Junaid Ansari and Syed Irfan Hyder
This paper aims to understand the religio-spiritual insights of the consumers and investigate their relationship with the consumers’ attitude towards advertising and its…
Abstract
Purpose
This paper aims to understand the religio-spiritual insights of the consumers and investigate their relationship with the consumers’ attitude towards advertising and its antecedents. Religious festivals, such as Ramadan, are celebrated with high religio-spiritual contemplations, which are often targeted by intensive marketing campaigns. During these religious festivals, consumers’ attitude toward advertising is influenced when television commercials contain “unnecessary” entertainment, “inappropriate casting” of celebrities with less credibility, “cluttered” information, “phony claims” related to good for economy and “annoying content” increasing consumers’ irritation.
Design/methodology/approach
This study developed a higher-order construct of religio-spiritual insights and used “Theory of Reasoned Action” for measuring the effect of religio-spiritual insights on consumers’ attitude toward advertising. Exploratory sequential mixed methods research design was used to develop and validate the instrument. A total of 30 semi-structured interviews were conducted during i-depth analysis phase to generate themes and questionnaire. During instrument validation phase, 839 Muslim consumers were surveyed by using the questionnaire, and instrument was validated by using the co-variance-based structural equation modeling approach.
Findings
This study develops and validates the instrument of religio-spiritual insights and identifies its significant direct and mediating effects between the consumer’s attitude toward advertising and its determinants.
Originality/value
The newly developed instrument of religio-spiritual insights is based on six dimensions, namely, “beliefs and practices,” “association with higher power,” “interconnectedness,” “self-actualization,” “heart and mind involvement,” “knowledge and meanings.” This instrument of religio-spiritual insights was validated and then tested by using a conceptual framework based on the several variables, such as attitude toward advertising, irritation, good for economy, entertainment, credibility and information.
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Asma Javed, Qian Li and Abdul Basit
In the context of the environmental degradation challenge in manufacturing firms, greening the supply chain (SC) is the most widely endorsed method to mitigate the adverse…
Abstract
Purpose
In the context of the environmental degradation challenge in manufacturing firms, greening the supply chain (SC) is the most widely endorsed method to mitigate the adverse repercussions of climate change. Based on organizational learning and resource dependence theories, the aim of this research is to know how green supply chain external integration (GSCEI) and green supply chain internal integration (GSCII) influence ambidextrous green innovation (AGI). It also examines the mediating roles of green absorptive capacity (GAC) and green knowledge integration capability (GKIC), as well as the moderating role of green technology dynamism (GTD).
Design/methodology/approach
To assess the hypothesized model, data were obtained with 386 questionnaires from managers employed in manufacturing firms in Pakistan applying a cross-sectional approach. A partial least square structural equation modeling technique was implemented to evaluate the data.
Findings
The results revealed that GSCEI and GSCII substantially impact AGI. Moreover, GAC and GKIC serve as mediators between GSCEI and AGI. GAC and GKIC also intervene in the relationship between GSCII and AGI. GTD was significant as a moderator for the correlation between GSCEI and AGI. However, it does not moderate the relationship between GSCII and AGI.
Practical implications
This research offers significant comprehension and an innovative approach for manufacturing organizations to curb environmental corrosion by stimulating AGI through green SC integration. It suggests to practitioners that integrating internal knowledge with external partners expands communication and collaboration to ensure that resources connected with environmental preservation flow smoothly.
Originality/value
This research is a valuable addition to the field, as it explores for the first time the missing link among the studied constructs. It opened the black box of how knowledge-related capabilities facilitate knowledge resources to elicit AGI, an area that has not yet been explored.
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Thanh Tiep Le, Linh Vu Nguyen Thao, Cat Gia Linh Le and Trieu Bui Hai
This study aims to investigate the relationship between green human resource management (GHRM), corporate social responsibility (CSR) and organizational performance (OP) of small…
Abstract
Purpose
This study aims to investigate the relationship between green human resource management (GHRM), corporate social responsibility (CSR) and organizational performance (OP) of small- and medium-sized enterprises (SMEs) by examining corporate reputation (CR) and employee engagement (EE) as mediators in Vietnam.
Design/methodology/approach
This study used the quantitative method with 458 valid responses from mid- to senior-level managers and chief executive officers (CEOs) were obtained and used for data analysis. To analyze and explore the relationships between constructs and mediators, SmartPLS version 4.0 structural equation modeling was used to analyze the data of the SMEs of Vietnam in 2023.
Findings
The results showed strong and positive relationships between GHRM, CSR and OP in SMEs, with CR and EE serving as significant mediators.
