Sandra C. Jones and Samantha Reis
The purpose of this paper is to determine the features of alcopops which make them attractive to Australian adolescents, which features are most important in determining choice of…
Abstract
Purpose
The purpose of this paper is to determine the features of alcopops which make them attractive to Australian adolescents, which features are most important in determining choice of ready‐to‐drinks (RTDs) over other alcoholic drinks, and whether these vary by age and gender.
Design/methodology/approach
Mixed methods study. Participants in Study 1 (focus groups) were 72 adolescents aged 12‐17 from New South Wales, Australia; four groups each from Sydney (metropolitan area), Wollongong (regional) and Dubbo (rural); and in Study 2 (survey), 1,263 adolescents aged 12‐17 recruited through schools, mall intercepts, and online.
Findings
The predominant factor influencing preference for alcopops across both genders was taste, followed by alcohol strength and cost, although the association between price and choice was complex. Convenience was an important factor, including ease of carrying and concealing, as was the physical appearance (particularly for younger drinkers). Non‐drinkers and experimental drinkers reported that advertising was a key influencer.
Practical implications
These results elaborate on previous research, indicating that alcopops are appealing to young people for a number of reasons (including taste, cost and alcohol strength), many of which differ in importance depending on age and gender. Given that advertising was found to be a key factor in the preference for alcopops, alcohol‐related media literacy education may help young people to resist these harmful persuasive messages.
Originality/value
This study goes beyond previous research into the role of taste preferences to explore the complexity of reasons for adolescents' alcohol consumption. In doing so, this research provides the basis for future educational and policy interventions.
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Daniel Otieno, Jackline Nyerere, Christopher Shisanya, Wilson Mutuma, Damaris Kariuki, Hannah Bula, Shem Onsomo, John Macharia, Eldah Onsomu, Martha Muhwezi, Charles Ondieki and Jacqueline Onyango
This study evaluated a programme, CAP Youth Empowerment Institute (CAPYEI) that uses Basic Employability Skills Training (BEST) model to contribute the evidence and generate…
Abstract
Purpose
This study evaluated a programme, CAP Youth Empowerment Institute (CAPYEI) that uses Basic Employability Skills Training (BEST) model to contribute the evidence and generate lessons on the type of skills needed to enhance women economic empowerment. The purpose of the study is to generate evidence of what works in women skill acquisition and employability in Kenya.
Design/methodology/approach
This study adopted a mixed research design incorporating both quantitative and qualitative approaches to conduct an impact evaluation of the CAP YEI training programme on the employability and entrepreneurship of women and girls in Kenya. The design allows for the consideration of two groups: treatment and control groups thus allowing for a clear comparison of outcomes between those who received the training (treatment group) and those who did not (control group). Project evaluation data were collected from both primary and secondary sources. Given that the study was conducted post evaluation, it did not have baseline survey data, therefore an ex post baseline evaluation using a retrospective approach was computed. In the absence of a true baseline, the questionnaire was tailored to allow beneficiary recall. A key design consideration of impact evaluation study was the identification of a valid control group that could generate a suitable counterfactual outcome.
Findings
The results indicate positive self-evaluation on most of the selected soft skills. For instance, over 80% of both the beneficiaries and non-beneficiaries indicated that they possessed communication, teamwork, interpersonal, decision-making, prioritization, assertiveness and negotiation skills, whereas 58 % and 63 % of the beneficiaries and non-beneficiaries, respectively, indicating that they possessed information and communication technology (ICT) skills. Results indicate that skills development improves chances of employment among the target group and especially women. The results indicate that addressing gender inequality requires targeted interventions. The targeted interventions could be aimed at ensuring that women and girls are empowered to compete favourable with men and boys in the labour market.
Research limitations/implications
This study was an evaluative study of the impact of an intervention in a single case study. This means while the findings of the study are relevant to policy and practice, they cannot be generalized to a broader populace. The absence of base-line data rendered the use of comparative data impossible. Data generated through self-reported assessment of intervention impacts are prone to responder biases, which may raise questions about the validity of the findings.
