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This paper aims to study the effect of temperature on the process and kinetic parameters of the hydrogen evolution reaction of X80 under cathodic protection (CP) in 3.5% NaCl solution.

Potentiodynamic polarization combined with the hydrogen permeation test is used to analyze the hydrogen evolution reaction (HER) process and the rate-determining step for which is diagnosed through the electrochemical impedance spectrum method. Then, the influence of temperature on kinetic parameters of HER can be known from the results obtained by using the Iver-Pickering-Zamenzadeh model for data analysis.

The results show that the HER proceeds through Volmer–Tafel route with the Volmer reaction acting as the rate-controlling step; Increasing temperature gives a higher activity of the HER on X80, it also accelerates the hydrogen desorption and diffusion of hydrogen into the metal.

There exist few studies on the topic of how temperature affects the HER process. It is imperative to conduct a relevant study to give some instruction in cathodic protection system design and this paper fulfills this need.

This study aims to investigate the corrosion inhibitor effect of migrating corrosion inhibitor (MCI) on Q235 steel in high alkaline environment under cathodic polarization.

This study investigated the electrochemical characteristics of Q235 steel with and without MCI by polarization curve and electrochemical impedance spectroscopy. Besides, the surface composition of Q235 steel under different environments was analyzed by X-ray photoelectron spectroscopy. In addition, the migration characteristic of MCI and the adsorption behavior of MCI under cathodic polarization were studied using Raman spectroscopy.

Diethanolamine (DEA) and N, N-dimethylethanolamine (DMEA) can inhibit the increase of Fe(II) in the oxide film of Q235 steel under cathodic polarization. The adsorption stability of DMEA film was higher under cathodic polarization potential, showing a higher corrosion inhibition ability. The corrosion inhibition mechanism of DEA and DMEA under cathodic polarization potential was proposed.

The MCI has a broad application prospect in the repair of damaged reinforced concrete due to its unique migratory characteristics. The interaction between MCIs, rebar and concrete with different compositions has been studied, but the passivation behavior of the steel interface in the presence of both the migrating electric field and corrosion inhibitors has been neglected. And it was investigated in this paper.

The purpose of this paper is to provide a solution for Reynolds equation with both throttling term and reverse throttling term and provides a reference for changing damping of hydrostatic bearing.

The reverse throttling term is introduced into the Reynolds equation, and the adaptive damping factor is used in the Newton iteration method to improve convergence of numerical calculations. The static and dynamic performances of this bearing are numerically investigated by the finite-element method.

The results indicate that the reflux orifices lead to a decrease in load capacity at a high eccentricity ratio. Additionally, the mass inflow rate is increased; however, the additional inflow increase can be controlled by enhanced backpressure of the reflux orifice. Nevertheless, the bearing with the reflux orifice shows superiority in resisting high-frequency disturbances and enhances direct damping by 20% under a high backpressure.

This work presents an adaptive Newton damping iterative method for solving Reynolds equation with both throttling term and reverse throttling term. This work also provides a new idea for bearing structure design in improving damping.

Delivering messages and information to potentially interested users is one of the distinguishing applications of online enterprise social network (ESN). The purpose of this paper is to provide insights to better understand the repost preferences of users and provide personalized information service in enterprise social media marketing.

It is accomplished by constructing a target audience identification framework. Repost preference latent Dirichlet allocation (RPLDA) topic model topic model is proposed to understand the mass user online repost preferences toward different contents. A topic-oriented preference metric is proposed to measure the preference degree of individual users. And the function of reposting forecasting is formulated to identify target audience.

The empirical research shows the following: a total of 20 percent of the repost users in ESN represent the key active users who are particularly interested in the latent topic of messages in ESN and fits Pareto distribution; and the target audience identification framework can successfully identify different target key users for messages with different latent topics.

The findings should motivate marketing managers to improve enterprise brand by identifying key target audience in ESN and marketing in a way that truthfully reflects personalized preferences.

