Findings
This study evaluates ephemeral content marketing through six dimensions: entertainment, trendiness, informativeness, interactivity, aesthetic quality and perceived relevance. The findings indicate positive mediating roles of advertising value, self-brand connection and brand authenticity on the impact of ephemeral content marketing on brand love and customer engagement.
Research limitations/implications
This study provides a comprehensive model of factors affecting consumer perceptions of ephemeral content marketing, which can help businesses to proactively formulate strategic responses for consumers on social media platforms with ephemeral content features. This also allows them to precisely target their audience, avoiding ineffective and costly advertising efforts on social media when content quality is lacking.
Originality/value
This research sheds light on the six essential dimensions of effective ephemeral content that adds value to customers, ultimately leading to their love and active engagement. This substantial addition to the field of social media marketing opens up possibilities for further investigation of the dynamics across different forms of social media marketing, such as short-form videos or in various contexts such as tourism, fashion, food products and education, particularly in the context of ephemeral content in emerging markets such as Vietnam.
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Keywords
- Social media content marketing
- Ephemeral content
- Brand love
- Brand authenticity
- Self-brand connection
- Advertising values
- Customer engagement
- Marketing de contenidos en redes sociales
- Contenido efímero
- Amor a la marca
- Autenticidad de la marca
- Conexión marca-consumidor
- Valores publicitarios
- Compromiso del cliente
- 社交媒体内容营销
- 、短暂内容
- 、品牌喜爱
- 、品牌真实性
- 、自我品牌连接
- 、广告价值
- 、客户互动
Nguyen Thi Thao Ho, Subarna Sivapalan, Hiep Hung Pham, Lan Thi Mai Nguyen, Anh Thi Van Pham and Hung Viet Dinh
By using a technology acceptance model (TAM) on survey results collected from two member schools of a Vietnamese educational institution, this study aims to uncover the key…
Abstract
Purpose
By using a technology acceptance model (TAM) on survey results collected from two member schools of a Vietnamese educational institution, this study aims to uncover the key factors that affect students’ acceptance of e-learning during the Covid-19 period.
Design/methodology/approach
A bilingual questionnaire in English and Vietnamese was delivered. It was pre-tested on 30 participants before it was finalized. The authors first reviewed the measurement model and made adjustments to the theoretical TAM model. Then the adjusted TAM was used to investigate the relationships of the constructs in the model.
Findings
The results of the structural model show that computer self-efficacy (CSE) has a positive impact on perceived ease of use (PEOU). There is also a positive relationship between system interactivity (SI) and PEOU. Surprisingly, the authors documented that PEOU has no significant impact on students’ attitudes (ATT). The results show that SI can moderately affect ATT. Finally, it is noted that the social factor (SF) directly affects the student’s attitudes (ATT).
Research/limitations/implications
This study contains three limitations. First, as this study only focuses on undergraduate programs, readers should be careful in applying the findings and/or implications of this study to other education levels such as K-12, vocational training and postgraduate programs. Second, the findings are generated within the context of one type of e-learning, conducted via Google Meet. Therefore, future research is needed to provide further validation and comparison across other forms of e-learning. Finally, to further prevent the common bias problem, future research should use both five-point and seven-point Likert scales for the response options in the survey, as well as use negatively worded items. This will help prevent respondents from providing similar answers to all questions.
Originality/value
This study has both theoretical and practical implications. From a theoretical perspective, the study can provide a solid framework for similar studies. From a practical perspective, this study offers implications for governments and universities in the process of adopting e-learning, given that the Covid-19 pandemic is currently in its second and more dangerous wave.
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Thi Xuan Nong, Sheng-Ju Chan and Thi Thanh Truc Nguyen
Based on integrating social exchange theory and input-mediator-output-input model, the current study proposes a model to explore the relationship between benevolent leadership and…
Abstract
Purpose
Based on integrating social exchange theory and input-mediator-output-input model, the current study proposes a model to explore the relationship between benevolent leadership and creative work behavior of Vietnamese university staffs.
Design/methodology/approach
A printed questionnaire was developed and directly distributed to 503 Vietnamese university staffs from 1st to 27th October in 2023 using the quota sampling method. After removing 61 missing data and outlier cases, a total of 442 valuable cases were used for further investigation. SPSS 22 and SMARTPLS version 3.2.2 was employed for data analysis.
Findings
Our study found the positive relationship between benevolent leadership and creative work behavior through the mediation of innovative climate and fear of failure. The findings also indicated that benevolent leadership fosters an innovative climate and reduces subordinates’ fear of failure, then increases subordinates’ creative work behavior.
Originality/value
The present study explored mechanisms of benevolent leadership effect on creative work behavior of university staff. From that, contributing several practical implications for university leaders and educators in fostering university staff’s creative work behavior. This research contributed to the knowledge domain of leadership and creative work behavior of employees in higher education.