Practical implications
This study recommends integration of transferable skills training in teaching and training institutions to enhance competitiveness, employability and entrepreneurship chances of the graduates in the labour market. The study is significant in informing policy direction in Kenya.
Originality/value
This study evaluated a model of integrating transferable skills into a young women training programme and evaluated its impacts with a view of documenting what works for women employability. This case is a unique one in the country specific context.
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If you knew one of your child’s friends smoked pot with her mom, would that worry you? If you knew another one of your child’s friends spoke in tongues, would that worry you more…
Abstract
If you knew one of your child’s friends smoked pot with her mom, would that worry you? If you knew another one of your child’s friends spoke in tongues, would that worry you more or less?
The purpose of this paper is to describe an online faculty development pilot course on how to engage students online. A framework was used, referred to as the Trifecta of Student…
Abstract
Purpose
The purpose of this paper is to describe an online faculty development pilot course on how to engage students online. A framework was used, referred to as the Trifecta of Student Engagement, for the design of the course. The Trifecta of Student Engagement proposes that students, in order to be fully engaged in a course, need to be engaged with their course content, with their peers and with their instructor. The course has three units of content that each correspond to the Trifecta of Student Engagement. This course has gone through one pilot with faculty and has impacted students and faculty positively.
Design/methodology/approach
An online faculty development course was piloted with eight faculty members across a range of disciplines who participated in the program. After taking the course, they had to apply the Trifecta of Student Engagement framework to a course they taught and share what they did via written report, webinar, or web presentation. This study summarized the faculty participants’ written reports and presentations as well as provided a qualitative evaluation on the impact this course had on students and faculty.
Findings
After faculty applied the Trifecta of Student Engagement framework to courses taught, faculty saw an improvement in student engagement, satisfaction, learning and achievement. Three faculty surveyed students to determine their engagement and satisfaction and found students to respond positively to the use of tools and activities for student-to-content engagement, student-to-student engagement and student-to-instructor engagement. Two faculty examined student grades to determine if there were changes in student outcomes. One professor saw average grades increase by 11 percent. Another professor saw grades improve by 8 percent. She also found that student assessment of learning increased by 0.57. Both faculty attributed the improvement to the effectiveness of the teaching strategies employed.
Research limitations/implications
This research is limited to the eight faculty who participated in the pilot. Some faculty used methods to attempt to measure the impacts of their teaching practices by surveying students and looking at student performance data. A second pilot is needed for additional faculty to take the course and apply the Trifecta of Engagement framework to generate more data for impact.
Practical implications
Institutions looking to create an online teaching professional development course for faculty can utilize the Trifecta of Student Engagement framework for their course design. Additionally, faculty can read about tools and strategies that they can immediately apply to create more student-to-content engagement, student-to-student engagement and student-to-instructor engagement.
Social implications
Faculty can be more intentional in how they engage students in their online course experience.
Originality/value
This paper adds to the literature on faculty development regarding student-centered teaching practices. Other institutions looking to create a faculty development course or program that utilizes a student-centered framework may find aspects of this paper useful for their own online teaching professional development initiatives.
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In this paper I analyze Sex and the City as performances of contemporary post-modern culture of femininity and engage in a multi-modal, semiotic reading of their socio-cultural…
Abstract
In this paper I analyze Sex and the City as performances of contemporary post-modern culture of femininity and engage in a multi-modal, semiotic reading of their socio-cultural significance. In particular, I argue that the same discursive formation underlies the ideology of the show: a discourse largely coinciding with the Standard North American Family Code (Smith, 1999) and therefore a discourse that stigmatizes single women and reinforces the value of marriage as both symbolic and material capital. Drawing in part from Goffman, I argue that an oppositional reading of the show also yields another interesting connotation: the show offers its viewers techniques and scripts of stigma resistance.
