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Article
Publication date: 10 August 2021

Harjit Kaur and Sanjay Kaushik

The objective of the study is to examine the extent to which pharmaceutical companies in India rely on traditional planning approaches rather than the new learning approach to…

833

Abstract

Purpose

The objective of the study is to examine the extent to which pharmaceutical companies in India rely on traditional planning approaches rather than the new learning approach to strategic planning. In addition to that, the study also seeks to examine the perceived ability of the pharmaceutical companies in India to integrate continuous improvement goals and product quality into the overall strategic planning and success in implementing total quality management (TQM) programs examined through three particular continuous improvement mindsets.

Design/methodology/approach

The study collected data from select pharmaceutical companies in India through survey technique using a standardized questionnaire through online mode. A descriptive statistical analysis is performed to examine the extent of integration of strategic planning and continuous improvement in the select pharmaceutical companies in India.

Findings

The results of the study indicate that pharmaceutical companies in India still rely greatly on traditional planning methods for strategic planning. However, a shift is also observed toward adoption of best practice management and modern strategic management techniques. The study also demonstrates that continuous improvement goals and strategies are included into the corporate strategic planning.

Research limitations/implications

The study employs only descriptive statistics, and no hypotheses are generated in the study because the objective is not to generalize the findings. The process of formulating quality goals and integrating them with strategy is typical to any company. Therefore, the findings cannot be generalized. The findings of the study do not given any insights into the strategic quality management process due to online mode of data collection. Also, the focus on the study is on the internal management of quality in an organization and factors in the external environment or in the value chain outside the firm, influencing strategic management of quality are beyond the scope of present study.

Practical implications

Considering the significance of quality of products, an understanding of the link between quality and strategic goals helps the managers in pharmaceutical industry to align the strategic planning goals with quality goals ensuring that the entire organization moves in same strategic direction.

Originality/value

The strong focus quality in pharmaceutical industry in India has given impetus to development of well-managed quality programs on the shop-floor to remain competitive and survive in the highly competitive global markets. However, no such study is conducted so far to understand the extent to which continuous improvement or TQM practices are integrated into strategic planning in the pharmaceutical companies in India.

Details

The TQM Journal, vol. 34 no. 5
Type: Research Article
ISSN: 1754-2731

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Article
Publication date: 16 October 2019

Piyush Tankwal, Vikas Nehra, Sanjay Prajapati and Brajesh Kumar Kaushik

The purpose of this paper is to analyze and compare the characteristics of hybrid conventional complementary metal oxide semiconductor/magnetic tunnel junction (CMOS/MTJ) logic…

172

Abstract

Purpose

The purpose of this paper is to analyze and compare the characteristics of hybrid conventional complementary metal oxide semiconductor/magnetic tunnel junction (CMOS/MTJ) logic gates based on spin transfer torque (STT) and differential spin Hall effect (DSHE) magnetic random access memory (MRAM).

Design/methodology/approach

Spintronics technology can be used as an alternative to CMOS technology as it is having comparatively low power dissipation, non-volatility, high density and high endurance. MTJ is the basic spin based device that stores data in form of electron spin instead of charge. Two mechanisms, namely, STT and SHE, are used to switch the magnetization of MTJ.

Findings

It is observed that the power consumption in DSHE based logic gates is 95.6% less than the STT based gates. DSHE-based write circuit consumes only 5.28 fJ energy per bit.

Originality/value

This paper describes how the DSHE-MRAM is more effective for implementing logic circuits in comparison to STT-MRAM.

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Article
Publication date: 3 May 2019

Vineet Kaushik and Sanjay Dhir

The purpose of this paper is to study, explore and rank the non-conforming factors in apparels purchased from e-shops.

840

Abstract

Purpose

The purpose of this paper is to study, explore and rank the non-conforming factors in apparels purchased from e-shops.

Design/methodology/approach

Data were collected by visiting and interacting people in colleges and through the structured online questionnaires (n=222). The exploratory factor analysis was performed using “R” software. Identified factors were ranked using AHP methodology; 12 experts from various fashion institutes participated in identifying the factors.

Findings

Based upon the results of the exploratory study, non-conforming factors such as “visual variation”, “functional inconvenience”, “cloth attribute variation”, “haptic variation”, “aesthetic variation” and “fit variation” were identified. The priority ranking of factors and sub-factors was done.

