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Article
Publication date: 10 January 2025

Muhammad Shahzeb Fayyaz, Amir Zaib Abbasi, Rehan Ahmad, Muhammad Hamza Qummar, Rodoula H. Tsiotsou and Saqib Mahmood

This study aims to investigate the relationship between different hedonic (e.g. enjoyment and escapism) and utilitarian (e.g. achievement and challenge) gratifications and…

Abstract

Purpose

This study aims to investigate the relationship between different hedonic (e.g. enjoyment and escapism) and utilitarian (e.g. achievement and challenge) gratifications and continuous intention to play eSports, considering the mediating role of gamer’s satisfaction. Uses and Gratification theory (U&G) has been employed as the study’s theoretical framework.

Design/methodology/approach

The present study used a survey research method and a self-administered questionnaire to collect the data. The data was gathered on-site from students of three universities in Pakistan’s Islamabad and Rawalpindi regions. Study respondents involved people from Gen Z and Gen Y aged between 18 to 25 and 26 to 40. A total of 401 responses were evaluated using the partial least squares structural equation modeling (PLS-SEM) and necessary condition analysis (NCA).

Findings

The PLS-SEM findings evidence that eSports players’ hedonic (e.g. enjoyment and escapism) and utilitarian (e.g. challenge) gratification positively impact gamers’ satisfaction, which subsequently drives eSports gamers’ continuance intention behavior. Furthermore, gamers’ satisfaction positively mediated the relationship between gratifications (e.g. enjoyment and escapism refer to hedonic, whereas achievement and challenge represent utilitarian) and continuance intentions. NCA on eSports gamers’ satisfaction and continuance intention identified critical predictive factors. The analysis revealed that only enjoyment is necessary for predicting satisfaction. Interestingly, NCA results also indicated that enjoyment, achievement, escapism, challenge and satisfaction are all necessary for predicting eSports gamers’ continuance intention.

Originality/value

This study investigates the mediating role of eSports gamers’ satisfaction between gamers’ perceived gratifications (i.e. enjoyment, escapism, achievement, challenge) and their continuous intention to play in the Pakistani context. More importantly, we employ a multi-method approach (e.g. a combined approach of PLS-SEM with NCA) to determine the sufficient and necessary conditions of the outcome variable comprising satisfaction and continuous intention.

Details

International Journal of Sports Marketing and Sponsorship, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1464-6668

Keywords

Article
Publication date: 18 April 2023

Rehan Ahmad, Khurram Shahzad, Muhammad Ishtiaq Ishaq and Junaid Aftab

The supply chain agility (SCA) is becoming a source of competitive differentiation but debate on its antecedents which can result in optimal firm performance is still…

Abstract

Purpose

The supply chain agility (SCA) is becoming a source of competitive differentiation but debate on its antecedents which can result in optimal firm performance is still non-pervasive in the literature. Taking this gap into consideration, the current research aimed at investigating various enablers of supply chain agility of Pakistani pharmaceutical industry.

Design/methodology/approach

The data were collected from 204 top executives working in different supply chain functions including planning, supplying, operations and purchasing in national and multinational pharmaceutical companies in Pakistan.

Findings

Through serial-mediation model, results revealed the strength of various SCA enablers, along with the mediating roles of delivery dependability.

Originality/value

This study adds in the literature on how various supply chain enablers and competencies help the organizations to achieve supply chain agility and performance, especially in a developing country.

Details

Business Process Management Journal, vol. 29 no. 4
Type: Research Article
ISSN: 1463-7154

Keywords

Article
Publication date: 31 January 2025

Sami Ullah, Tooba Ahmad, Khuram Shahzad, Mohit Kukreti, Muhammad Rehan Shaukat and Abdul Sami

Sustainability is a pressing global issue that affects everyone on the planet. This study aims to provide a deeper understanding of the nuanced interplay between mindful…

Abstract

Purpose

Sustainability is a pressing global issue that affects everyone on the planet. This study aims to provide a deeper understanding of the nuanced interplay between mindful organizing (MO), organizational learning capability (OLC), leadership commitment to sustainable development goals (SDGs) and sustainability performance, adopting the theoretical foundation of organizational learning.

Design/methodology/approach

The survey data from 728 middle management employees of exporting firms in Pakistan were collected at two points. The mediated moderation analysis was performed through structural equation modeling in AMOS 26.

Findings

The results indicate a positive relationship between MO and sustainability performance. The mediating effect of OLC highlights that firms that acquire, assimilate and apply knowledge and insights leverage their MO strategies to improve sustainability performance more effectively. Additionally, the leadership commitment to SDGs amplifies the positive effect of OLC on sustainability performance.

