Malte Schröder, Sebastian Schmitt and Robert Schmitt
Business processes have an open and dynamic character and are influenced by internal an external disturbances. Without an adequate use of feedback mechanisms, those processes…
Abstract
Purpose
Business processes have an open and dynamic character and are influenced by internal an external disturbances. Without an adequate use of feedback mechanisms, those processes become unstable and do not achieve the expected performance. The purpose of this paper is to face the challenge and to ensure a competitive quality level, a framework for entrepreneurial quality management is given.
Design/methodology/approach
Using the method of analogy formation the transfer of cybernetic approaches to business processes is shown. Especially quality control loops are analysed in order to find appropriate solutions for their design and implementation in enterprises.
Findings
As a core element of the paper an approach for the systematic implementation of control loops is given. This approach offers a framework and a description for an operative implementation of quality control loops for stable business processes.
Originality/value
The idea to use closed quality control loops for the design of several processes is already known. Anyway, both a robust framework and a appropriate, sufficient and detailed description for an operative implementation is the new aspect and an important further development within the topic.
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Víctor Calderón-Fajardo, Sebastian Molinillo, Rafael Anaya-Sánchez and Jano Jiménez-Barreto
This study aims to consolidate the fragmented knowledge on brand experience within marketing literature, evaluating its historical development, current state and prospective…
Abstract
Purpose
This study aims to consolidate the fragmented knowledge on brand experience within marketing literature, evaluating its historical development, current state and prospective future. It seeks to offer a comprehensive understanding of the construct’s academic and practical contributions over the years, identify key topics and propose a research agenda for the field.
Design/methodology/approach
Adopting a bibliometric analysis, the authors conduct a detailed examination of the literature on brand experience. Performance analysis and science mapping techniques are used to evaluate 774 articles related to brand experience published from 1981 to 2023 and indexed in the Scopus database.
Findings
The bibliometric analysis reveals a significant expansion in the body of knowledge surrounding brand experience, highlighting its evolution over the past four decades. Key thematic areas and the intellectual structure of brand experience research are identified, evidencing both the growth and the diversification of the field. The study synthesizes these insights into a coherent research agenda, pinpointing emerging areas ripe for future investigation.
Originality/value
By systematically synthesizing longitudinal contributions to brand experience and using a bibliometric approach for analysis, this study provides a novel perspective on the topic. It not only maps the historical trajectory and current landscape of brand experience research but also sets the direction for future scholarly endeavors, marking a unique contribution to both academic research and practical application in marketing.
Objetivo
Este estudio tiene como objetivo consolidar el conocimiento fragmentado sobre la experiencia de marca dentro de la literatura de marketing, evaluando su desarrollo histórico, estado actual y futuro prospectivo. Busca ofrecer una comprensión integral de las contribuciones académicas y prácticas del constructo a lo largo de los años, identificar temas clave y proponer una agenda de investigación para el campo.
Diseño/metodología/enfoque
Adoptando un análisis bibliométrico, los autores realizan un examen detallado de la literatura sobre Experiencia de Marca. Se emplean técnicas de análisis de rendimiento y mapeo científico para evaluar 774 artículos relacionados con la experiencia de marca publicados desde 1981 hasta 2023 e indexados en la base de datos de Scopus.
Resultados
El análisis bibliométrico revela una expansión significativa en el cuerpo de conocimiento sobre la experiencia de marca, destacando su evolución en las últimas cuatro décadas. Se identifican las áreas temáticas clave y la estructura intelectual de la investigación sobre la experiencia de marca, evidenciando tanto el crecimiento como la diversificación del campo. El estudio sintetiza estos conocimientos en una agenda de investigación coherente, señalando áreas emergentes con potencial para investigaciones futuras.
Originalidad/valor
Al sintetizar sistemáticamente las contribuciones longitudinales a la experiencia de marca y emplear un enfoque bibliométrico para el análisis, este estudio proporciona una perspectiva novedosa sobre el tema. No solo traza la trayectoria histórica y el panorama actual de la investigación sobre la experiencia de marca, sino que también establece la dirección para futuros esfuerzos académicos, marcando una contribución única tanto a la investigación académica como a la aplicación práctica en marketing.
