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Article
Publication date: 22 June 2023

Jingjing Sun, Ziming Zeng, Tingting Li and Shouqiang Sun

The outbreak of COVID-19 has become a major public health emergency worldwide. How to effectively guide public opinion and implement precise prevention and control is a hot topic…

Abstract

Purpose

The outbreak of COVID-19 has become a major public health emergency worldwide. How to effectively guide public opinion and implement precise prevention and control is a hot topic in current research. Mining the spatiotemporal coupling between online public opinion and offline epidemics can provide decision support for the precise management and control of future emergencies.

Design/methodology/approach

This study focuses on analyzing the spatiotemporal coupling relationship between public opinion and the epidemic. First, based on Weibo information and confirmed case information, a field framework is constructed using field theory. Second, SnowNLP is used for sentiment mining and LDA is utilized for topic extraction to analyze the topic evolution and the sentiment evolution of public opinion in each coupling stage. Finally, the spatial model is used to explore the coupling relationship between public opinion and the epidemic in space.

Findings

The findings show that there is a certain coupling between online public opinion sentiment and offline epidemics, with a significant coupling relationship in the time dimension, while there is no remarkable coupling relationship in space. In addition, the core topics of public concern are different at different coupling stages.

Originality/value

This study deeply explores the spatiotemporal coupling relationship between online public opinion and offline epidemics, adding a new research perspective to related research. The result can help the government and relevant departments understand the dynamic development of epidemic events and achieve precise control while mastering the dynamics of online public opinion.

Details

Library Hi Tech, vol. 42 no. 6
Type: Research Article
ISSN: 0737-8831

Keywords

Article
Publication date: 14 July 2023

Jingjing Sun, Tingting Li and Shouqiang Sun

This paper aims to investigate how online consumer reviews (OCRs), countdowns and self-control affect consumers' online impulse buying behavior in online group buying (OGB) and…

2081

Abstract

Purpose

This paper aims to investigate how online consumer reviews (OCRs), countdowns and self-control affect consumers' online impulse buying behavior in online group buying (OGB) and uncover the relationship between these factors.

Design/methodology/approach

Based on the stimulus-organism-response (SOR) framework, this research examines the effects of OCRs, countdowns and self-control on users' impulse purchases. First, the influence of emotions on impulse purchases in group purchasing is investigated. In addition, this study innovatively applies stress-coping theory to group buying research, with countdowns exerting temporal pressure on consumers and OCRs viewed as social pressure, to investigate in depth how countdowns and OCRs affect users' impulse purchase behavior. Finally, this study also surveys the moderating role of users' self-control in the impulse purchase process.

Findings

The results show that the perceived value of OCRs and positive emotions (PE) were positively correlated with impulsiveness (IMP) and the urge to buy impulsively (UBI), while negative emotions (NE) were negatively correlated with IMP. Countdowns (CD) had a positive effect on UBI. Self-control can indirectly affect users' impulse buying by negatively moderating the relationship between PE and UBI, PE and IMP and CD and UBI.

Originality/value

The research results can help group buying platforms and related participants understand the factors influencing users' impulse purchases in OGB and facilitate them to better design strategies to increase product sales.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 36 no. 1
Type: Research Article
ISSN: 1355-5855

Keywords

Article
Publication date: 29 November 2021

Ziming Zeng, Tingting Li, Shouqiang Sun, Jingjing Sun and Jie Yin

Twitter fake accounts refer to bot accounts created by third-party organizations to influence public opinion, commercial propaganda or impersonate others. The effective…

Abstract

Purpose

Twitter fake accounts refer to bot accounts created by third-party organizations to influence public opinion, commercial propaganda or impersonate others. The effective identification of bot accounts is conducive to accurately judge the disseminated information for the public. However, in actual fake account identification, it is expensive and inefficient to manually label Twitter accounts, and the labeled data are usually unbalanced in classes. To this end, the authors propose a novel framework to solve these problems.

Design/methodology/approach

In the proposed framework, the authors introduce the concept of semi-supervised self-training learning and apply it to the real Twitter account data set from Kaggle. Specifically, the authors first train the classifier in the initial small amount of labeled account data, then use the trained classifier to automatically label large-scale unlabeled account data. Next, iteratively select high confidence instances from unlabeled data to expand the labeled data. Finally, an expanded Twitter account training set is obtained. It is worth mentioning that the resampling technique is integrated into the self-training process, and the data class is balanced at the initial stage of the self-training iteration.

Findings

The proposed framework effectively improves labeling efficiency and reduces the influence of class imbalance. It shows excellent identification results on 6 different base classifiers, especially for the initial small-scale labeled Twitter accounts.