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Tong Thi My Thi, Huy Nguyen, Rajib Shaw and Phong Tran
Community-based disaster risk management (CBDRM) has been recognized since the mid-1990s. However, in the changing environment of the new millennium and the move toward disaster…
Abstract
Community-based disaster risk management (CBDRM) has been recognized since the mid-1990s. However, in the changing environment of the new millennium and the move toward disaster risk reduction (DRR), the community-based disaster risk reduction (CBDRR) has been evolving in recent years. In Vietnam, many projects and programs in CBDRR have been carried out since the year 2000, and these programs tried to increase the resilience of the most vulnerable villages and communes. These projects aim to strengthen the capacity of the communities to become more aware and responsive to their short-and long-term needs through participatory risk assessment and identification, prioritization, and implementation of risk reduction measures.
Ngoan Thi Dinh, Luong Dinh Hai and Hiep-Hung Pham
Employability has long been a concern of scholars because of its complicated nature and changes in the requirements in labor markets to meet the new requirements of the Industrial…
Abstract
Purpose
Employability has long been a concern of scholars because of its complicated nature and changes in the requirements in labor markets to meet the new requirements of the Industrial Revolution 4.0 and globalization. However, there has not yet been much systematic investigation of the existing literature tracing the trends, changes and developments in employability research. This paper aims to fill this void by analyzing data obtained from the Scopus dataset from 1972 to 2019.
Design/methodology/approach
A total of 1,703 Scopus-indexed articles were filtered from 7,885 documents. The results reflect a rapidly emerging literature on employability, given the worldwide interest in this topic. Using descriptive statistics and bibliometric analyses, the review identified trends in employability research, whose impact has been sustained for several decades.
Findings
With science mapping, the conceptual structure of scientific disciplines was visualized, highlighting three main schools of thought including employers’ requirements and higher education institutions’ preparation; the antecedents of employability; and the role of work-integrated learning in enhancing employability.
Originality/value
The paper calls for more integrative research focusing on personal agency with the development of career paths inside organizations as well as for a more focus on a multilevel perspective exploring both individuals' and organizations’ perceptions.
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Minh Phuc Nguyen, Vinh Van Thai, Caroline Chan, Kwok Hung Lau, My Thi Ngoc Nguyen and Hoang Phuong Nhi Do
Supply chain collaboration is increasingly important in today’s competitive business environment. While prior research has acknowledged the role of relationships in facilitating…
Abstract
Purpose
Supply chain collaboration is increasingly important in today’s competitive business environment. While prior research has acknowledged the role of relationships in facilitating collaboration, few studies have considered inter-personal and inter-organisational attributes simultaneously. This study addresses this gap by investigating these two levels of the manufacturer-supplier relationship in Vietnam’s fishery industry and their impacts on supply chain collaboration.
Design/methodology/approach
The study employed a quantitative approach. A questionnaire was distributed to 635 fishery manufacturers in Vietnam by the drop-and-collect method. EFA and CFA were used to assess the reliability and validity of the measurement model, while CB-SEM was employed for structural model assessment and hypothesis testing.
Findings
Supply chain collaboration encompasses incentive alignment, collaborative communication, decision synchronisation, and information sharing. All antecedents, including commitment, inter-organisational trust, reciprocity, and inter-personal trust, positively affect collaboration. Inter-personal trust positively influences the other antecedents, and inter-organisational trust enhances commitment. Furthermore, there are partial mediating effects among these relationship attributes. However, no significant moderating effect regarding firm size is observed.
Originality/value
The study extends the social exchange theory to encompass both inter-personal and inter-organisational relationship attributes. Additionally, it pioneers in investigating the interrelatedness of these antecedents. By addressing the research gap in the Vietnamese fishery supply chain, it offers valuable insights for both academics and practitioners, contributing to theoretical understanding and practical implications in supply chain collaboration.
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Xuan Cu Le and Thi Thuy Linh Vu
Vaccination is widely conceded as a pivotal measure to achieve community immunization and eradicate COVID-19. The purpose of this paper is to understand vaccination behavior based…
Abstract
Purpose
Vaccination is widely conceded as a pivotal measure to achieve community immunization and eradicate COVID-19. The purpose of this paper is to understand vaccination behavior based on the association between the theory of planned behavior (TPB) and health belief model (HBM).
Design/methodology/approach
A self-administered questionnaire was designed to collect data from 438 participants through social media in Vietnam and later analyzed using SPSS and AMOS to examine the research model.
Findings
The results indicated that attitude toward vaccination is positively influenced by perceived risk and perceived benefits. Additionally, background constructs of TPB (i.e. social norms, attitude and perceived behavioral control) and HBM (i.e. perceived risk, response efficacy, perceived benefits and knowledge about COVID-19) are underlying motivations for individual intention to receive vaccine. Moreover, age is a demographic predictor of vaccination intention. Finally, vaccination intention facilitates COVID-19 vaccination.
Practical implications
The findings will assist health-care bodies and authorities to understand public perceptions, attitude and behaviors and encourage their participation in vaccination campaigns.
Originality/value
To date, this is the first investigation of how disease knowledge and perceived benefits drive vaccination intention in Vietnam. Moreover, this study may be initially successful in adding current health-care behavior literature by combining TPB with HBM. With most studies on vaccination intention at the early stage of COVID-19 outbreak in developed nations, this work provides new insights by testing vaccination behavior in the fourth wave of COVID-19 outbreak and in a developing nation.