Practical implications

These results have important implications for managers and policymakers who seek to promote sustainability in organizations. The findings suggest that cultivating a mindful organizational culture and investing in learning capability enhance sustainability performance. Exporting firms should develop comprehensive learning programs that embed mindfulness and sustainability into the core of organizational culture. More interdisciplinary research is needed to integrate insights from environmental science, psychology, management and organizational behavior.

Originality/value

This research stands out for its integrative approach, practical relevance, empirical examination of important concepts and alignment with global sustainability goals. Exporting firms must understand how organizational learning capabilities and MO can be harnessed to achieve sustainable outcomes.

Details

The Learning Organization, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0969-6474

Keywords

Article
Publication date: 12 February 2024

Sami Ullah, Tooba Ahmad, Mohit Kukreti, Abdul Sami and Muhammad Rehan Shaukat

Consumers and businesses are becoming increasingly conscious of sustainable business practices and are often willing to pay a premium for responsibly sourced and manufactured…

Abstract

Purpose

Consumers and businesses are becoming increasingly conscious of sustainable business practices and are often willing to pay a premium for responsibly sourced and manufactured products. Many countries and organizations have implemented regulations and standards for sustainability and companies face penalties or are barred from exporting for not meeting the requirements. Rooted in the resource-based view theory, this study aims to test a moderated mediation model to improve the sustainability performance of exporting firms.

Design/methodology/approach

Textile firms generating more than 25% of export revenues were targeted for this research. The data collected from 245 middle management-level employees were tested for reliability and validity. The structural equation modelling in AMOS 26 was used to test hypotheses.

Findings

Organizational readiness for green innovation (ORGI) has a direct positive effect on sustainability performance. The mediation analysis implies that ORGI translates into sustainability performance through improvement in green innovation performance. The moderating effect of knowledge integration highlights the importance of being prepared internally and actively seeking and incorporating external knowledge to improve green innovation performance.

Originality/value

The findings offer a solid foundation for informed decision-making, policy development and strategies to improve sustainability performance while aligning with the global nature of the textile industry and its inherent challenges. The proposed model and practical implications guide policymakers and managers of exporting firms to foster a culture of green innovation to leverage the effect of their readiness for green innovation on sustainability performance.

Details

Journal of Asia Business Studies, vol. 18 no. 2
Type: Research Article
ISSN: 1558-7894

Keywords

Article
Publication date: 27 August 2021

Rehan Husain, Taab Ahmad Samad and Yusra Qamar

This study aims to identify the present research trends and streamline future research possibilities in luxury brands by a systematic review of the existing literature.

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Abstract

Purpose

This study aims to identify the present research trends and streamline future research possibilities in luxury brands by a systematic review of the existing literature.

Design/methodology/approach

A portfolio of 552 articles published between 1996 and 2020 in the luxury brands domain is collected from the Scopus database and analyzed using an integrated approach comprising bibliometric and content analyses.

Findings

A comprehensive review of the available literature was done by identifying emerging topics, keywords and research themes. The study's findings indicate that the luxury brand is an exponentially growing theme; seven representative research clusters are identified and analyzed.

Originality/value

This study enriches the literature of luxury brand by presenting a holistic view of the academic literature using an integrated research methodology comprising bibliometric and content analysis techniques.

Details

Journal of Fashion Marketing and Management: An International Journal, vol. 26 no. 4
Type: Research Article
ISSN: 1361-2026

Keywords

Article
Publication date: 28 November 2024

Ra’ed Masa’deh, Mohammad Zakaria AlQudah, Ahmad Shatnawi, Husni Samara, Dafar Ghasawneh, Rehan Tareq Al_Majali and Abdelmajid Al-Rahamneh

This study aims to consolidate existing research on digital technology in business education, focusing on adoption determinants, theoretical frameworks and implementation…

Abstract

Purpose

This study aims to consolidate existing research on digital technology in business education, focusing on adoption determinants, theoretical frameworks and implementation challenges.

Design/methodology/approach

A hybrid literature review was conducted. The first phase involved a keyword co-occurrence analysis of 254 Association of Business Schools-ranked journal articles from the Web of Science database to identify key research themes. To deepen the analysis, the second phase included a content analysis of the 24 most globally cited articles, each with a minimum of 65 total global citations.

Findings

The review reveals that studies primarily focus on factors influencing digital technology adoption, including institutional support, perceived usefulness and ease of use. Researchers frequently cite theoretical models such as the technology acceptance model and the unified theory of acceptance and use of technology. Identified challenges include concerns over technology effectiveness, resistance to change and the influence of cultural and generational differences on technology use.

Practical implications

The findings guide educators and policymakers in formulating strategies for effective technology adoption, emphasizing alignment with educational goals and addressing cultural barriers.

Social implications

Understanding generational and cultural impacts enables the creation of inclusive digital education strategies that cater to diverse student needs.

