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The manufacturing industry in Pakistan, like any other industry, promotes sustainability in its supply chain operations. Yet, the scenario is different in the chemical manufacturing sector, which lags in the development and implementation of sustainable development practices and policies to safeguard its long-term viability. Embracing sustainable practices not only fulfills manufacturing needs but also stands out from other companies. Hence, the purpose of this study is to explore the eco-friendly business practices that impact corporate innovation. Organizational size is considered a moderator in the relationship between green practices and corporate innovation.

The quantitative study was conducted to collect the data through convenience sampling techniques. In total, 138 responses were analyzed through the partial least squares method.

The findings reveal that the implementation of green practices increases corporate innovation. Thus, the impact varies based on different organizational sizes. The crux of the organizational strategy relies on the implementation of eco-friendly practices and holding the right size to survive.

The proposed study provides new grounds for the natural resource-based perspective theory and stakeholder theory. Chemical manufacturers can tailor their strategies that accommodate varying resources and capabilities, facilitating more effective implementation of green practices across different companies within the sector.

The paper provides new ground for the natural resource-based perspective theory. More specifically, this study was expected to help chemical manufacturers choose environmentally friendly practices that would help them meet corporate sustainability performance goals through innovation.

This chapter addresses a lack of theory building in electronic-HRM (e-HRM) research and attempts to contribute with a (re-)conceptualisation of e-HRM as a nexus of practices and their material arrangements.

The work draws on theories from information systems research, science and technology studies, and sociology and organisation studies.

The (re-)conceptualisation indicates that future research should make further enquiries into the role of human agency and political processes in e-HRM.

As a methodological pathway a combination of ethnography and philosophical hermeneutics is proposed, enabling the achievement of a required pertinent sensibility in the study of social practices and human intentionality. Action research is also considered to be relevant for an engaged e-HRM scholarship.

The social implication of this research is the advancement of theories that emphasise the importance of human agency, morality and materiality in organisational processes.

The conceptualisation may thus facilitate research that reveal insights about involvement, reciprocity and power in e-HRM projects – knowledge that can direct the development of e-HRM project teams and thus facilitate strategic HRM.