This study runs counter to most current business practices, which tend to use simple popularity to seek important users. Adaptively and dynamically identifying target audience appears to have considerable potential, especially in the rapidly growing area of enterprise social media information service.

Currently, ubiquitous smartphones embedded with various sensors provide a convenient way to collect raw sequence data. These data bridges the gap between human activity and multiple sensors. Human activity recognition has been widely used in quite a lot of aspects in our daily life, such as medical security, personal safety, living assistance and so on.

To provide an overview, the authors survey and summarize some important technologies and involved key issues of human activity recognition, including activity categorization, feature engineering as well as typical algorithms presented in recent years. In this paper, the authors first introduce the character of embedded sensors and dsiscuss their features, as well as survey some data labeling strategies to get ground truth label. Then, following the process of human activity recognition, the authors discuss the methods and techniques of raw data preprocessing and feature extraction, and summarize some popular algorithms used in model training and activity recognizing. Third, they introduce some interesting application scenarios of human activity recognition and provide some available data sets as ground truth data to validate proposed algorithms.

The authors summarize their viewpoints on human activity recognition, discuss the main challenges and point out some potential research directions.

It is hoped that this work will serve as the steppingstone for those interested in advancing human activity recognition.

As an Internet fashion brand, HSTYLE has developed into an Internet enterprise with annual sales of 1.5 billion RMB within 10 years, establishing its position as the top industry performer in China. This case studies HSTYLES' innovation in business model and organizational management. HSTYLE's workgroups have achieved the balance of responsibilities and rights in a small team of three members at minimum, while mobilizing the enthusiasm and initiative of the line managers with the support of public service sector. At the same time, HSTYLE enriches its brand style, establishes a fashion cloud platform, and integrates individual and organizational consumers into its existing fashion design, manufacturing and sales system.

This chapter explores how the development of football fandom for the Chinese national team and local football clubs is strongly associated with societal changes. Although the performances of Chinese football teams, especially the national team, have failed to impress the world, football remains the most popular because of millions of supporters with loyalty and passion. Most studies related to fans mainly focus on the economic and political implications of spectatorship along with the rise of China. Nevertheless, few articles are available to answer the fundamental questions, such as ‘When did these supporters come out?’ and ‘What were the factors of the development of fandom?’. By going through archival records and published documents over the last decades, this chapter offers a comprehensive and historical analysis of the development of football fandom in the People's Republic of China (PRC) and deals with these unanswered questions. As such, this chapter does not intend to be the most authoritative one but is one of the rare sources to lay down the foundation for research on Chinese football fandom. Furthermore, this chapter also proves that studies on football fandom can be a useful window for observing Chinese society.

The purpose of this paper is to report the results of a study undertaken to investigate the effect of Chinese traditional cultural values on the gift‐giving behavior of consumers in the People's Republic of China (PRC) and to check the moderating effects of Chinese traditional cultural values on a consumer's purchase intention and self‐consistency.

Using a survey among a large sample of people in four cities, gift‐giving behavior, purchase intention and self‐consistency of the consumer in purchasing decisions were measured by the scale. The Chinese traditional cultural values include Confucianism, Buddhism and Taoism. Factor analysis and hierarchical regression analysis were used to analyze the data.

Results indicates that Chinese traditional cultural values have significant moderating effects on gift‐buying intention accords with gift‐giver's image and purchase intention accords with gift‐receiver's image. Consumers with higher value orientation are more careful about consistency between gifts with self‐image and receiver's image.

Research results should be interpreted with caution as the study was limited to several major cities in the PRC. Also the questionnaire has neglected some people who did not fully understand the questions.

This study points out those Chinese traditional values that play an important role in gift‐buying decisions. Results will provide some professional opinion for some insider engage in gift marketing and add new viewpoints.

The paper develops new scales for measuring constructs such as Chinese traditional cultural values, attitude for gift‐giving and gift‐buying intention.