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Article
Publication date: 1 March 1994

Susan Mackintosh and Caroline Tynan

Recent research has confirmed that marketing continues to have a low status among small firms in the UK. This paper considers the theory of marketing planning and its relevance to…

315

Abstract

Recent research has confirmed that marketing continues to have a low status among small firms in the UK. This paper considers the theory of marketing planning and its relevance to small firms, and reports on the key findings of a qualitative research project which investigated the levels of understanding and utilisation of marketing and marketing planning in small Cambridgeshire firms. The results of this project confirm that marketing is misunderstood and underutilised in most small firms. However, the findings also show that many firms are anxious to improve their marketing activity, but are unsure about where to turn for assistance. A practical framework is proposed which would assist small firms in taking a more disciplined approach to marketing without adopting strategic marketing planning, which is seen by many as daunting and inflexible. The findings of this research project have implications both for small firm owner/managers and for service providers who want to assist small firms to survive and grow in the mid‐1990s and beyond.

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Journal of Small Business and Enterprise Development, vol. 1 no. 3
Type: Research Article
ISSN: 1462-6004

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Article
Publication date: 1 June 1990

Erwin K. Welsch

In an announcement, Apple conceded that System 7.0, whose delay was suggested as likely in the previous column, would not appear until sometime during the first half of 1991. The…

63

Abstract

In an announcement, Apple conceded that System 7.0, whose delay was suggested as likely in the previous column, would not appear until sometime during the first half of 1991. The delay was attributed to the need for quality assurance and high standards (MacWeek, 25 Sept. 1990, p. 1). Since many developers, commercial firms and users are waiting to use the new system's power and see how it will compare with the implementation of Windows and other graphic user interfaces, the continued delay was a disappointment.

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The Electronic Library, vol. 8 no. 6
Type: Research Article
ISSN: 0264-0473

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Article
Publication date: 1 February 1953

S. POTTERSNAITH

I take it for granted that the noble institution of Lifemanship is familiar to all librarians. So competitive a profession, where all must Gambit and Ploy to keep in the race, is…

18

Abstract

I take it for granted that the noble institution of Lifemanship is familiar to all librarians. So competitive a profession, where all must Gambit and Ploy to keep in the race, is natural soil for the doctrines of the new evangelism. In truth, the sagest among us were practising the creed before it had a local habitation or a name. But what may not be generally known is that a Sub‐Group of the parent institution has recently been formed to study the problems of our profession. In particular, the Group aims to encourage, advise and guide young recruits; to make the rough places smooth and shorten their pilgrimage to Sleepe after toyle, port after stormie seas, Ease after warre— in other words, the Chief's Chair.

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Library Review, vol. 14 no. 2
Type: Research Article
ISSN: 0024-2535

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Article
Publication date: 10 August 2017

Susan Marie Adams

The purpose of this paper is to highlight the pivotal role of initiatives that address housing disrepair, home improvements and adaptations as a way of improving health…

228

Abstract

Purpose

The purpose of this paper is to highlight the pivotal role of initiatives that address housing disrepair, home improvements and adaptations as a way of improving health, independence and quality of life in older age.

Design/methodology/approach

The author uses data from housing and health, combined with the author’s experience of policy formulation as well as working with older people and developing practical services, particularly those which address private sector housing stock condition.

Findings

As well as its massive economic impact, housing greatly affects people’s health and wellbeing, not only in later life but across the life course. In England, there is a long history of systematic, government backed action to improve and maintain housing stock condition. There are significant economic and social gains from a coherent national response to addressing private sector housing disrepair, including creation of employment opportunities, economic stimulus through enabling best use of assets, as well as health and social care gains. In addition to increasing housing supply through building much needed new homes, existing housing stock disrepair needs once again to be “on the radar” of policy makers operating across health, social care and housing. Concerted action to make homes safe, healthy places to live in later life, whatever an older person’s tenure, requires vision and innovation and is an essential element in the integration of health, social care – and housing. With significant funding constraints in local authorities, especially for adult social care, and in the context of growing pressures on the NHS, sustaining good health in later life is more important than ever. There is a compelling case for cross-sector action to reduce health hazards in ordinary, private housing, given that 79 per cent of older people who live in non-decent homes are owner occupiers. This is an opportune moment for Health and Wellbeing Boards to take a lead on this issue at a local level, as well as time to put housing stock condition back “On the Radar” of national government policy.

Social implications

There is a need to embed practical housing services in the emerging integrated health and care systems in order to extend healthy later life for the majority of older people who live in mainstream housing.

Originality/value

The author draws on over 30 years’ experience of innovation, development and evaluation of older people’s housing, services and policy development to provide a vision for greater integration across health, care and housing.

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Working with Older People, vol. 21 no. 4
Type: Research Article
ISSN: 1366-3666

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Article
Publication date: 1 April 1986

Marjorie Peregoy, Julia M. Rholes and Sandra L. Tucker

This is a resource guide for librarians who wish to gather books and other materials to use in promoting National Women's History Week or, as it will be soon, National Women's…

108

Abstract

This is a resource guide for librarians who wish to gather books and other materials to use in promoting National Women's History Week or, as it will be soon, National Women's History Month. The emphasis is on history rather than on current women's issues. Most of the materials cited have appeared within the past ten years, but a few important older works are included as well.

