Denis Hübner, Bublu Thakur-Weigold and Stephan M. Wagner
When established markets in the West are stagnating or in crisis, companies increasingly look to emerging markets, especially the so-called BRICs, for growth potential. However…
Abstract
When established markets in the West are stagnating or in crisis, companies increasingly look to emerging markets, especially the so-called BRICs, for growth potential. However, these new markets also pose unique challenges, for which the best practices and assumptions of Western managers are not automatically suited. Setting up supply chains in new regions confronts firms with multiple challenges in terms of regulation, resources, culture, and infrastructure. In this case study, students will accompany a successful German FMCG manager as he plans his company’s expansion into Russia, and is forced to look at the opportunities and challenges from a new perspective.
Details

Keywords
A pilot project at the Ford Motor Co. plant in Genk, Belgium, uses robot‐guided waterjets to cut holes in bumpers for Sierra cars.
Abstract
Details
Keywords
After some discussion of Habermas’ model of reconstruction and the ways in which he and others have applied it to the European Union (EU), I venture some remarks about the…
Abstract
Purpose
After some discussion of Habermas’ model of reconstruction and the ways in which he and others have applied it to the European Union (EU), I venture some remarks about the development of EU law and European democracy.
Methodology/approach
I trace the way in which a meta-theory of social science can be extended to illuminate questions of political and constitutional legitimacy.
Findings
It is found that Habermas’s model points to the double character of EU citizenship, in which one is a citizen both of the Union and of one if its member states, and the corresponding creative tension between these two levels of governance.
Originality/value
A contribution to the so-far rather under-developed theorisation of the political philosophy of a united Europe.
Details
Keywords
Raquel Garde Sánchez, Manuel Pedro Rodríguez Bolívar and Antonio M. López Hernández
The purpose of this paper is to analyse the influence of perceptions of pressure from stakeholders on the managers of state-owned enterprises (SOEs) regarding the need to…
Abstract
Purpose
The purpose of this paper is to analyse the influence of perceptions of pressure from stakeholders on the managers of state-owned enterprises (SOEs) regarding the need to implement socially responsible policies in the supply chain and to disclose corporate social responsibility (CSR) information. The authors also analyse the benefits perceived by public managers from applying CSR in the supply chain and from the greater disclosure of CSR information.
Design/methodology/approach
A structured questionnaire was developed, based on a set of items related to aspects of CSR, and taking into account previous research in this field. The authors also propose a theoretical model with which to analyse relations among the variables studied. This model was verified using structural equation modelling.
Findings
The results obtained are consistent with the proposed model and show that stakeholder pressure has a direct influence on the CSR policies applied by public managers regarding suppliers and information disclosure. The authors also find that public managers believe that applying socially responsible policies in their dealings with suppliers will benefit their business.
Originality/value
Although the question of CSR has been widely debated in the context of private business, very little research has addressed this question in the public sphere, especially in that of SOEs, regarding the practice of socially responsible management with suppliers. Aspects of social responsibility towards suppliers are of considerable importance and some complexity, particularly in public enterprises, which are sometimes the main or only consumer. A better understanding of the connections between these constructs will allow corporate decision makers, particularly those in public companies, to devise appropriate strategies for social responsibility in the supply chain and for the disclosure of CSR information, and thus incorporate stakeholders’ expectations into the design of these strategies.
Details
Keywords
Abstract
Details
Keywords
Lanjing Wang and Pratibha Rani
In recent years, a number of researchers have attempted to make an integration of sustainability with supply chain risk management. These studies have led to valued insights into…
Abstract
Purpose
In recent years, a number of researchers have attempted to make an integration of sustainability with supply chain risk management. These studies have led to valued insights into this issue, though there is still a lack of knowledge about the mechanisms by which sustainability-related issues are materialized as risks in the supply chain management.
Design/methodology/approach
The paper aims to provide a comprehensive framework to evaluate the sustainability risk in the supply chain management mechanism. To do so, a novel approach using the double normalization-based multiple aggregation (DNMA) approach under the intuitionistic fuzzy (IF) environment is extended to identify, rank and evaluate the sustainability risk factors in supply chain management.
Findings
To provide comprehensive sustainability risk factors, this study has conducted a survey using interview and literature review. In this regard, this study identified 36 sustainability risk factors in supply chain management of the manufacturing firms in five different groups of risk, including sustainable operational risk factors, economic risk factors, environmental risk factors, social risk factors, and sustainable distribution and recycling risk factors. The results of this paper found that the poor planning and scheduling was the important sustainability risk in supply chain management of the manufacturing firms, followed by the environmental accidents, production capacity risk, product design risk and exploitative hiring policies. In addition, the results of the study found that the extended approach was effective and efficient in evaluating the sustainability risk factors in supply chain management of the manufacturing firms.
Originality/value
Three aggregation methods based on the normalization techniques are discussed. A DNMA method is proposed under intuitionistic fuzzy sets (IFSs). To propose a broad procedure for identifying and classifying sustainability risk factors (ESFs) in supply chain management. To rank the sustainability risk factor, the authors utilize a procedure for evaluating the significance degree of the sustainability risk factor in supply chain management.
Details
Keywords
Stefan F. Bernritter, Iris van Ooijen and Barbara C.N. Müller
This paper aims to demonstrate that self-persuasion can be used as a marketing technique to increase consumers’ generosity and that the efficacy of this approach is dependent on…
Abstract
Purpose
This paper aims to demonstrate that self-persuasion can be used as a marketing technique to increase consumers’ generosity and that the efficacy of this approach is dependent on consumers’ involvement with target behavior.
Design/methodology/approach
An experimental field-study was conducted to investigate the effects of self-persuasion versus direct persuasion attempts versus no persuasion attempts on consumers’ tipping behavior in a lunchroom. Additionally, in a lab experiment, the moderating role of involvement on self-persuasion versus direct persuasion was tested.
Findings
The results reveal that self-persuasion is more effective than direct persuasion attempts or no persuasive messages in increasing consumers’ generosity. This is moderated by consumers’ involvement with the target behavior. For consumers with high involvement, self-persuasion is more effective than direct persuasion, while no differences were found for consumers with moderate or low involvement.
Practical implications
The scope of self-persuasion is not limited to the inhibition of undesired behavior, but it also extends to the facilitation of desired behavior, which considerably broadens the scope of this technique. Self-persuasion might be used as a marketing technique to influence consumers’ purchase behavior. This might be particularly viable in situations in which consumers feel high involvement with products or behavior.
Originality/value
Recently, research in health psychology demonstrated that self-persuasion is a very effective way of inhibiting undesired, addictive behavior and being more successful than direct persuasion. Yet, insufficient knowledge is available about the efficacy of self-persuasion with regard to promoting other target behaviors. In particular, its potential as a marketing technique to influence consumers’ behavior and its boundary conditions are still understudied.