Originality/value

This study synthesizes fragmented literature, offering new insights into the integration of digital technologies in business education.

Details

On the Horizon: The International Journal of Learning Futures, vol. 33 no. 1
Type: Research Article
ISSN: 1074-8121

Keywords

Article
Publication date: 26 June 2018

Rehan Zahid, Masjuki Hj. Hassan, Abdullah Alabdulkarem, Mahendra Varman, Md. Abul Kalam, Riaz Ahmad Mufti, Nurin Wahidah Mohd Zulkifli, Mubashir Gulzar, Muhammad Usman Bhutta, Mian Ashfaq Ali, Usman Abdullah and Robiah H. Yunus

There is a continuous drive in automotive sector to shift from conventional lubricants to environmental friendly ones without adversely affecting critical tribological performance…

Abstract

Purpose

There is a continuous drive in automotive sector to shift from conventional lubricants to environmental friendly ones without adversely affecting critical tribological performance parameters. Because of their favorable tribological properties, chemically modified vegetable oils such as palm trimethylolpropane ester (TMP) are one of the potential candidates for the said role. To prove the suitability of TMP for applications involving boundary-lubrication regime such as cam/tappet interface of direct acting valve train system, a logical step forward is to investigate their compatibility with conventional lubricant additives.

Design/methodology/approach

In this study, extreme pressure and tribological characteristics of TMP, formulated with glycerol mono-oleate (GMO), molybdenum dithiocarbamate (MoDTC) and zinc dialkyldithiophosphate (ZDDP), has been investigated using four-ball wear tester and valve train test rig. For comparison, additive-free and formulated versions of polyalphaolefin (PAO) were used as reference. Moreover, various surface characterization techniques were deployed to investigate mechanisms responsible for a particular tribological behavior.

Findings

In additive-free form, TMP demonstrated better extreme pressure characteristics compared to PAO and lubricant additives which are actually optimized for conventional base-oils such as PAO, are also proved to be compatible with TMP to some extent, especially ZDDP. During cylinder head tests, additive-free TMP proved to be more effective compared to PAO in reducing friction of cam/tappet interface, but opposite behavior was seen when formulated lubricants were used. Therefore, there is a need to synthesize specialized friction modifiers, anti-wear and extreme pressure additives for TMP before using it as engine lubricant base-oil.

Originality/value

In this study, additive-free and formulated versions of bio-lubricant are tested for cam/tappet interface of direct acting valve train system of commercial passenger car diesel engine for the very test time. Another important aspect of this research was comparison of important tribological performance parameters (friction torque, wear, rotational speed of tappet) of TMP-based lubricants with conventional lubricant base oil, that is, PAO and its formulated version.

Details

Industrial Lubrication and Tribology, vol. 70 no. 5
Type: Research Article
ISSN: 0036-8792

Keywords

Article
Publication date: 18 September 2024

Muhammad Rehan, Jahanzaib Alvi and Umair Lakhani

The primary purpose of this research is to identify and compare the multifractal behavior of different sectors during these crises and analyze their implications on market…

Abstract

Purpose

The primary purpose of this research is to identify and compare the multifractal behavior of different sectors during these crises and analyze their implications on market efficiency.

Design/methodology/approach

We used multifractal detrended fluctuation analysis (MF-DFA) to analyze stock returns from various sectors of the Moscow Stock Exchange (MOEX) in between two significant periods. The COVID-19 pandemic (January 1, 2020, to December 31, 2021) and the Russia–Ukraine conflict (RUC) (January 1, 2022, to June 30, 2023). This method witnesses multifractality in financial time series data and tests the persistency and efficiency levels of each sector to provide meaningful insights.

Findings

Results showcased persistent multifractal behavior across all sectors in between the COVID-19 pandemic and the RUC, spotting heightened arbitrage opportunities in the MOEX. The pandemic reported a greater speculative behavior, with the telecommunication and oil and gas sectors exhibiting reduced efficiency, recommending abnormal return potential. In contrast, financials and metals and mining sectors displayed increased efficiency, witnessing strong economic performance. Findings may enhance understanding of market dynamics during crises and provide strategic insights for the MOEX’s investors.

Practical implications

Understanding the multifractal properties and efficiency of different sectors during crisis periods is of paramount importance for investors and policymakers. The identified arbitrage opportunities and efficiency variations can aid investors in optimizing their investment strategies during such critical market conditions. Policymakers can also leverage these insights to implement measures that bolster economic stability and development during crisis periods.

Originality/value

This research contributes to the existing body of knowledge by providing a comprehensive analysis of multifractal properties and efficiency in the context of the MOEX during two major crises. The application of MF-DFA to sectoral stock returns during these events adds originality to the study. The findings offer valuable implications for practitioners, researchers and policymakers seeking to navigate financial markets during turbulent times and enhance overall market resilience.

