Admire Mthombeni, Obert Sifile, Julius Tapera, Rahabhi Mashapure, Purity Hamunakwadi and Bronson Mutanda
The concept of frugal innovation has been scholarly discussed from different perspectives. It is a concept that has in the recent years been receiving much attention. In this…
Abstract
The concept of frugal innovation has been scholarly discussed from different perspectives. It is a concept that has in the recent years been receiving much attention. In this view, much of the scholarly attention has been given to the benefits of frugal innovation. However, sparse and little attention has been given to the possibilities and challenges of frugal innovation in attaining sustainable development in African Nations. Much of the work has explored the benefits of disruptive frugal innovation. Given this background, this chapter, therefore, seeks to contribute to disruptive frugal digital innovation by highlighting the challenges and possibilities frugal innovation brings in an attempt to achieve the Sustainable Development Goals (SDGs) especially SDG 1 that aims to end poverty in all forms as well as SDG 8 that aims to build resilient infrastructure, promote inclusive and sustainable industrialisation and foster innovation. Hence, this chapter aims to unleash some possibilities and challenges that can be brought by frugal innovation. Using literature analysis from 21 articles from Google Scholar, the chapter pre-empts key definitions and highlights the SDGs, the possibilities and challenges brought by frugal innovation in achieving economic and social sustainability in Africa. It is through these insights that the chapter seeks to inform theory, practice and policy in the context of SDGs in Africa.
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The contemporary global economic and business environment is witnessing significant transformations driven by disruptive frugal technological innovation. This paradigmatic shift…
Abstract
The contemporary global economic and business environment is witnessing significant transformations driven by disruptive frugal technological innovation. This paradigmatic shift has substantially influenced global business practices, necessitating a re-evaluation of conventional methodologies. The present study aims to explore the nuanced perspectives of key stakeholders within Angola's agricultural sector regarding the implications of disruptive frugal technological innovation. Its objective is to assess the sector's readiness to embrace such innovation while comprehending the associated challenges and opportunities. Seven prominent institutions in the agricultural sector, namely the Ministry of Agriculture and Rural Development, the Institute for Agricultural Development, the Confederation of Farmer Associations and Agricultural Cooperatives of Angola, the Forum of Angolan Non-Governmental Organizations, AgroLink Angola (providers of agricultural inputs), the Institute of Agricultural Research, and Novagrolider (a leading agricultural processing and marketing entity), actively participated in this research initiative. Thirty-five (35) key informants, strategically chosen based on accessibility and willingness to engage, participated in in-depth interviews. The findings of the study reveal a spectrum of insights, shedding light on stakeholders' perceptions regarding the adoption and integration of frugal digital technologies. This research significantly contributes to the existing knowledge base by providing a comprehensive understanding of stakeholders' perceptions regarding disruptive frugal technological innovation within Angola's agricultural sector. Policymakers, researchers, and practitioners can utilize these insights to make informed decisions, formulate strategies, and implement interventions conducive to sustainable development and fostering digital transformation within the agriculture industry.
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Martini Dwi Pusparini, Sri Herianingrum, Zakaria Bahari and Hafas Furqani
The purpose of this paper is to study in depth about frugal lifestyle and analyze it within the framework of the principles of Islamic consumption ethics.
Abstract
Purpose
The purpose of this paper is to study in depth about frugal lifestyle and analyze it within the framework of the principles of Islamic consumption ethics.
Design/methodology/approach
This research uses a textual–contextual approach to explore the concepts of frugal and Islamic consumption by studying various existing literature.
Findings
The research findings highlight both similarities and notable differences between frugal and Islamic consumption. While they share aspects such as materialism, avoidance of materialism and support for sustainable consumption, the contrast lies in the fact that Islamic consumption is rooted in faith and devotion to Allah SWT. Unlike the primarily individual-focused and worldly orientation of frugal concepts, Islamic consumption is motivated by a commitment to individual desire and social balance, also well-being in both the present and the hereafter. Islamic consumption places an unique emphasis on social solidarity, a feature absent in the individualistic long-term goals of a frugal lifestyle.
Practical implications
This study offers a valuable contribution to marketers, particularly those who are engaged in the Islamic marketing field. Marketers are keen on understanding frugal consumers as a potential emerging market segment.
Originality/value
To the best of the authors’ knowledge, this study is considered the first attempt to link the idea of frugality with the Islamic ethical principles of consumption. It highlights how Muslims should comprehend the concept of frugality accurately, avoiding misinterpretations that portray it solely as a means to combat materialism and consumerism, as has been commonly understood.