目的
本研究旨在整合营销文献中有关品牌体验的零散知识, 评估其历史发展、当前状况及未来前景。研究试图提供对该构念的学术与实践贡献的全面理解, 识别关键主题, 并为该领域提出研究议程。
设计/方法/途径
本研究采用文献计量分析法, 对品牌体验相关文献进行了详细审查。通过绩效分析和科学知识图谱方法, 研究者分析了Scopus数据库中收录的1981年至2023年间发表的774篇品牌体验相关文献。
结果
文献计量分析揭示了品牌体验研究领域知识体系的显著扩展, 展示了该领域在过去四十年的发展演变。研究确定了品牌体验的核心主题领域和知识结构, 反映了该领域的增长与多元化。基于这些洞察, 研究提出了一个清晰的研究议程, 指出未来有待探索的新兴领域。
原创性
本研究通过系统整合品牌体验的纵向研究成果, 并运用文献计量方法进行分析, 为该主题提供了新颖的视角。研究不仅描绘了品牌体验研究的历史轨迹和当前概貌, 还为未来的学术探索指明了方向, 对学术研究和营销实践均作出独特贡献。
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David B. Audretsch, Sebastian Aparicio, Mathew (Mat) Hughes and David Urbano
Motivated by the constant daily emerging social challenges worldwide, this special issue analyzes how entrepreneurship becomes a mechanism for social change under different…
Abstract
Purpose
Motivated by the constant daily emerging social challenges worldwide, this special issue analyzes how entrepreneurship becomes a mechanism for social change under different institutional settings. A brief reference to the content of each of the articles included in this special issue is presented.
Design/methodology/approach
Institutional theory at the macro, meso and individual levels is utilized to further comprehend the inherent complexities involved in the entrepreneurship–society nexus. A brief literature analysis is offered for the different research questions that framed the current special issue.
Findings
By exploring the extant research and the articles collected in this special issue, we find that social, sustainable, immigrant and ethnic entrepreneurship, among others, emerge as a response to exclusion and market failures. However, we also observe that other forms of entrepreneurship, such as opportunity-driven, self-employment, senior, etc. transcend economic purposes to pursue societal outcomes.
Social implications
Our results serve to inform scholars, policymakers and practitioners about the importance of integrating and coordinating actors and elements in national, regional, university and community ecosystems to guarantee entrepreneurial activities that bring inclusion and social solutions as a natural mission and action.
Originality/value
Our paper offers insights into how to bridge entrepreneurship and society. This stems from the institutional analysis of entrepreneurship as a catalyst for personal realization, industrial development, economic growth and social inclusion.
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Sandra Maria Correia Loureiro, Arnold Japutra, Sebastian Molinillo and Ricardo Godinho Bilro
This paper aims to explore tourist perceived value and attachment to intelligent voice assistants (IVAs) as antecedents of the quality of the human–IVA relationship in the…
Abstract
Purpose
This paper aims to explore tourist perceived value and attachment to intelligent voice assistants (IVAs) as antecedents of the quality of the human–IVA relationship in the hospitality domain. This research also examines the moderating role of psychological factors (self-esteem) and knowledge factors (past experience and technology expertise) in the relationships between antecedents and relationship quality.
Design/methodology/approach
The researchers conducted two quantitative studies, collecting data via online surveys in Mechanical Turk (n1 = 124 and n2 = 281). The proposed model was tested using partial least squares structural equation modeling.
Findings
The first study uncovers that tourist perceived value is the main influence on the quality of the relationship between tourists and IVAs. The second study confirms the direct relationships of the first and shows that self-esteem and technology expertise act as moderators.
Practical implications
This study advances the understanding of the tourism and hospitality stakeholders in using modern technologies (e.g. IVAs). Through comprehending the relationship building between individuals and IVAs, the stakeholders will be able to craft better strategies.
Originality/value
The study extends the attachment and social exchange theories to the tourist–IVA relationship context. Specifically, this research demonstrates the impact of tourist perceived value on the quality of the relationship with the IVA. It also points out that tourists’ self-esteem and technology expertise can weaken the tourist–IVA relationship.
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Peter Burggraef, Johannes Wagner, Matthias Dannapfel and Sebastian Patrick Vierschilling
The purpose of this paper is to investigate the benefit of pre-emptive disruption management measures for assembly systems towards the target dimension adherence to delivery times.
Abstract
Purpose
The purpose of this paper is to investigate the benefit of pre-emptive disruption management measures for assembly systems towards the target dimension adherence to delivery times.