Originality/value

This paper provides novel insights in identifying Twitter fake accounts. First, the authors take the lead in introducing a self-training method to automatically label Twitter accounts from the semi-supervised background. Second, the resampling technique is integrated into the self-training process to effectively reduce the influence of class imbalance on the identification effect.

Details

Data Technologies and Applications, vol. 56 no. 3
Type: Research Article
ISSN: 2514-9288

Keywords

Article
Publication date: 16 February 2022

Ziming Zeng, Shouqiang Sun, Jingjing Sun, Jie Yin and Yueyan Shen

Dunhuang murals are rich in cultural and artistic value. The purpose of this paper is to construct a novel mobile visual search (MVS) framework for Dunhuang murals, enabling users…

Abstract

Purpose

Dunhuang murals are rich in cultural and artistic value. The purpose of this paper is to construct a novel mobile visual search (MVS) framework for Dunhuang murals, enabling users to efficiently search for similar, relevant and diversified images.

Design/methodology/approach

The convolutional neural network (CNN) model is fine-tuned in the data set of Dunhuang murals. Image features are extracted through the fine-tuned CNN model, and the similarities between different candidate images and the query image are calculated by the dot product. Then, the candidate images are sorted by similarity, and semantic labels are extracted from the most similar image. Ontology semantic distance (OSD) is proposed to match relevant images using semantic labels. Furthermore, the improved DivScore is introduced to diversify search results.

Findings

The results illustrate that the fine-tuned ResNet152 is the best choice to search for similar images at the visual feature level, and OSD is the effective method to search for the relevant images at the semantic level. After re-ranking based on DivScore, the diversification of search results is improved.

Originality/value

This study collects and builds the Dunhuang mural data set and proposes an effective MVS framework for Dunhuang murals to protect and inherit Dunhuang cultural heritage. Similar, relevant and diversified Dunhuang murals are searched to meet different demands.

Details

The Electronic Library , vol. 40 no. 3
Type: Research Article
ISSN: 0264-0473

Keywords

Article
Publication date: 20 July 2022

Tingting Li, Ziming Zeng, Jingjing Sun and Shouqiang Sun

The deployment of vaccines is the primary task in curbing the COVID-19 pandemic. The purpose of this paper is to understand the public’s opinions on vaccines and then design…

Abstract

Purpose

The deployment of vaccines is the primary task in curbing the COVID-19 pandemic. The purpose of this paper is to understand the public’s opinions on vaccines and then design effective interventions to promote vaccination coverage.

Design/methodology/approach

This paper proposes a research framework based on the spatiotemporal perspective to analyse the public opinion evolution towards COVID-19 vaccine in China. The framework first obtains data through crawler tools. Then, with the help of data mining technologies, such as emotion computing and topic extraction, the evolution characteristics of discussion volume, emotions and topics are explored from spatiotemporal perspectives.

Findings

In the temporal perspective, the public emotion declines in the later stage, but overall emotion performance is positive and stabilizing. This decline in emotion is mainly associated with ambiguous information about the COVID-19 vaccine. The research progress of vaccines and the schedule of vaccination have driven the evolution of public discussion topics. In the spatial perspective, the public emotion tends to be positive in 31 regions, whereas local emotion increases and decreases in different stages. The dissemination of distinctive information and the local epidemic prevention and control status may be potential drivers of topic evolution in local regions.

Originality/value

The analysis results of media information can assist decision-makers to accurately grasp the subjective thoughts and emotional expressions of the public in terms of spatiotemporal perspective and provide decision support for macro-control response strategies and risk communication.

Details

The Electronic Library , vol. 40 no. 4
Type: Research Article
ISSN: 0264-0473

Keywords

Article
Publication date: 29 August 2023

Qingqing Li, Ziming Zeng, Shouqiang Sun, Chen Cheng and Yingqi Zeng

The paper aims to construct a spatiotemporal situational awareness framework to sense the evolutionary situation of public opinion in social media, thus assisting relevant…

Abstract

Purpose

The paper aims to construct a spatiotemporal situational awareness framework to sense the evolutionary situation of public opinion in social media, thus assisting relevant departments in formulating public opinion control measures for specific time and space contexts.

Design/methodology/approach

The spatiotemporal situational awareness framework comprises situational element extraction, situational understanding and situational projection. In situational element extraction, the data on the COVID-19 vaccine, including spatiotemporal tags and text contents, is extracted. In situational understanding, the bidirectional encoder representation from transformers – latent dirichlet allocation (BERT-LDA) and bidirectional encoder representation from transformers – bidirectional long short-term memory (BERT-BiLSTM) are used to discover the topics and emotional labels hidden in opinion texts. In situational projection, the situational evolution characteristics and patterns of online public opinion are uncovered from the perspective of time and space through multiple visualisation techniques.