Originality/value
This research provides new insights into how GHRM and CSR enhance OP by using an integrated model that examines how CR and EE mediate this relationship. It demonstrates that businesses implementing GHRM and CSR can promote sustainable development among stakeholders, leading to improved OP in Vietnam’s dynamic economic environment. The findings have practical implications for executives and managers, emphasizing the need to balance stakeholder, environmental and social interests to optimize GHRM and CSR initiatives and foster sustainable growth. This study’s insights could significantly influence SMEs in the Vietnamese economy.
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M. Muzamil Naqshbandi, Thuraya Farhana Said and Adilah Hisa
This paper aims to synthesize and critically explore the available knowledge about the linkages between compulsory citizenship behavior, knowledge hiding and employee innovative…
Abstract
Purpose
This paper aims to synthesize and critically explore the available knowledge about the linkages between compulsory citizenship behavior, knowledge hiding and employee innovative performance through a systematic literature review. It proposes a conceptual framework, highlighting the core relationships between these constructs.
Design/methodology/approach
Using two databases (Dimensions and Scopus), the authors critically examine 93 peer-reviewed publications from 2006 to 2023 to identify the arguments supporting the associations between the studied constructs.
Findings
Through an integrative conceptual model, this study provides insights into the devastating impact of compulsory citizenship behavior on employee innovation performance, further suggesting how knowledge hiding may play a mediating role.
Research limitations/implications
The study's main limitation lies in its conceptual nature. Future research should empirically validate the model to gain richer perspectives into the linkages.
Originality/value
The existing body of literature lacks a comprehensive understanding of the nexus between compulsory citizenship behavior, knowledge hiding and employee innovative performance. This study is a pioneer since it explores the emerging concepts of compulsory citizenship behavior and knowledge hiding and accentuates their presence in the context of innovative performance at the individual level through coercive persuasion theory and cognitive dissonance theory.
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The term “green human resource management” (Green HRM) is becoming more prevalent in both academics and business. This study’s main objective is to locate current understanding…
Abstract
Purpose
The term “green human resource management” (Green HRM) is becoming more prevalent in both academics and business. This study’s main objective is to locate current understanding and trends in Green HRM literature by examining the available Green HRM literature. And prioritize the Green HRM practices in higher education institutions (HEIs). The study also identifies prevailing theories, context, characteristics and methodologies as current research interests to identify potential future research areas in Green HRM.
Design/methodology/approach
The study opted for a multi-method approach, combining theories, context, characteristics and methodologies (TCCM) for literature review and the analytical hierarchy process (AHP) for methodological analysis. The article selection process is illustrated via a Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) flowchart. The study examines Green HRM literature using the TCCM framework as it aids in identifying commonly used theories, constructs and methods, suggesting future research directions (FRDs). After identifying core Green HRM practices, the study prioritizes them for the HEIs using the AHP.
Findings
The comprehensive analysis of the literature is provided by the TCCM framework, which identifies the most influential theories, contexts, characteristics and methodologies used in Green HRM literature. The most used theory was found to be the ability-motivation-opportunity (AMO) theory, followed by social identity theory. In context, the hospitality industry was the dominating sector/industry of the domain. Under the characteristics, various variables in Green HRM literature were identified and classified as antecedents, mediators, moderators and outcomes. The most used research method was quantitative, and the most opted research design was empirical. FRDs are also suggested analyzing the current trends of the Green HRM field. The finding of AHP indicates that green recruitment and selection holds the highest level of importance among Green HRM in HEIs.
Research limitations/implications
This study is vital for past-future orientation, in which the past is explored in order to build new routes of Green HRM research. It used research publications from the Scopus database, and future studies may use other databases to improve understanding of Green HRM research.
Practical implications
AHP weights and ranks aid decision-makers in assessing Green HRM practice importance, facilitating pairwise comparisons before implementation in the HEIs and other service industries. It guides managers on allocating appropriate importance to each practice for informed decision-making.
Social implications
This study enriches Green HRM literature using the TCCM framework, categorizing literature into four key areas and offering valuable FRDs for future researchers. Its comprehensive review provides crucial insights into the research landscape of Green HRM, aiding in understanding theories, variables, relevant sectors and methodologies. The study offers comprehensive theoretical implications in the realm of Green HRM.
Originality/value
Existing research indicates that no study has employed a multi-method approach combining the TCCM framework and AHP in Green HRM research. The initial TCCM phase conducts a thorough analysis, examining theories, contexts, characteristics and methodology, a unique methodology. It connects TCCM findings to FRDs. In the subsequent phase, AHP prioritizes Green HRM practices for the HEIs based on identified research gaps from TCCM. This innovative fusion of TCCM and AHP, resulting in FRDs and implications, represents the novelty of this paper.