This essay asks: How can we understand and theorise the impacts of robots and Artificial Intelligence (AI) on everyday life based on Radical Humanism? How can Lefebvre's ideas be…
Abstract
This essay asks: How can we understand and theorise the impacts of robots and Artificial Intelligence (AI) on everyday life based on Radical Humanism? How can Lefebvre's ideas be used to reveal the ideological character of contemporary accounts of the impacts of robots and AI on society? It engages with rather unknown works of the Radical Humanist Henri Lefebvre on the sociology and philosophy of technology such as Vers le cybernanthrope (Towards the Cybernanthrope). Foundations of a Lefebvrian, dialectical, Radical Humanist approach to the sociology and philosophy of technology are presented. This essay introduces Lefebvre's notion of the cybernanthrope and sets it in relation to robots and AI in contemporary society. Based on Lefebvre's critique of the cybernanthrope, this chapter develops foundations of the ideology critique of robots and AI in digital capitalism. It discusses examples of technological deterministic and social constructivist thought in the context of robotics, AI, and cyborgs and argues for an alternative, Lefebvrian, dialectical approach. This essay situates Humanism in the context of computing, AI and robotics. The chapter advances a Lefebvrian Radical Humanism by engaging in analyses of AI and robots in Post-humanism, Transhumanism, techno-deterministic approaches, social construction of technology approaches, techno-optimism, techno-pessimism, acceleratonism, the mass unemployment hypothesis and Spike Jonze's movie Her. This chapter shows that the major lesson we can learn from the Radical Humanist sociology of technology and Henri Lefebvre's works on technology is that Radical Humanism helps creating and sustaining technologies for the many, not the few. This insight remains of high relevance in the age of digital capitalism, smart robots and AI.
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Boris Urban and Stephanie Althea Townsend
At the end of the case discussion, students should be able to trace the journey of launching a start-up by evaluating how opportunities and hurdles can be navigated throughout the…
Abstract
Learning outcomes
At the end of the case discussion, students should be able to trace the journey of launching a start-up by evaluating how opportunities and hurdles can be navigated throughout the international entrepreneurial process; assess the increasing trend towards internationalisation for start-ups and identify a range of factors contributing to the growth in global entrepreneurship; formulate an argument highlighting the role of the networking and partnerships when adopting a global strategy; propose how a firm could develop a unique mix of resources to obtain a sustained competitive advantage globally against other firms; and make an informed decision regarding various issues that entrepreneurs need to consider when going global and analyse how they can effectively deal with a crisis they may face.
Case overview/synopsis
Oryx Desert Salt is sourced from ancient, unpolluted, sustainable underground salt lakes in the pristine and remote uninhabitable Kalahari semi-desert of South Africa. Samantha Skyring is the founding CEO of Oryx Desert Salt. Her inspiration for the name was her 120-km, one-week walk through the Namib Desert in 2000, when she had several close encounters with the Oryx Gazelle, becoming the symbol of that Kalahari experience. Oryx products currently feature on the tables of between 1,500 and 2,500 local restaurants country-wide, and in the retail sector, Oryx salt is on the shelves of about 1,000 stores of retailers, plus in several health shops and deli’s countrywide. Regarding the business’s global footprint, Oryx Desert Salt currently exports to 23 countries and is also available on Amazon.com. Notwithstanding that Samantha Skyring has succeeded in making Oryx Desert Salt the well-known local household brand she had intended; she is contemplating greater international expansion and reach. She has envisioned Oryx salt to become a respected global household brand, in the same way Himalayan pink salt gained popularity worldwide as a gourmet salt. Given Samantha’s challenge of finding suitable speciality distributors in the different countries to help get her product in restaurants and retail, what would be the best approach to achieve her vision of becoming a global brand? To what extent could she capitalise and leverage various resources to further globalise Oryx’s business operations? How could she ensure that the extent and diversity of global reach provides Oryx Desert Salt with a sustained competitive advantage?
Complexity academic level
Master of Business Administration (MBA), Master of Management, Executive Education
Supplementary material
Teaching notes are available for educators only.
Subject code
CSS 3: Entrepreneurship.