Research limitations/implications

The sample primarily comprised of the young adult population (19–27 years) and most of them were females (71.6 per cent). There can be other demographic factors. Research is limited to online apparel retailers. Advanced methods of prioritisation can be used.

Practical implications

The paper can be useful to online apparel retailers, vendors and manufacturers to understand the factors that may be important for improving their business.

Originality/value

There is no study that identifies the non-conformance factors related to online apparel retailing.

Details

Journal of Fashion Marketing and Management: An International Journal, vol. 23 no. 2
Type: Research Article
ISSN: 1361-2026

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Article
Publication date: 13 December 2022

Kaushik Samaddar and Aradhana Gandhi

The study explores and builds theories in Customer Perceived Values (CPVs) that drive counterfeit buying intention, using a Grounded Theory Approach (GTA) in an emerging market…

460

Abstract

Purpose

The study explores and builds theories in Customer Perceived Values (CPVs) that drive counterfeit buying intention, using a Grounded Theory Approach (GTA) in an emerging market, India.

Design/methodology/approach

Counterfeit studies have either resorted to a survey approach or modelling approach in investigating various aspects and dimensions. This study, among a few, attempted a GTA in building theory on CPVs. Based on the observations and recorded responses that emerged through several Focus Group Discussions (FGDs); conducted in two metropolitan cities (India), newer insights into this illicit phenomenon of “Counterfeiting” were derived.

Findings

Adding to the counterfeit literature, the study presents a comprehensive view of the CPVs. Findings reveal economic, socio-normative, pleasure-based, euphemistic, acquisition-centrality, self-regulating, situational and sustainable consumption values that influence counterfeit attitudes and in turn impact counterfeit buying intentions. Although Economic Values (ECV) have been the primary motivation for counterfeit purchase, complex and newer values that emerged through this research study bears significance.

Practical implications

As a single point of reference, this study will provide impetus to scholars and academicians in expanding the counterfeit research domain. While aiding policymakers and marketers in further understanding this illicit practice, it will also guide brand managers in strategizing their offerings and reaching out to the masses with strong brand aesthetic values.

Originality/value

Based on a systematic literature review using the 4 Ws framework, this study is one of the few attempts that has adopted a GTA to explore and develop theories on CPVs in counterfeit research.

Details

South Asian Journal of Business Studies, vol. 13 no. 2
Type: Research Article
ISSN: 2398-628X

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Article
Publication date: 15 May 2023

Sanjay Kumar Tyagi and Raghunathan Krishankumar

The purpose of this study is to analyze the combined effect of eight factors – performance expectancy (PE), effort expectancy (EE), hedonic motivation (HM), system quality (SQ)…

396

Abstract

Purpose

The purpose of this study is to analyze the combined effect of eight factors – performance expectancy (PE), effort expectancy (EE), hedonic motivation (HM), system quality (SQ), information quality (IQ), service quality (SEQ), digital literacy (DL) and computer anxiety (CA) on learners’ behavioral intention (BI) toward the adoption of e-learning in higher education institutions (HEIs) in India.

Design/methodology/approach

The study used factors from two theoretical models, the extended Unified Theory of Acceptance and Use of Technology and the DeLone and McLean Information Systems Success model. The study also considered DL and CA as additional factors because they could affect a learner’s intention in a developing country like India. Data were collected from three HEIs in Southern India and analyzed using fuzzy qualitative and comparative analysis (fsQCA).

Findings

The results of the study emphasize the importance of considering both individual and technological factors in e-learning adoption and provide evidence for the significance of integrating multiple theories in understanding the complex relationship between factors and learners’ BI. Four different configurations of the eight factors: EE*HM*SQ*IQ*SEQ*DL*∼CA; PE*EE*HM*SQ*IQ*DL*CA; PE*EE*HM*IQ*SEQ*DL*CA; and PE*EE*SQ*IQ*SEQ*DL*CA found to be sufficient to cause learners’ BI to use e-learning.

Research limitations/implications

This study explores the complex relationship between different factors and learners’ intention to adopt e-learning using the fsQCA method. These findings may need further validation in HEIs across different geographical locations.

Practical implications

This study provides practical insights for HEIs in India and other developing countries on how different factors combine and interact to determine e-learning adoption in multiple contexts.

Originality/value

Using fsQCA as a novel and rigorous method, this study uncovers the complex and nonlinear causal relationships among various factors that affect e-learning adoption. This study provides a holistic and contextualized understanding of e-learning adoption in a developing country’s scenario. This study can inform educators and policymakers on how to design and implement effective e-learning strategies that suit different learner profiles and contexts.

