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Article
Publication date: 1 December 1999

Sherrie Wei, Hein Ruys and Thomas E. Muller

Surveys the perceptions of attributes of three‐ to five‐star hotels by marketing managers and by older people aged 60 and over who return to a satisfying hotel. The attributes…

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Abstract

Surveys the perceptions of attributes of three‐ to five‐star hotels by marketing managers and by older people aged 60 and over who return to a satisfying hotel. The attributes studied were price, location, facilities, hotel restaurant, room furnishings, front‐desk efficiency and staff attitude. Usable data were analysed for 154 older consumers in Queensland, Australia, and 44 hotel marketing managers in Australia working at three‐ to five‐star hotels. Respondents’ ratings of a set of eight hotel attribute‐level scenarios were subjected to conjoint analysis in order to infer the relative importance of each attribute to both groups. Results show that both seniors and marketing managers considered hotel facilities to be the most important attribute, followed by room furnishings. The managerial implications for hotels and future research opportunities are also discussed.

Details

Journal of Marketing Practice: Applied Marketing Science, vol. 5 no. 6/7/8
Type: Research Article
ISSN: 1355-2538

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Article
Publication date: 29 June 2012

Shih‐Jui Tung, Ching‐Chun Shih, Sherrie Wei and Yu‐Hua Chen

This study aims to examine the attitudinal inconsistency among Taiwanese consumers toward organic agriculture/food, and its relationship to their willingness to pay a premium and…

4755

Abstract

Purpose

This study aims to examine the attitudinal inconsistency among Taiwanese consumers toward organic agriculture/food, and its relationship to their willingness to pay a premium and purchase for organic product.

Design/methodology/approach

A telephone survey consisting of 913 households was made to reach an estimated 3.3 percent sampling error with 95 percent confidence level.

Findings

It was found that those who were female, who had higher occupation prestige, who had college education levels, who were aged in their 40s, and who possessed an optimistic opinion toward the necessity of organic farming tend to pay a premium for and buy organic food. The majority of Taiwanese respondents showed a high level of concern about pesticides but a low trust in organic food, which revealed an attitudinal inconsistency toward organic agriculture/food. A multiple discriminant analysis with a moderating variable shows that consumers' trust in organic food and their pesticide concern jointly explain the respondents' willingness to pay a premium and purchasing behavior. The influence of consumers' pesticide concern on their willingness to pay a premium and purchase actually depends on their levels of trust.

Originality/value

As a whole, lack of trust and confusing organic product certification levels is the main barrier to Taiwan's organic agriculture development. Further communication and policy modification is needed to reinforce consumers' confidence in organic agriculture/food.

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Article
Publication date: 1 December 1999

Marylyn Carrigan and Isabelle Szmigin

2734

Abstract

Details

Journal of Marketing Practice: Applied Marketing Science, vol. 5 no. 6/7/8
Type: Research Article
ISSN: 1355-2538

Available. Open Access. Open Access
Article
Publication date: 2 February 2018

Mingqiu Song, Penghua Wang and Peng Yang

The purpose of this study was to establish a Technology-Organization-Personality model of secure software development (SSD) innovation assimilation at the level of individual…

1905

Abstract

Purpose

The purpose of this study was to establish a Technology-Organization-Personality model of secure software development (SSD) innovation assimilation at the level of individual motivation. The model identifies individual psychological motivation, which influences innovation assimilation intention and behavior. It constitutes an organizational management view of SSD innovation assimilation from individual psychological motivation perspective.

Design/methodology/approach

An empirical study was employed to verify the assumption model. Semi-structured user interviews were conducted with some security experts to consult their advice and obtain the measurement scales. And questionnaires were circulated at a focus group meeting and among some software security professionals by email. Of 230 questionnaires that were answered, 215 could be used. IBM SPSS 19.0 and AMOS 17.0 were used alternately to analyze the data. Structural equation model was employed to verify the hypotheses of the model.

Findings

Results reveal that two types of individual motivation can influence SSD innovation assimilation, namely, potential organization support and individual needs. Furthermore, absorption capability was found to play a regulated function in the transition of SSD assimilation intention to behavior.

Originality/value

The findings reveal how individual motivation plays an important role in promoting complex innovation assimilation. It fills the gap of the research on organizational assimilation behavior and individual motivation in the context of SSD complex innovation, and provides management of software development organization with empirically based conceptualization to guide their personnel incentive policymaking.

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Article
Publication date: 16 December 2019

Alison Creba

Building on the thematic intersection of architectural waste and conservation, the purpose of this paper is to look at the demolition and deconstruction of Honest Ed’s and Mirvish…

385

Abstract

Purpose

Building on the thematic intersection of architectural waste and conservation, the purpose of this paper is to look at the demolition and deconstruction of Honest Ed’s and Mirvish Village – an iconic site in downtown Toronto. In doing so, it examines contradictory site values and tensions inherent in sustainable heritage practices.

Design/methodology/approach

This article uses a “follow-the-thing” methodology – an approach developed by the cultural geographer Nicky Gregson (Gregson et al., 2009) – to demonstrate how engaging with processes of building demolition and deconstruction can begin to reveal the site’s multiple legacies.

Findings

Recognizing that materials are not lost, but instead move through and are determined by various physical, spatial and cultural conditions, this piece demonstrates how an attention to the choreography of demolition and deconstruction may deepen our understanding of notions of ownership, responsibility and stewardship.

Research limitations/implications

Exposing material trajectories and various actors in the chain, this work challenges the save/discard binary which underpins conventional heritage practices and provides insight into new ways of considering the significance of demolition/deconstruction sites as well as broader social and environmental landscapes implicated in its reconfiguration.

Originality/value

Whereas heritage value is often defined in contrast with perceptions of loss, this piece suggests that engagement with processes of demolition and deconstruction constitutes a form of conservation that simultaneously acknowledges the difficult heritage of these procedures, while also commemorating the site’s ongoing transformation.

Details

Journal of Cultural Heritage Management and Sustainable Development, vol. 10 no. 1
Type: Research Article
ISSN: 2044-1266

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