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Article
Publication date: 1 March 1991

Roswitha Rothlach

Two “stories” are given to illustrate the culturaldifferences that exist between the Germans and the British. These areespecially evident in the vagaries of speech and behavioural…

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Abstract

Two “stories” are given to illustrate the cultural differences that exist between the Germans and the British. These are especially evident in the vagaries of speech and behavioural norms between the two countries; and unless recognised can seriously affect the outcome of business negotiations.

Details

Industrial and Commercial Training, vol. 23 no. 3
Type: Research Article
ISSN: 0019-7858

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