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Nur Zulaikha Mohamed Sadom, Jihad Mohammad and Farzana Quoquab
This viewpoint paper aims to discuss the notion of frugality in the Malaysian hotel industry. It is also critically argued how frugality could address the future and generate…
Abstract
Purpose
This viewpoint paper aims to discuss the notion of frugality in the Malaysian hotel industry. It is also critically argued how frugality could address the future and generate appropriate measures for sustainable development goals in the tourism industry.
Design/methodology/approach
Based on a review of the relevant literature and drawing upon the current practices of the hotel industry in Malaysia, this viewpoint paper highlights the debate on the potential of frugality, its implications, challenges and the future that it will bring.
Findings
This viewpoint paper briefly outlines the overconsumption issues of the Malaysian hotel industry, which represents the scenario of many other global tourism industries. It also emphasises adopting frugal approaches/behaviour to manage the overconsumption issues in this industry. Additionally, it presents a futuristic approach to achieving sustainable tourism for the Malaysian hotel industry, which other tourism players in various parts of the world can adopt. Finally, the challenges, implications, recommendations and future direction are also addressed.
Practical implications
It is expected that the issues highlighted in this viewpoint will be helpful for the academicians, hoteliers and other relevant stakeholders to better understand the notion of frugality towards achieving sustainable tourism.
Originality/value
This viewpoint paper is among the pioneers to critically discuss the prospect of frugality as a solution to the overconsumption issue in the hotel industry.
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Phong Ba Le, Le Thai Phong and Khoa Dinh Vu
The purpose of this study is to investigate the influence of transformational leadership (TL) on frugal innovation (FI) of hotel and restaurant firms through the mediating role of…
Abstract
Purpose
The purpose of this study is to investigate the influence of transformational leadership (TL) on frugal innovation (FI) of hotel and restaurant firms through the mediating role of knowledge sharing (KS) and moderating role of information technology utilization (ITU).
Design/methodology/approach
The paper used a quantitative research method and structural equation modeling to test the relationship among the latent factors based on a sample of 315 participants from 113 hotel and restaurant firms.
Findings
Findings show the significant impacts of TL on FI directly or indirectly via the mediating role of tacit and explicit KS behaviors. It highlights the important role of ITU in fostering influence of KS behaviors on FI.
Practical implications
The paper provides managers and directors in the Vietnamese restaurant and hotel industry with valuable insights into the development of leadership programs focusing on TL practices to improve the knowledge resource and FI capabilities of firms.
Originality/value
This study contributes to bridging research gaps in the literature and advances the insights of the key antecedents and appropriate conditions to pursue FI of hotel and restaurant firms.
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Lilia Raquel Rojas-Cruz and Byan Husted
This study aims to understand the relationship between entrepreneurial competencies (self-efficacy and social capital) and sustainable entrepreneurship and its incidence through…
Abstract
Purpose
This study aims to understand the relationship between entrepreneurial competencies (self-efficacy and social capital) and sustainable entrepreneurship and its incidence through entrepreneurial motivations (opportunity and necessity entrepreneurship).
Design/methodology/approach
The authors adopt a quantitative approach and use ordinary least squares regressions and bootstrapping analysis to test the hypotheses about the relationship between entrepreneurial competencies and sustainable entrepreneurship mediated by entrepreneurial motivations using a cross-sectional sample of 2,356 nascent entrepreneurs from the Global Entrepreneurship Monitor 2021–2022 report.
Findings
Evidence suggests that sustainable entrepreneurship is positively influenced by both opportunity- and necessity-driven entrepreneurship. Additionally, the results show that both entrepreneurial motivations positively mediate the relationship between self-efficacy and sustainable entrepreneurship.
Originality/value
The approach departs from the traditional unidimensional perspective on entrepreneurial motivations, recognizing that an entrepreneur can simultaneously embody varying degrees of both motivations. By integrating the study of entrepreneurial competencies and motivations into sustainable entrepreneurship, we can gain a holistic understanding of the dynamics at play.
Propósito
El objetivo de este estudio es comprender la relación entre las competencias emprendedoras (autoeficacia y capital social) con el emprendimiento sostenible y su incidencia a través de las motivaciones emprendedoras (emprendimiento por oportunidad y por necesidad).