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Reference Services Review, vol. 14 no. 4
Type: Research Article
ISSN: 0090-7324

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Article
Publication date: 1 March 1994

Susan J. Barnes

The Albert R. Mann Library at Cornell University has created a working electronic library and has made significant changes in services and staff responsibilities to address users'…

249

Abstract

The Albert R. Mann Library at Cornell University has created a working electronic library and has made significant changes in services and staff responsibilities to address users' evolving needs. This article presents an overview of these changes, after discussing the development of electronic libraries at Mann and elsewhere. The increased usage that Mann's collections have received as the electronic library has been developed is also described.

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Library Hi Tech, vol. 12 no. 3
Type: Research Article
ISSN: 0737-8831

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Article
Publication date: 1 January 1995

Susan Gilbert Beck

Beck discusses the need to improve library and information services for the deaf community. The technological support available to libraries to serve the deaf is identified and…

480

Abstract

Beck discusses the need to improve library and information services for the deaf community. The technological support available to libraries to serve the deaf is identified and described. Turnkey systems are found to be lacking in applications devoted to those who cannot hear or who are hard of hearing. Other technologies, like captioned videos, TDDs, and assistive listening systems, are examined for levels of service and excellence as well as cost. Examples of technology in transition and for the future are offered, along with experiments on speech and sound. These include inner ear implants, the “data glove” experiments, and tactile translators. Technological conflicts that may arise due to one person having multiple disabilities are presented with a discussion on the prevention of dangerous or difficult situations. Possible difficulties and ways to handle opposing technologies are examined briefly. Appropriate sections of the Americans with Disabilities Act and Guidelines are grouped with the technologies that aid compliance. Additional laws are mentioned where their inclusion is appropriate. Suggested guidelines for serving the deaf/disabled community are offered for librarians working in all library types.

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Library Hi Tech, vol. 13 no. 1/2
Type: Research Article
ISSN: 0737-8831

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Book part
Publication date: 24 October 2019

Susan P. McGrath, Irina Perreard, Joshua Ramos, Krystal M. McGovern, Todd MacKenzie and George Blike

Failure to rescue events, or events involving preventable deaths from complications, are a significant contributor to inpatient mortality. While many interventions have been…

Abstract

Failure to rescue events, or events involving preventable deaths from complications, are a significant contributor to inpatient mortality. While many interventions have been designed and implemented over several decades, this patient safety issue remains at the forefront of concern for most hospitals. In the first part of this study, the development and implementation of one type of highly studied and widely adopted rescue intervention, algorithm-based patient assessment tools, is examined. The analysis summarizes how a lack of systems-oriented approaches in the design and implementation of these tools has resulted in suboptimal understanding of patient risk of mortality and complications and the early recognition of patient deterioration. The gaps identified impact several critical aspects of excellent patient care, including information-sharing across care settings, support for the development of shared mental models within care teams, and access to timely and accurate patient information.

This chapter describes the use of several system-oriented design and implementation activities to establish design objectives, model clinical processes and workflows, and create an extensible information system model to maximize the benefits of patient state and risk assessment tools in the inpatient setting. A prototype based on the product of the design activities is discussed along with system-level considerations for implementation. This study also demonstrates the effectiveness and impact of applying systems design principles and practices to real-world clinical applications.

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Structural Approaches to Address Issues in Patient Safety
Type: Book
ISBN: 978-1-83867-085-6

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Book part
Publication date: 24 October 2019

Susan P. McGrath, Emily Wells, Krystal M. McGovern, Irina Perreard, Kathleen Stewart, Dennis McGrath and George Blike

Although it is widely acknowledged that health care delivery systems are complex adaptive systems, there are gaps in understanding the application of systems engineering…

Abstract

Although it is widely acknowledged that health care delivery systems are complex adaptive systems, there are gaps in understanding the application of systems engineering approaches to systems analysis and redesign in the health care domain. Commonly employed methods, such as statistical analysis of risk factors and outcomes, are simply not adequate to robustly characterize all system requirements and facilitate reliable design of complex care delivery systems. This is especially apparent in institutional-level systems, such as patient safety programs that must mitigate the risk of infections and other complications that can occur in virtually any setting providing direct and indirect patient care. The case example presented here illustrates the application of various system engineering methods to identify requirements and intervention candidates for a critical patient safety problem known as failure to rescue. Detailed descriptions of the analysis methods and their application are presented along with specific analysis artifacts related to the failure to rescue case study. Given the prevalence of complex systems in health care, this practical and effective approach provides an important example of how systems engineering methods can effectively address the shortcomings in current health care analysis and design, where complex systems are increasingly prevalent.

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Structural Approaches to Address Issues in Patient Safety
Type: Book
ISBN: 978-1-83867-085-6

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Article
Publication date: 1 May 1987

On April 2, 1987, IBM unveiled a series of long‐awaited new hardware and software products. The new computer line, dubbed the Personal Systems 30, 50, 60, and 80, seems destined…

96

Abstract

On April 2, 1987, IBM unveiled a series of long‐awaited new hardware and software products. The new computer line, dubbed the Personal Systems 30, 50, 60, and 80, seems destined to replace the XT and AT models that are the mainstay of the firm's current personal computer offerings. The numerous changes in hardware and software, while representing improvements on previous IBM technology, will require users purchasing additional computers to make difficult choices as to which of the two IBM architectures to adopt.

Details

M300 and PC Report, vol. 4 no. 5
Type: Research Article
ISSN: 0743-7633

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