Details

International Journal of Emerging Markets, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1746-8809

Keywords

Article
Publication date: 28 June 2022

Maqsood Ahmad

This article aims to systematically review the literature published in recognized journals focused on cognitive heuristic-driven biases and their effect on investment management…

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Abstract

Purpose

This article aims to systematically review the literature published in recognized journals focused on cognitive heuristic-driven biases and their effect on investment management activities and market efficiency. It also includes some of the research work on the origins and foundations of behavioral finance, and how this has grown substantially to become an established and particular subject of study in its own right. The study also aims to provide future direction to the researchers working in this field.

Design/methodology/approach

For doing research synthesis, a systematic literature review (SLR) approach was applied considering research studies published within the time period, i.e. 1970–2021. This study attempted to accomplish a critical review of 176 studies out of 256 studies identified, which were published in reputable journals to synthesize the existing literature in the behavioral finance domain-related explicitly to cognitive heuristic-driven biases and their effect on investment management activities and market efficiency as well as on the origins and foundations of behavioral finance.

Findings

This review reveals that investors often use cognitive heuristics to reduce the risk of losses in uncertain situations, but that leads to errors in judgment; as a result, investors make irrational decisions, which may cause the market to overreact or underreact – in both situations, the market becomes inefficient. Overall, the literature demonstrates that there is currently no consensus on the usefulness of cognitive heuristics in the context of investment management activities and market efficiency. Therefore, a lack of consensus about this topic suggests that further studies may bring relevant contributions to the literature. Based on the gaps analysis, three major categories of gaps, namely theoretical and methodological gaps, and contextual gaps, are found, where research is needed.

Practical implications

The skillful understanding and knowledge of the cognitive heuristic-driven biases will help the investors, financial institutions and policymakers to overcome the adverse effect of these behavioral biases in the stock market. This article provides a detailed explanation of cognitive heuristic-driven biases and their influence on investment management activities and market efficiency, which could be very useful for finance practitioners, such as an investor who plays at the stock exchange, a portfolio manager, a financial strategist/advisor in an investment firm, a financial planner, an investment banker, a trader/broker at the stock exchange or a financial analyst. But most importantly, the term also includes all those persons who manage corporate entities and are responsible for making their financial management strategies.

Originality/value

Currently, no recent study exists, which reviews and evaluates the empirical research on cognitive heuristic-driven biases displayed by investors. The current study is original in discussing the role of cognitive heuristic-driven biases in investment management activities and market efficiency as well as the history and foundations of behavioral finance by means of research synthesis. This paper is useful to researchers, academicians, policymakers and those working in the area of behavioral finance in understanding the role that cognitive heuristic plays in investment management activities and market efficiency.

Details

International Journal of Emerging Markets, vol. 19 no. 2
Type: Research Article
ISSN: 1746-8809

Keywords

Article
Publication date: 8 June 2015

Riaz Ahmad Mufti, Rehan Zahid, Farrukh Qureshi and Jawad Aslam

The purpose of this paper is to understand the effect of engine operating conditions and lubricant friction modifier on direct acting tappet rotation. In this research work, novel…

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Abstract

Purpose

The purpose of this paper is to understand the effect of engine operating conditions and lubricant friction modifier on direct acting tappet rotation. In this research work, novel method of measuring engine tappet rotation speed has been developed. The technique is so novel. It allows the measurement on real production engine with no modification to the engine tappet bore. Also, In this paper, the effect of engine operating conditions and the effectiveness of friction modifier on tappet rotation is reported.

Design/methodology/approach

For the very first time, for the purpose of measuring follower rotation in a real production engine, a 4 × 6 mm2 electronic chip called Gradiometer is mounted outside the tappet housing, allowing the monitoring of tappet rotation speed without the need to machine a hole in the tappet bore. This novel technique is adopted on Mercedes Benz OM464 engine to study the effect of engine conditions and lubricant chemistry on tappet performance.

Findings

The main outcome of this research work is the development of novel method of measuring tappet rotation. Also, during the experiments, it was revealed that although friction modifiers help in reducing friction at the cam/tappet interface, they can also adversely affect the tappet rotation speed.

Originality/value

The novel technique developed in the research work is one of the most cost effective and simple to use. Researches can adopt the technique to study the tribological performance of direct acting tappet on real production engine. Researches acknowledge the effectiveness of friction modifiers in valve train but its effect on rotation which plays a key role in the component durability has not been the focus of most of the researches mainly due to lack of effective techniques.

Details

Industrial Lubrication and Tribology, vol. 67 no. 4
Type: Research Article
ISSN: 0036-8792

Keywords

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