Search results

The purpose of this paper is to find evidence of construct validity in a Mexican population for a socially responsible consumption (SRC) measurement scale originally proposed for Colombia.

Using a quantitative approach and a correlational scope, factorial invariance and differential item functioning analyses were performed on the SRC measurement scale based on data from 323 Colombian graduate students and 456 Mexican students.

The empirical evidence confirms that the factor structure of the SRC measurement scale applied in Colombia remains valid in the Mexican context.

Limitations pertain to the attitudinal measurement scale and the non-representativeness of the chosen samples.

When identifying a structure for SRC, particularly considering the formulation of marketing strategies and business reputation, companies should consider the new criteria of buying consumption.

For the first time in Latin America, an SRC measurement scale is constructed, and its construct validity is evaluated for two countries: Mexico and Colombia. The authors thus provide empirical evidence for the hypothesis that SRC measurement is contingent on the expression of measurement considering the socioeconomic and cultural context in which the study is conducted.

Buscar evidencia de validez de constructo en una población mexicana para la escala de medida del Consumo Socialmente Responsable (CSR) propuesta para Colombia.

Con un enfoque cuantitativo y alcance correlacional se realiza un análisis de invarianza factorial y de funcionamiento diferencial del ítem (DIF), de la escala de medida del CSR en 323 estudiantes de posgrado colombianos y 456 mexicanos.

La evidencia empírica confirma que la estructura factorial de la escala de medida del CSR aplicado en Colombia se mantiene en el contexto mexicano.

Las propias de las escalas de medida actitudinal y de la no representatividad de las muestras elegidas.

Cuando se identifica una estructura de un CSR, las empresas en la formulación de estrategias de mercadeo y reputación empresarial, deben considerar los nuevos criterios de compra de consumo.

Por primera vez en Latinoamérica se construye una escala de medida del CSR y se realiza una validez de constructo considerando dos países como lo son México y Colombia. En este sentido, se aporta evidencia empírica a la hipótesis según la cual la medición del CSR es contingente en su expresión de medida al contexto socioeconómico y cultural donde se realice el estudio.

The purpose of this paper is to uncover the ways in which companies either reproduce or challenge the growth-based roots of the social imaginary, in order to inform the degrowth debate at the firm level.

This paper offers an epistemic analysis of the ways companies organise, revealing underlying conceptions of organisations' identities and their corresponding ways of organising.

The epistemic analysis derives four conceptual findings allowing the authors to suggest ways of organising in a socio-environmental future not driven by economic growth. The paper suggests new research avenues to study alternative worldviews in organisations.

This paper creatively contributes to the discussion about alternatives to the current unsustainable economy with a special focus on the micro level, where businesses act as a vital driving force for economic growth.