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Abstract
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Gossip is part of everyday life and can play an important role in society. It has been part of human communication since we started to talk and is common to communities around the…
Abstract
Gossip is part of everyday life and can play an important role in society. It has been part of human communication since we started to talk and is common to communities around the world. Evidence of gossip adorned the walls of ancient tombs in Egypt, and advice against gossiping can be found in the words of King Solomon in the Old Testament, in the theses of Greek philosophers, and in proverbs from all cultures. Yet gossip continues to be all around us, and most of our conversation time involves some form of it. Despite this, those who initiate gossip are often derided for being gossip mongers, and not without good reason. At its worst, gossip can destroy reputations and businesses, be used as a form of bullying, and cause a great deal of distress. In this chapter, however, I focus on why and how gossip is used and the purpose it serves in village life. Ambridge resident Susan Carter is a renowned gossip with high, unsubtle output compared to other villagers. I look at Susan's gossiping at both a psychosocial level and in terms of benefits she may gain. I also discuss gossip at the village level from two perspectives. I explore the importance of gossip to village life based upon peer reviewed literature, and relate these findings to the comings and goings of the residents of Ambridge. I then also look at how gossip is needed to relay storylines to the listeners. Finally, social media has helped to bring together Archers fans who like nothing more than to spend hours gossiping about their favourite villagers and berating Susan for her tittle-tattle. Yet The Archers wouldn't exist without gossip, so maybe we should be grateful to Susan and carry on gossiping.
The growth and nature of bank marketing during the past decade has been a reflection of the intensity of competition for personal savings within the financial sector and the…
Abstract
The growth and nature of bank marketing during the past decade has been a reflection of the intensity of competition for personal savings within the financial sector and the development of financial services. Early in the 1970s, various competitive pressures finally led banks to adopt a marketing concept, both in theory and practice. The authors examine the use of advertising as a marketing tool and then explore the significance of media selection in the approaches adopted by the UK banks to market segmentation.
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Aim of the present monograph is the economic analysis of the role of MNEs regarding globalisation and digital economy and in parallel there is a reference and examination of some…
Abstract
Aim of the present monograph is the economic analysis of the role of MNEs regarding globalisation and digital economy and in parallel there is a reference and examination of some legal aspects concerning MNEs, cyberspace and e‐commerce as the means of expression of the digital economy. The whole effort of the author is focused on the examination of various aspects of MNEs and their impact upon globalisation and vice versa and how and if we are moving towards a global digital economy.
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Charlotte Connor, aka Charlotte Martin and Susan Carter
The introduction of female writers to The Archers in 1975 brought a new perspective to the programme, revitalising its profile and cementing its place in the British psyche. This…
Abstract
The introduction of female writers to The Archers in 1975 brought a new perspective to the programme, revitalising its profile and cementing its place in the British psyche. This ‘feminisation’ of the programme was an important turning point for the women of Ambridge with increasing focus on issues important to them. This chapter argues that until this time storylines had tended to position women in the background of farming life, their identities shaped solely in terms of their relationships with the men of the village, as homemakers, carers and love-interests. The new band of female writers meant that the women of Ambridge were able to emerge as fully-rounded characters in their own right, as professionals, farmers, business women and matriarchs, at the forefront of village life. It goes on to discuss the character and function of Susan Carter, from the writer's perspective of both a research psychologist and the actor who plays Susan. It is argued that Susan utilises gossip not only as a tool with which to create interpersonal alliances and cement friendships but also to enhance her damaged self-worth and increase her status and power as a fount of all Ambridge knowledge.
Susan Frelich Appleton and Susan Ekberg Stiritz
This paper explores four works of contemporary fiction to illuminate formal and informal regulation of sex. The paper’s co-authors frame analysis with the story of their creation…
Abstract
This paper explores four works of contemporary fiction to illuminate formal and informal regulation of sex. The paper’s co-authors frame analysis with the story of their creation of a transdisciplinary course, entitled “Regulating Sex: Historical and Cultural Encounters,” in which students mined literature for social critique, became immersed in the study of law and its limits, and developed increased sensitivity to power, its uses, and abuses. The paper demonstrates the value theoretically and pedagogically of third-wave feminisms, wild zones, and contact zones as analytic constructs and contends that including sex and sexualities in conversations transforms personal experience, education, society, and culture, including law.