Diseño/metodología/enfoque
Adoptamos un enfoque cuantitativo y utilizamos regresiones de mínimos cuadrados ordinarios (MCO) y análisis de bootstrapping para probar nuestras hipótesis sobre la relación entre las competencias emprendedoras y el emprendimiento sostenible mediado por las motivaciones emprendedoras utilizando una muestra transversal de 2.356 emprendedores nacientes del informe Global Entrepreneurship Monitor (GEM) 2021–2022.
Resultados
La evidencia sugiere que tanto el emprendimiento de oportunidad como el de necesidad tienen un impacto positivo en el emprendimiento sostenible. Además, encontramos que ambas motivaciones emprendedoras median positivamente la relación entre la autoeficacia y el emprendimiento sostenible.
Originalidad
Nuestro enfoque se aleja de la tradicional perspectiva unidimensional de las motivaciones emprendedoras, reconociendo que un emprendedor puede encarnar simultáneamente diversos grados de ambas motivaciones. Al integrar el estudio de las competencias y motivaciones emprendedoras en el emprendimiento sostenible, obtenemos una comprensión holística de la dinámica en juego.
Objetivo
Este artigo tem como objetivo compreender a relação entre as competências empreendedoras (autoeficácia e capital social), e o empreendedorismo sustentável e sua incidência por meio de motivações empreendedoras (empreendedorismo de oportunidade e necessidade).
Design/metodologia/abordagem
Adotamos uma abordagem quantitativa e usamos regressões de mínimos quadrados ordinários (OLS) e análise de bootstrapping para testar nossas hipóteses sobre a relação entre competências empresariais e empreendedorismo sustentável mediada por motivações empresariais usando uma amostra transversal de 2.356 empreendedores nascentes do relatório Global Entrepreneurship Monitor (GEM) 2021–2022.
Resultados
As evidências sugerem que o empreendedorismo sustentável é influenciado positivamente pelo empreendedorismo orientado pela oportunidade e pela necessidade. Além disso, os resultados mostram que ambas as motivações empresariais mediam positivamente a relação entre a autoeficácia e o empreendedorismo sustentável.
Originalidade
Nossa abordagem se afasta da perspectiva unidimensional tradicional sobre as motivações empresariais, reconhecendo que um empreendedor pode incorporar simultaneamente vários graus de ambos os ases motivações. Ao integrar o estudo das competências e motivações empresariais ao empreendedorismo sustentável, obtemos uma compreensão holística da dinâmica em jogo.
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Keywords
- Sustainable entrepreneurship
- Self-efficacy
- Social capital
- Necessity entrepreneurship
- Opportunity entrepreneurship
- Emprendimiento sostenible
- Autoeficacia
- Capital social
- Emprendimiento de necesidad
- Emprendimiento de oportunidad
- Empreendedorismo sustentável
- Autoeficácia
- Capital social
- Empreendedorismo por necessidade
- Empreendedorismo por oportunidade
Samuel Dawa and Jonathan Marks
This paper aims to explain the occurrence of sustainable entrepreneurship in the underresearched sub-Saharan Africa context and to improve the understanding of how effectuation…
Abstract
Purpose
This paper aims to explain the occurrence of sustainable entrepreneurship in the underresearched sub-Saharan Africa context and to improve the understanding of how effectuation manifests in this context.
Design/methodology/approach
This study uses a qualitative research approach based on multiple case studies. Responses were sourced from owners, employees, suppliers, the community and customers of sustainable entrepreneurial firms. Data collection methods included in-depth interviews, document reviews and observations. The Gioia analytical approach was used.
Findings
Overall, the authors find the concept of effectuation to be well-suited to capturing the processes through which individuals with limited means seek to engage in sustainable entrepreneurship. The authors also identify three pervasive practices that are key to understanding effectuation in the developing country context: complementation of indigenous knowledge with modern science, compassion and pluriactivity.
Practical implications
This study underscores the importance of co-creation, diversification of revenue sources and the role of emotional awareness and interpersonal skills in entrepreneurial endeavors.
Originality/value
This study, therefore, contributes new knowledge about the mechanisms through which entrepreneurs faced with resource constraints use control as opposed to prediction strategies to exploit sustainable entrepreneurship opportunities. In so doing, this study contributes to entrepreneurship theory by proposing the integration of cognitive and affective dimensions in realizing sustainable entrepreneurship goals.