Findings

From the temporal perspective, the evolution of online public opinion is closely related to the developmental dynamics of offline events. In comparison, public views and attitudes are more complex and diversified during the outbreak and diffusion periods. From the spatial perspective, the netizens in hotspot areas with higher discussion volume are more rational and prefer to track the whole process of event development, while the ones in coldspot areas with less discussion volume pay more attention to the expression of personal emotions. From the perspective of intertwined spatiotemporal, there are differences in the focus of attention and emotional state of netizens in different regions and time stages, caused by the specific situations they are in.

Originality/value

The situational awareness framework can shed light on the dynamic evolution of online public opinion from a multidimensional perspective, including temporal, spatial and spatiotemporal perspectives. It enables decision-makers to grasp the psychology and behavioural patterns of the public in different regions and time stages and provide targeted public opinion guidance measures and offline event governance strategies.

Details

The Electronic Library , vol. 41 no. 5
Type: Research Article
ISSN: 0264-0473

Keywords

Article
Publication date: 26 January 2022

Ziming Zeng, Shouqiang Sun, Tingting Li, Jie Yin and Yueyan Shen

The purpose of this paper is to build a mobile visual search service system for the protection of Dunhuang cultural heritage in the smart library. A novel mobile visual search…

Abstract

Purpose

The purpose of this paper is to build a mobile visual search service system for the protection of Dunhuang cultural heritage in the smart library. A novel mobile visual search model for Dunhuang murals is proposed to help users acquire rich knowledge and services conveniently.

Design/methodology/approach

First, local and global features of images are extracted, and the visual dictionary is generated by the k-means clustering. Second, the mobile visual search model based on the bag-of-words (BOW) and multiple semantic associations is constructed. Third, the mobile visual search service system of the smart library is designed in the cloud environment. Furthermore, Dunhuang mural images are collected to verify this model.

Findings

The findings reveal that the BOW_SIFT_HSV_MSA model has better search performance for Dunhuang mural images when the scale-invariant feature transform (SIFT) and the hue, saturation and value (HSV) are used to extract local and global features of the images. Compared with different methods, this model is the most effective way to search images with the semantic association in the topic, time and space dimensions.

Research limitations/implications

Dunhuang mural image set is a part of the vast resources stored in the smart library, and the fine-grained semantic labels could be applied to meet diverse search needs.

Originality/value

The mobile visual search service system is constructed to provide users with Dunhuang cultural services in the smart library. A novel mobile visual search model based on BOW and multiple semantic associations is proposed. This study can also provide references for the protection and utilization of other cultural heritages.

Details

Library Hi Tech, vol. 40 no. 6
Type: Research Article
ISSN: 0737-8831

Keywords

Article
Publication date: 8 September 2022

Ziming Zeng, Tingting Li, Jingjing Sun, Shouqiang Sun and Yu Zhang

The proliferation of bots in social networks has profoundly affected the interactions of legitimate users. Detecting and rejecting these unwelcome bots has become part of the…

Abstract

Purpose

The proliferation of bots in social networks has profoundly affected the interactions of legitimate users. Detecting and rejecting these unwelcome bots has become part of the collective Internet agenda. Unfortunately, as bot creators use more sophisticated approaches to avoid being discovered, it has become increasingly difficult to distinguish social bots from legitimate users. Therefore, this paper proposes a novel social bot detection mechanism to adapt to new and different kinds of bots.

Design/methodology/approach

This paper proposes a research framework to enhance the generalization of social bot detection from two dimensions: feature extraction and detection approaches. First, 36 features are extracted from four views for social bot detection. Then, this paper analyzes the feature contribution in different kinds of social bots, and the features with stronger generalization are proposed. Finally, this paper introduces outlier detection approaches to enhance the ever-changing social bot detection.

Findings

The experimental results show that the more important features can be more effectively generalized to different social bot detection tasks. Compared with the traditional binary-class classifier, the proposed outlier detection approaches can better adapt to the ever-changing social bots with a performance of 89.23 per cent measured using the F1 score.

Originality/value

Based on the visual interpretation of the feature contribution, the features with stronger generalization in different detection tasks are found. The outlier detection approaches are first introduced to enhance the detection of ever-changing social bots.

Details

Data Technologies and Applications, vol. 57 no. 2
Type: Research Article
ISSN: 2514-9288

Keywords

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