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Article
Publication date: 12 August 2019

Sudhanshu Bhushan

This paper aims to outline why design thinking is an engaging process and provide a methodical framework to approach complex, multi-disciplinary problems in ways that consistently…

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Abstract

Purpose

This paper aims to outline why design thinking is an engaging process and provide a methodical framework to approach complex, multi-disciplinary problems in ways that consistently yield solutions that are successful and often creative in unpredictable ways. It is a framework for thinking about complex, multidisciplinary problems and the one that applies to just about anything.

Design/methodology/approach

Service design is all about taking a service and making it meet the user and customer needs for that service. It can be used to improve an existing service or to create a new service from scratch. To adapt to service design, the designer will need to understand the basic principles of service design thinking and be able to focus on it.

Findings

This paper explores the possibilities for applying design thinking in the hospitality industry in general and hospitality education and research in particular. The functional areas of the hospitality profession are explored, evaluated and then integrated as a holistic design to provide coherence, connectivity and linkages.

Originality/value

The paper illustrates an application of design thinking to hospitality research and education.

Details

Worldwide Hospitality and Tourism Themes, vol. 11 no. 4
Type: Research Article
ISSN: 1755-4217

Keywords

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Article
Publication date: 7 June 2021

Sudhanshu Bhushan

The purpose of this paper is to explore and evaluate the existing and future impact of artificial intelligence (AI) and machine learning on the global economy. It includes viewing…

793

Abstract

Purpose

The purpose of this paper is to explore and evaluate the existing and future impact of artificial intelligence (AI) and machine learning on the global economy. It includes viewing the inclusion of AI in different sectors, its impact on industries, the trends of the forerunning companies that are capitalizing on AI and the idea of crystalizing exponential growth while maintaining a balance between the understanding of humans and the subsequent possibilities of AI.

Design/methodology/approach

This paper is based on secondary research, reviewing literature based on different industries and perspectives.

Findings

The global potential of AI is exponential; the development of AI should be effective. Globally, we see contrasting views, defining the consequences of AI. Hence, the balance between humans and AI, protocols and a global regulatory system needs to be established to prevent catastrophic results soon.

Practical implications

The benefits of AI are enormous. The rising incorporation of AI must take into consideration the basic safety fundamentals for a better future.

Social implications

This paper will enable readers to understand the importance of AI in the global economy, its current involvement in major industries and the subsequent need for balance in technology.

Originality/value

This conceptual review is by its nature and original contribution and, specifically, an interpretation for India.

Details

Worldwide Hospitality and Tourism Themes, vol. 13 no. 2
Type: Research Article
ISSN: 1755-4217

Keywords

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Article
Publication date: 12 August 2019

Gunjan M. Sanjeev and Richard Teare

The purpose of this paper is to profile the experiences of the theme editor and the writing team of Worldwide Hospitality and Tourism Themes (WHATT) theme issue “What should…

121

Abstract

Purpose

The purpose of this paper is to profile the experiences of the theme editor and the writing team of Worldwide Hospitality and Tourism Themes (WHATT) theme issue “What should Indian tourism and hospitality managers focus on to stay competitive in the coming decade?”

Design/methodology/approach

This paper uses structured questions to enable the theme editor to reflect on the rationale for the theme issue question, the starting point, the selection of the writing team and material and the editorial process.

Findings

This paper identifies key issues shaping the Indian tourism and hospitality industry and some of the implications for managers. It also identifies ways of improving competitiveness and some of the ways in which the Indian Government (at national and state levels) is investing in and facilitating community-focussed tourism development.

Practical implications

The theme issue outcomes provide lines of enquiry for others to explore and reinforce the value of WHATT’s approach to collaborative working and writing.

Originality/value

This paper draws on discussion and applied research with industry to identify and assess the likely impact of innovation, information technology, social media and related developments on tourism and hospitality industry development in India. The theme issue collection of this paper provides a rich picture of the occurring changes and prospects for the future.

Available. Content available
Article
Publication date: 6 July 2021

Sandeep Munjal and Anjana Singh

239

Abstract

Details

Worldwide Hospitality and Tourism Themes, vol. 13 no. 2
Type: Research Article
ISSN: 1755-4217

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