Sylvie Roussillon and Frank Bournois
Reviews French particularities in the field of high potential managers development. Stresses some mechanisms in the building of the managerial élite. After a presentation of the…
Abstract
Reviews French particularities in the field of high potential managers development. Stresses some mechanisms in the building of the managerial élite. After a presentation of the main ways of gaining access to the top (through a historical perspective) suggests new trends that will affect top management development for the next decade.
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Nathalie Spielmann, Sylvie Jolly and Fabrice Parisot
The purpose of this article is to review the use of the word terroir by print media in France using a multi-method approach. The objective is to uncover whether and how the media…
Abstract
Purpose
The purpose of this article is to review the use of the word terroir by print media in France using a multi-method approach. The objective is to uncover whether and how the media frames terroir-marketed products as being qualitatively superior to non-terroir products.
Design/methodology/approach
Every issue of five print magazines in France was analyzed over the period of one year. All references to terroir were coded as well as all tasting notes with and without terroir references. > 6,500 tasting notes and 800 uses of terroir in wine and food-related text from > 3,800 pages in 30 issues were identified and analyzed.
Findings
The results show that although it is not a frequently used word, terroir in tasting notes leads to significantly higher scores and prices for wines than when terroir is not included in the note. A further analysis reveals that terroir is most often related to subjective experiences of taste.
Practical implications
Wine managers should often use the word terroir in their press releases and communication pieces. However, the dimension of terroir that brand managers put forward in their communication pieces will influence the way in which the media frame their product.
Originality/value
Prior to this research there were no empirical results regarding how the media uses terroir. This research contributes to the growing body of research that seeks to understand the value of terroir as a marketing attribute.
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Rita Marcella, Graeme Baxter, Susan Parker and Sylvie Davies
Compares the selective European information services in France and the UK, stating that whereas France gathers information from official documentation and its representations in…
Abstract
Compares the selective European information services in France and the UK, stating that whereas France gathers information from official documentation and its representations in the EC in Paris and Marseille, the UK got its European information from three surveys, including two degree surveys. Maintains that French academic librarians are Civil Servants employed by central government and have limited access to European Documentation Centres (EDC), unlike their British counterparts whose libraries, over hundreds of years, have evolved into a self‐governing institution, much better funded and able to provide information at local authority level where European responsibility has been significantly added to since the signing of the Single European Act in 1986.