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Article
Publication date: 1 February 1993

Steve Busby

Transnational education and training programmes are often hailed asthe key to an organization′s international development. They produce“international mind‐sets”, develop…

242

Abstract

Transnational education and training programmes are often hailed as the key to an organization′s international development. They produce “international mind‐sets”, develop “mobility” and help to “capitalize on diversity”. Such initiatives expose both learners and trainers to pressures which remain largely unexplored. How much can or should local approaches and methodologies be adapted to other environments? What are the implications of learning in culturally mixed groups? Introducing alternative perspectives into organizations through transnational processes brings internal pressure to change. What new skills are necessary and how can they be developed? The author describes a recent two‐year programme run by a transnational partnership of training institutes for a multicultural team of 14 trainers. He discusses his learning and the programme′s relevance for organizations involved in EC‐sponsored schemes, and recommends intercultural development processes that can help learners face the challenges that transnational mobility implies.

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European Business Review, vol. 93 no. 2
Type: Research Article
ISSN: 0955-534X

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Book part
Publication date: 10 June 2024

Agnès Berthelot-Raffard

This article studies a court case heard by the European Court of Justice in 2008 concerning employment discrimination faced by the mother of a disabled child. This case…

Abstract

This article studies a court case heard by the European Court of Justice in 2008 concerning employment discrimination faced by the mother of a disabled child. This case illustrates the search for a fair balance between informal care work and employment in a market economy is a fresh perspective. The very terms of social justice must be recast for the implementation of a more caring society wherein informal caregivers must be recognized as very often constituting a socially disadvantaged group. The development of a caring society requires a more comprehensive examination of power relations between informal caregivers and care recipients or resulting from care activities. Most analyses of care activities reveal a social reality involving structurally unequal agents. Among these are informal caregivers who face situations of inequality, which will not be overcome as long as care continues to be seen through the category of dependency, unilaterally assigned to those on the receiving end of care.

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Disability and the Changing Contexts of Family and Personal Relationships
Type: Book
ISBN: 978-1-83753-221-6

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Article
Publication date: 1 May 1980

Camrex (Holdings) Ltd announce that Mr. S. J. Clarke has been appointed deputy chairman.

10

Abstract

Camrex (Holdings) Ltd announce that Mr. S. J. Clarke has been appointed deputy chairman.

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Pigment & Resin Technology, vol. 9 no. 5
Type: Research Article
ISSN: 0369-9420

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Book part
Publication date: 13 October 2022

Christopher McMahon

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The Corruption of Play: Mapping the Ideological Play-Space of AAA Videogames
Type: Book
ISBN: 978-1-80117-736-8

Available. Content available
Book part
Publication date: 2 September 2024

Abstract

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Advances in Disability Research Ethics
Type: Book
ISBN: 978-1-78769-311-1

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Book part
Publication date: 1 July 2017

Peter K. Ross, Susan Ressia and Elizabeth J. Sander

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Work in the 21st Century
Type: Book
ISBN: 978-1-78714-578-8

Available. Open Access. Open Access
Article
Publication date: 8 October 2019

Daniel William Mackenzie Wright

The purpose of this paper is to offer original ideas into a potential future cannabis industry in the UK. This paper presents novel approaches regarding the potential existence of…

8888

Abstract

Purpose

The purpose of this paper is to offer original ideas into a potential future cannabis industry in the UK. This paper presents novel approaches regarding the potential existence of cannabis for the tourism industry. It presents an idea in which the UK Government could produce, distribute and control the industry. The proposed idea presents a scheme in which the UK could encourage regional tourism (inclusive to domestic and international travellers) through a controlled but innovative cannabis market scheme. This paper presents a future scenario aiming to encourage dialogue and critique, at a time when attitudes to cannabis are changing.

Design/methodology/approach

This research takes a scenario narrative approach in presenting and exploring a potential future cannabis market in the UK. The importance of narrative writing as a method is recognised by Lindgren and Bandhold (2009), who identify the significance in telling a story to the reader. Taking a pragmatic approach, embracing diverse philosophical methods, this research explores past and current trends via a mixture of secondary data sources to create and present a scenario narrative of the future.

