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Article
Publication date: 17 May 2013

Steve Brown

120

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International Journal of Operations & Production Management, vol. 33 no. 6
Type: Research Article
ISSN: 0144-3577

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Article
Publication date: 1 June 2002

74

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Industrial Lubrication and Tribology, vol. 54 no. 3
Type: Research Article
ISSN: 0036-8792

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Article
Publication date: 1 February 1988

Steve Johnston and Sarah Woodward

The main findings of an ESRC‐funded research project which was aimed at evaluating current UK company practice with reference to marketing management information systems is…

250

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The main findings of an ESRC‐funded research project which was aimed at evaluating current UK company practice with reference to marketing management information systems is summarised. The extent to which companies could and have developed these systems, the extent to which these systems could and have been improved by the adoption of new technology, and the extent to which these systems are used for effective decision making were examined. It is concluded that, in terms of financial performance, the benefits of MkIS have not yet been measured; very few companies have planned, fully integrated MkIS; the availability of information is good; processing (storing, retrieving, disseminating, evaluating) is poor; analysis by executives is simple and informal; most companies do not attempt to combine data from various sources; the use of statistical techniques is limited; availability of computers to marketing executives is high and increasing, but the applications are limited, and few software packages are specifically designed to deal with marketing problems.

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Marketing Intelligence & Planning, vol. 6 no. 2
Type: Research Article
ISSN: 0263-4503

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Article
Publication date: 1 June 2002

78

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Aircraft Engineering and Aerospace Technology, vol. 74 no. 3
Type: Research Article
ISSN: 0002-2667

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Book part
Publication date: 18 January 2024

Michael Jenkins

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Toxic Humans
Type: Book
ISBN: 978-1-83753-977-2

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Book part
Publication date: 6 September 2021

Mark R. Bailon

We need a locally relevant curriculum because it is engaging and leverages community knowledge strengths. However, new teachers are not always aware of the resources available to…

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We need a locally relevant curriculum because it is engaging and leverages community knowledge strengths. However, new teachers are not always aware of the resources available to make a locally relevant curriculum. Here in New Mexico, Los Alamos is a location with many resources detailing its purpose and existence. These resources coupled with so much notoriety inside and outside the state make Los Alamos a place that lends itself to culturally relevant instruction. Specifically, graphic novels provide a unique medium for students and teachers alike to start learning about the city that started the Atomic Age: Los Alamos and begin applying that knowledge more broadly. I, being a student and a teacher from New Mexico, offer my own understanding of a locally relevant curriculum utilizing three graphic novels about Los Alamos, its people, and its stories.

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Book part
Publication date: 23 November 2018

Tara Brabazon, Steve Redhead and Runyararo S. Chivaura

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Trump Studies
Type: Book
ISBN: 978-1-78769-779-9

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Book part
Publication date: 20 November 2017

Steve Redhead

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Theoretical Times
Type: Book
ISBN: 978-1-78714-669-3

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Article
Publication date: 1 March 1991

Allan Metz

Historically, Panama has always been “a place of transit.” While technically the isthmus formed part of Colombia in the nineteenth century, it was linked geopolitically to the…

276

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Historically, Panama has always been “a place of transit.” While technically the isthmus formed part of Colombia in the nineteenth century, it was linked geopolitically to the United States soon after the California gold rush, beginning in the late 1840s. The first attempt at building a canal ended in failure in 1893 when disease and poor management forced Ferdinand de Lesseps to abandon the project. The U.S. undertaking to build the canal could only begin after Panama declared itself free and broke away from Colombia in 1903, with the support of the United States.

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Reference Services Review, vol. 19 no. 3
Type: Research Article
ISSN: 0090-7324

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Book part
Publication date: 23 November 2018

Tara Brabazon, Steve Redhead and Runyararo S. Chivaura

Abstract

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Trump Studies
Type: Book
ISBN: 978-1-78769-779-9

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