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This article seeks to explain why the public provision of early childhood education and care (ECEC) services in Reggio di Calabria – the largest city of the Calabria region in Southern Italy – has remained among the lowest in the country, failing to respond to the growing local demand for such services. Most of the limited formal supply of ECEC services currently available in the city is almost exclusively provided, for a fee, by private – until recently unregulated – day care centres, whereas households who cannot afford them must still rely on family care.

Based on original research findings, the article explains how such a supply configuration is the result of several concurrent factors – structural, institutional and cultural, on both the demand and the supply side of the service relation – and has been conditioned by both national and local specificities.

The complex interplay of these factors accounts not only for the enduring absence of an adequate public provision of ECEC services in the city and its region but also for the reproduction of an “unsupported” familistic model of care, while a loosely regulated private supply answers the growing demand coming from the working women who can afford it.

The lack of public ECEC, which was significantly aggravated by the 2008 financial crisis, represents a major constraint for women's emancipation and social justice in an already difficult socio-economic context.

The article provides in-depth knowledge on the enduring deficit of public ECEC services in a region and city that are little studied, together with a contextualized interpretation of its causes and implications.

The strategic role of corporate communication within modern organisations is recognised by both scholars and practitioners. Corporate communication supports management in interpreting contextual dynamics or in aligning corporate strategies with stakeholders’ needs. However, despite the growing acknowledgement of communication relevance, contributions about how professionals could effectively support organisations in creating value lack empirical examination. To fill this gap, this chapter adopts a managerial perspective for examining how communication strategically contributes to create shared value. In particular, it introduces the Creating Shared Value approach to the body of knowledge in strategic communication. A qualitative case study research design has been implemented. It was focused on Barilla Group, the international food company. This chapter enriches the strategic communication perspective by better defining the contribution of communication to the value creation process. It also outlines specific strategic competences that practitioners should acquire if they want to play a strategic role within organisations.

The purpose of this paper is to investigate how an adequate mix of technological, organisational and managerial tools might support Open Innovation (OI) processes achieved by contests in the food sector.

The methodology of this paper is exploratory in nature. Data have been gathered about the 140 innovation contests launched by the best global food brands (2013 BusinessWeek/Interbrand Best Global Brands) over the last decade.

The research highlights the main changes that have occurred over the last decade, showing that the choice of platform type for contest launches is often neglected or considered as an ancillary element. Indeed, it is a choice that embeds another set of technological, organisational and managerial tools that strongly influence the collaborative behaviour (and the participation itself) of partners throughout the innovation process.

Companies investigated in this paper consist exclusively of top brands in the sector. Future research should strive to obtain larger samples, develop a set of fine-grained hypotheses, and test them by using appropriate statistical techniques.

This paper fills an inexplicable gap in academic literature due to the fact that food companies are those that mainly use contests in order to implement OI but they are scarcely researched regarding this issue.