Details

Journal of Science and Technology Policy Management, vol. 15 no. 6
Type: Research Article
ISSN: 2053-4620

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Book part
Publication date: 1 January 2008

Michael A. Merz, Dana L. Alden, Wayne D. Hoyer and Kalpesh Kaushik Desai

Abstract

Details

Review of Marketing Research
Type: Book
ISBN: 978-0-85724-726-1

Available. Content available
Book part
Publication date: 10 May 2023

Free Access. Free Access

Abstract

Details

Contemporary Studies of Risks in Emerging Technology, Part A
Type: Book
ISBN: 978-1-80455-563-7

Available. Content available
Article
Publication date: 29 March 2011

Theo C. Haupt

273

Abstract

Details

Journal of Engineering, Design and Technology, vol. 9 no. 1
Type: Research Article
ISSN: 1726-0531

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Article
Publication date: 9 November 2012

Sandeep Munjal and Sanjay Sharma

In the Indian context with an extended phase of high food inflation impacting the hospitality sector, there is a need for coping mechanisms to protect the business bottom line and…

2284

Abstract

Purpose

In the Indian context with an extended phase of high food inflation impacting the hospitality sector, there is a need for coping mechanisms to protect the business bottom line and maintain revenue growth. This need is even more pronounced within the budget restaurant segment. There is limited research that identifies the approach and innovative practices that food and beverage profit centers (hotels and restaurants) can deploy to handle the impact of the identified macroeconomic variable. The purpose of this paper is to probe the general approach and innovation that the budget segment may have used to survive the impact of a sustained increase in prices of food products and related raw materials.

Design/methodology/approach

A qualitative approach is adopted for this investigation, through a mix of in‐person or telephone interviews with operating managers (F&B manager, restaurant manager and chefs). The feedback from these sources provides an understanding of the responses of the budget segment to the stated issue of inflation in food products. The qualitative approach generates a spectrum of responses that helps to document some of the best practices that yielded good results, allowing the broader segment to emulate the same.

Findings

The research helps owners and operators to draw from innovative practices and approaches used to deliver improved fiscal performance in terms of managing food cost, without adversely impacting customer experience and overall business profitability.

Research limitations/implications

There was a possibility that no clear indicators would emerge from the feedback, nonetheless the experiences that are documented through this research open doors for further research into innovative practices in managing food and beverage costs for improved profitability.

Practical implications

The budget food and beverage sector in the Indian context has been dealing with high inflation of 14 ‐ 18 per cent on the supply side. A mix of strategic choices including passing the additional cost to end users, compromises in the form of diluting product quality or quantity (portion size) or unique process changes are also possible responses.

Originality/value

This paper lists best practices and also evaluates if there is any commonality emerging from the segment in terms of the “right approach” to manage food cost under prevailing inflationary conditions.

Details

Worldwide Hospitality and Tourism Themes, vol. 4 no. 5
Type: Research Article
ISSN: 1755-4217

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Book part
Publication date: 17 June 2024

Rajni Bala and Sandeep Singh

The present era, in its pursuits for economic development, has equated development with affluence. The balance between economic development and using natural resources for the…

Abstract

Purpose

The present era, in its pursuits for economic development, has equated development with affluence. The balance between economic development and using natural resources for the purpose needs to be solved. The previous civilisations became extinct less because of foreign invasions and more due to neglecting the ecological environment. In the same way, this civilisation is also digging its own grave.

Need for the Study

After reviewing the available literature, it is proposed to study in the context of the Punjab state of India. The pattern of receipts and expenditures of funds utilised for ecological upgradation emphasises evaluating the performance of the funds utilised for ecological improvement. Furthermore, most of the study has concentrated on the experiences of developed economies. In contrast, there have been minimal studies explicitly addressing the circumstances of emerging countries.

Methodology

The study is confined to Punjab and is based on secondary data. The Punjab government collected the annual data on expenditures and receipts from the last 10 years. The nature of the receipts and expenditures for the entire 11 sectors is determined through descriptive statistics. Moreover, the regression model and compound annual growth rate with the help of semi log model have been used to examine the extent of government funds. A line chart shows the pattern of government funding.

Practical Implications

The government can implement changes or create new environmental protection policies based on the results. As a whole, the research contributes to better environmental protection policy. The study concludes that a thorough examination of money flow in and out is essential.

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