Search results

1 – 2 of 2
Per page
102050
Citations:
Loading...
Access Restricted. View access options
Article
Publication date: 1 March 2003

Sung‐Eon Kim, Thomas Shaw and Helmut Schneider

For corporations engaged in e‐commerce, the Web serves as their primary interface with customers. Consequently, quality Web site design is a critical success factor for…

5435

Abstract

For corporations engaged in e‐commerce, the Web serves as their primary interface with customers. Consequently, quality Web site design is a critical success factor for corporations with an e‐commerce strategy. However, no comprehensive and coherent set of evaluation criteria exists that corporations and researchers can use to examine Web sites. This paper fills this gap by proposing Web site evaluation criteria and applying these criteria to different industry groups within Korea. Based on the literature survey, six categories of Web site evaluation criteria are defined: business function; corporation credibility; contents reliability; Web site attractiveness; systematic structure; and navigation. Using these criteria, Web sites in 12 industries were evaluated to determine if there are differences in Web site design between industries. The objective was to determine differences between industries which may provide information for benchmarking purposes. The results show significant differences in the design of Web sites across these different industry groups.

Details

Internet Research, vol. 13 no. 1
Type: Research Article
ISSN: 1066-2243

Keywords

Access Restricted. View access options
Article
Publication date: 27 January 2012

Sung‐Eon Kim and Kirk P. Arnett

Horizontal mega portals power the Internet by guiding millions of users who wish to communicate, search, shop, and perform a multitude of other tasks made possible via the…

662

Abstract

Purpose

Horizontal mega portals power the Internet by guiding millions of users who wish to communicate, search, shop, and perform a multitude of other tasks made possible via the Internet. The purpose of this study is to find which portal service functions generate satisfied users in Korea and in the USA based on the concept that mega portals developed in different countries may have different macro‐level services that satisfy the portals' users.

Design/methodology/approach

The survey instrument was used to capture portal service usage and overall portal satisfaction. The exploratory nature of this study lends itself to a limited hypothesis regarding the significance of mega portal macro services on user satisfaction. Partial least square analysis via PLS‐Graph was used to analyze the data for the measurement model for portal satisfaction.

Findings

The result of the study shows that the influential C‐services factors for user satisfaction are different between Korea and the USA. User satisfaction for portal usage is significantly influenced by Content and Community in Korea and is significantly influenced by Content and Communication in the USA. But user satisfaction is not significantly influenced by Commerce and/or Coordination for either country.

Originality/value

This study verifies that there are preference differences between countries. As turf battles between major Internet portals continue, any ramp up of portal services without regard for what might be a very high user audience appeal or for what might be different based on cultural differences will likely generate a disappointing outcome.

Details

Internet Research, vol. 22 no. 1
Type: Research Article
ISSN: 1066-2243

Keywords

1 – 2 of 2
Per page
102050