Design/methodology/approach
The research was conducted by creating simulation models for typical assembly systems and measuring its varying throughput times due to changes in their disruption profiles. Due to the variability of assembly systems, key influence factors were investigated and used as a foundation for the simulation setup. Additionally, a disruption profile for each simulated process was developed, using the established disruption categories material, information and capacity. The categories are described by statistical distributions, defining the interval between the disruptions and the disruption duration. By a statistical experiment plan, the effect of a reduced disruption potential onto the throughput time was investigated.
Findings
Pre-emptive disruption management is beneficial, but its benefit depends on the operated assembly system and its organisation form, such as line or group assembly. Measures have on average a higher beneficial impact on group assemblies than on line assemblies. Furthermore, it was proven that the benefit, in form of better adherence to delivery times, per reduced disruption potential has a declining character and approximates a distinct maximum.
Originality/value
Characterising the benefit of pre-emptive disruption management measures enables managers to use this concept in their daily production to minimise overall costs. Despite the hardly predictable influence of pre-emptive disruption measures, these research results can be implemented into a heuristic for efficiently choosing these measures.
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Fernando Navarro-Lucena, Rafael Anaya-Sánchez and Sebastian Molinillo
The aim of this study is to understand how the dimensions of esports streaming viewers’ customer experience influence their intentions to buy brands produced by sponsors, both…
Abstract
Purpose
The aim of this study is to understand how the dimensions of esports streaming viewers’ customer experience influence their intentions to buy brands produced by sponsors, both directly and through the mediating effect of their identification with players and teams.
Design/methodology/approach
Data were collected through an online survey of 396 regular esports viewers in Spain, using convenience sampling. The proposed conceptual model was evaluated using partial least squares structural equation modeling (PLS-SEM).
Findings
The results showed that the four dimensions of the viewer's customer experience (cognitive, affective, sensory and social) predicted his/her social identification with players/teams. In turn, social identification positively influenced purchase intentions for the sponsoring brand. The cognitive, affective and social dimensions of the experience indirectly influenced purchase intentions for the sponsoring brand, through social identification.
Originality/value
This study improves the understanding of esports viewers’ experiences and their impact on purchase intentions toward the sponsoring brand, and the key role of the viewer’s social identification with players/teams.
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Sebastian Knebel, Mario D. Schultz and Peter Seele
This paper aims to outline how destructive communication exemplified by ransomware cyberattacks destroys the process of organization, causes a “state of exception,” and thus…
Abstract
Purpose
This paper aims to outline how destructive communication exemplified by ransomware cyberattacks destroys the process of organization, causes a “state of exception,” and thus constitutes organization. The authors build on Agamben's state of exception and translate it into communicative constitution of organization (CCO) theory.
Design/methodology/approach
A significant increase of cyberattacks have impacted organizations in recent times and laid organizations under siege. This conceptual research builds on illustrative cases chosen by positive deviance case selection (PDCS) of ransomware attacks.
Findings
CCO theory focuses mainly on ordering characteristics of communication. The authors aim to complement this view with a perspective on destructive communication that destroys the process of organization. Based on illustrative cases, the authors conceptualize a process model of destructive CCO.
Practical implications
The authors expand thoughts about a digital “corporate immune system” to question current offensive cybersecurity strategies of deterrence and promote resilience approaches instead.
Originality/value
Informed by destructive communication of cyberattacks, this theory advancement supports arguments to include notions of disorder into CCO theory. Furthermore, the paper explains where disruptions like cyberattacks may trigger sensemaking and change to preserve stability. Finally, a novel definition of ‘destructive CCO’ is provided: Destructive Communication Constitutes Organization by disrupting and destroying its site and surface while triggering sensemaking and becoming part of sensemaking itself.
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Benjamin Bader, Sebastian Stoermer, Anna Katharina Bader and Tassilo Schuster
The purpose of this paper is to investigate workplace gender harassment of female expatriates across 25 host countries and consider the role of institutional-level gender…
Abstract
Purpose
The purpose of this paper is to investigate workplace gender harassment of female expatriates across 25 host countries and consider the role of institutional-level gender discrimination as a boundary condition. Further, the study investigates the effects of workplace gender harassment on frustration and job satisfaction and general job stress as a moderator.