Findings

This paper identified that trends in legalising cannabis for cultivation, medical and recreational purposes continue to become more liberal globally. However, cannabis laws mainly focus on the use for residents. Consequently, domestic tourism markets have the potential to grow. However, there is limited consideration regarding the potential for international tourism cannabis markets. Thus, the findings of this research are based on the potential for the UK to implement and promote a cannabis industry for international travellers.

Originality/value

This paper offers original ideas in exploring a future cannabis market in the UK, one where regional tourism is considered. The paper presents a novel approach that encourages domestic and international tourists to engage with the cannabis industry by navigating a well-managed, local approach to supplying cannabis in the UK.

Details

Journal of Tourism Futures, vol. 5 no. 3
Type: Research Article
ISSN: 2055-5911

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Abstract

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Race and Assessment in Higher Education
Type: Book
ISBN: 978-1-83549-743-2

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Article
Publication date: 29 March 2013

Franziska Bendisch, Gretchen Larsen and Myfanwy Trueman

This conceptual paper examines the notion of CEO brands and the problems that arise if they are misaligned with company brands. Previous research examines product, company and…

4893

Abstract

Purpose

This conceptual paper examines the notion of CEO brands and the problems that arise if they are misaligned with company brands. Previous research examines product, company and people brands and implications for senior executives and organizations, but there is no theoretical framework for CEO brand stewardship. This research aims to fill the gap.

Design/methodology/approach

The marketing literature is examined to identify differences between products and people as brands, and the potential for CEO brands to enhance corporate brand equity. Based on an application of existing branding concepts to CEOs, a conceptual model of CEO brands is developed to include an analysis of the relationships between its constituent parts.

Findings

CEO brands can be legitimately considered as brands, and existing brand conceptualisations can be applied to CEOs as long as some particularities are accounted for. CEO brands are influenced by their personality and their role as managers, and organisations need to constantly monitor CEO brand reputation as well as communicate its positioning. A successful CEO branding enhances perceived brand value and creates value for organisations.

Research limitations/implications

This research informs brand managers and strategists about brand equity creation. Monitoring stakeholder perceptions of CEOs can enhance rather than detract from corporate brand value. As it showed that people and CEOs can be legitimately considered as brands, the concept of branding needs to be extended to embrace people and CEO brands.

Practical implications

For business practice, this research informs about the differences and similarities between traditional product brands and CEO brands. Particularly it informs that organisations should consider that the CEO brand personifies to stakeholders what the organisation stands for, for example, when hiring a new CEO.

Originality/value

This research provides a new conceptual model on the previously under‐researched area of CEO branding. The insights into CEO brands provide the basis for empirical research into relationships between brand identity, reputation, position and equity, with implications for personal fame and company fortune.

Details

European Journal of Marketing, vol. 47 no. 3/4
Type: Research Article
ISSN: 0309-0566

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Article
Publication date: 1 November 2002

Mordecai Lee

This exploration of management history focuses on mass entertainment media to determine the history of the efficiency expert in popular culture. It reviews the history of the…

2635

Abstract

This exploration of management history focuses on mass entertainment media to determine the history of the efficiency expert in popular culture. It reviews the history of the image of the efficiency expert in film and on American‐produced television programs. The review shows that this profession is a universal and pervasive one, permanently embedded in our culture and catholic in background, occupation and workplace. It is generally a man’s job. The most significant historical trend is a sharp change from the efficiency expert as an amusing and relatively harmless character to a malevolent one who is to be feared. Although television has only existed for about half as long as motion pictures, the depiction of the efficiency expert on TV is similar to his movie image. This widely recognized profession needs no introduction to the viewer. He is a negative figure, often laughed at but never admired.

Details

Management Decision, vol. 40 no. 9
Type: Research Article
ISSN: 0025-1747

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