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Silvia Baiocco and Paola M.A. Paniccia
This paper aims to better understand how business model innovation (BMI) occurs in the context of sustainable entrepreneurship, emphasizing the dialectical nature of…
Abstract
Purpose
This paper aims to better understand how business model innovation (BMI) occurs in the context of sustainable entrepreneurship, emphasizing the dialectical nature of entrepreneurial relationships. To do so, key interdependencies and reciprocal influences between internal/firm-specific and external/environmental factors underlying BMI for sustainability are analysed through co-evolutionary lenses.
Design/methodology/approach
A co-evolutionary framework is developed and applied to a longitudinal business model (BM) analysis of 15 Italian widespread hotels, which creatively use historic villages at risk of abandonment to establish their hotels.
Findings
Largely influenced by the interplay between internal and external factors, BMI of widespread hotels occurs through multilevel co-adaptations, which are recognised as virtuous by all stakeholders involved. Effective variations of the BM value elements are selected resulting in circular economy practices, which are retained for successful BMI, radical (first) and incremental (thereafter). Knowledge of specific local and multi-local conditions, time awareness and a future-oriented temporal perspective, by both entrepreneurs and policymakers, favour this dynamic.
Practical implications
Developing targeted policies and practices based on increased organisational knowledge supported by indicators can help in selecting and retaining successful variations of BMs appropriately in/with time with positive effects on firms' performance and sustainable development.
Originality/value
This study provides a novel co-evolutionary framework that explicitly links sustainable entrepreneurship and BM concepts in the accommodation sector. It further proposes a dynamic and holistic explanation of BMI for sustainability from which the crucial roles of the time-knowledge binomial and circular practices emerge.
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Sustainable textiles have become imperative in mitigating the adverse environmental and social impacts of the textile industry. This paper aims to synthesize recent advancements…
Abstract
Purpose
Sustainable textiles have become imperative in mitigating the adverse environmental and social impacts of the textile industry. This paper aims to synthesize recent advancements and key considerations in sustainable textile development, emphasizing their role in promoting environmental stewardship, social responsibility and economic viability.
Design/methodology/approach
The literature search has been conducted by identifying and articulating the previous studies related to integrating the latest cutting-edge techniques with functional textiles.
Findings
Future-generation textiles (FGTs), which incorporate state-of-the-art developments in materials, technologies and functionalities, herald a paradigm-shifting period in the textile industry. FGTs mark a new era in this dynamic world by igniting conversations about their mechanisms, problems, progress to date and potential future applications. This investigation covers a wide range of topics, including wearable electronics, nanotechnology, 3D printing, recycling, machine learning and energy harvesting. Key components include sustainability, functionality, intelligent integration, advanced manufacturing processes and multifunctionality. The paper highlights the potential benefits of smart textiles, wearable technology, improved performance and sustainability through advances in customization and security.
Originality/value
It is an original review work. This paper will be helpful for manufacturers and researchers in the smart wearable textile sector in developing innovative techniques for multifunctional garments by integrating cutting-edge technology.
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Masoud Karami, Mokter Hossain, Arto Ojala and Nikan Mehrara
Resource mobilization and technology adoption by small firms are mainly studied separately, although considering them together is crucial for understanding how resources are…
Abstract
Purpose
Resource mobilization and technology adoption by small firms are mainly studied separately, although considering them together is crucial for understanding how resources are accessed and mobilized to address uncertainty. Moreover, the authors know little about how small firms pursue new opportunities in a constantly changing environment. The purpose of this study is to investigate how small firms adopt technologies to engage different stakeholders and facilitate the access and mobilization of key resources in the opportunity co-creation process.
Design/methodology/approach
This study applied a qualitative case study method and conducted 14 interviews with co-founders or top managers of five small firms in Iran.
Findings
The findings reveal how small firms adopt technologies to access and mobilize social, human, psychological and financial resources in a highly uncertain environment to co-create new opportunities.
Research limitations/implications
First, the study applies a cross-sectional approach. Therefore, it does not capture longitudinal aspects that might impact resource mobilization and technology adoption over time. Second, the selected five case firms represent rather successful firms, each of which adopted different technologies to challenge the established structure of the market. That is, this study did not focus on unsuccessful cases that would enrich the theory further.
Originality/value
This study reveals how small firms adopt new technologies to mobilize resources and co-create opportunities in highly uncertain environments. It reveals that small firms employ technology adoption strategies to utilize operant resources and accelerate operand resource mobilization. Active learning plays a critical role in this process.