Design/methodology/approach
The sample is comprised of 160 expatriates residing in 25 host countries. The authors test the model using partial least-squares structural equation modeling.
Findings
The results show that female expatriates experience more workplace gender harassment than male expatriates. This effect is particularly pronounced in host countries with strong institutional-level gender discrimination. Moreover, the authors found significant main effects of gender harassment on expatriates’ frustration and job satisfaction. Further, the authors identified a significant association between frustration and job satisfaction. No significant moderation effect of general job stress was found.
Research limitations/implications
The study’s data are cross-sectional. Future studies are encouraged to use longitudinal research designs. Further, future studies could center on perpetrators of harassment, different manifestations of harassment, and effective countermeasures.
Practical implications
The study raises awareness on the challenges of harassment of female expatriates and the role of the host country context. Further, the study shows the detrimental effects of gender harassment on female expatriates’ job satisfaction which is a central predictor of variables crucial to international assignments, for example, performance or assignment completion.
Originality/value
The study is among the first endeavors to include institutional-level gender discrimination as a boundary condition of workplace gender harassment of female expatriates, and therefore puts the interplay between macro- and micro-level processes into perspective.
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Henar Alcalde-Heras, Cristina Iturrioz-Landart and Cristina Aragon-Amonarriz
Most literature on ambidexterity has focused on large firms and on the influence of internal issues in this strategy, that is, organizational structures, top management…
Abstract
Purpose
Most literature on ambidexterity has focused on large firms and on the influence of internal issues in this strategy, that is, organizational structures, top management integration, or internal knowledge management processes (Lutbatkin et al., 2006; Chang et al., 2011; Lee and Huang, 2012). The purpose of this paper is to assess small- to medium-sized enterprises (SMEs)’ ambidexterity strategies during economic recession periods in comparison with those of large firms and identify the managerial external capabilities which are associated with the development of SMEs’ ambidexterity.
Design/methodology/approach
A multinomial logit model and a probit model are proposed and tested using data collected from 2,150 Spanish firms during the period of 2009-2013.
Findings
The data analysis reveals that SMEs develop more ambidextrous innovation strategies in recession periods than larger firms do. Moreover, two managerial external capabilities have been identified as drivers of SMEs’ ambidextrous behavior in crisis periods: first, the capability of top management to anticipate scenarios; and second, the capacity to acquire adequate external resources through co-operation.
Practical implications
The results show that SME managers wanting to develop ambidextrous strategies in recession periods have to forecast scenarios in terms of innovation difficulties and strengthen their resources through co-operation. Implementation of public policy is encouraged to support these capabilities, thus enhancing SME sustainability in uncertain contexts.
Originality/value
Prior studies have paid little attention to the role of external capabilities. Although their role was revealed as a relevant dimension in the study of SME ambidexterity in adverse contexts by Cao et al. (2010), it remained underexplored. This paper aims to fill this gap.
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Florencia Kalemkerian, Javier Santos, Martin Tanco, Jose Arturo Garza-Reyes and Elisabeth Viles
Green Lean tools are aligned with the Circular Economy strategy as they aim at reducing waste, however, they miss the creation of value through waste. Therefore, this paper…
Abstract
Purpose
Green Lean tools are aligned with the Circular Economy strategy as they aim at reducing waste, however, they miss the creation of value through waste. Therefore, this paper investigates whether the current implementation of the Green Lean strategy promotes the introduction of the Circular philosophy to achieve sustainable management production processes. It analyses how the resources were managed by implementing the different strategies and tools presented in Green Lean case studies under the lens of Circular Economy and highlights future research paths on the Circular Lean integration.
Design/methodology/approach
An analysis of the implementation of Green Lean case studies, selected through a Systematic Literature Review, from the manufacturing sector is conducted.
Findings
The majority of Green Lean implementations were aimed at minimizing waste, which is aligned with the narrowing strategy of Circular Economy and only a few cases studies aimed at closing the production cycles. Even though the main results indicate that being eco-efficient is a good starting point to move towards sustainability, from a Circular Economy point of view, this approach could remain limited. Therefore, the current contribution of Green Lean to the implementation of circular practices is limited. It can be concluded that introducing the circular philosophy in the Green Lean methodology can be achieved through redirecting Green Lean from waste reduction towards a value creation focus.
Originality/value
The originality of this paper is that it provides a critical review of the literature on the topic of Green Lean integration and Circular Economy.