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Article
Publication date: 21 May 2024

Preeti Kalyan and Punit Moris Ekka

This study aims to explore the motivations of emerging market millennial Muslims to partake in halal tourism, a developing sector of the travel industry that caters to the…

Abstract

Purpose

This study aims to explore the motivations of emerging market millennial Muslims to partake in halal tourism, a developing sector of the travel industry that caters to the religious practices of Muslim tourists.

Design/methodology/approach

This study is qualitative in nature. In-depth interviews were conducted with millennials aged 25–40 in India to gain an understanding of the factors that influence their decision-making and travel behaviour. Further, thematic analysis was used to analyse the data.

Findings

The findings emphasise the intricate interplay between faith, cultural and social factors in millennial Indians’ motivations for halal travel. The study found that religious motivations, such as the desire to fulfil religious duties and participate in spiritual experiences, were significant factors in halal tourism. Social motivations, such as the desire to interact with other Muslims and strengthen family ties, also played a significant role. The study also highlighted the importance of environmental sustainability and conservation efforts in the decision-making process of Indian millennials when choosing halal travel options.

Originality/value

This study contributes to the literature on halal tourism by exploring the motivations of emerging-market millennial Muslims. The study is original in its focus on the Indian context and the inclusion of sustainability and conservation efforts in the analysis of motivations for halal tourism.

Details

Journal of Islamic Marketing, vol. 15 no. 12
Type: Research Article
ISSN: 1759-0833

Keywords

Book part
Publication date: 4 August 2021

Supriya Baily

Education in India is valued as a transformative tool for upward mobility, increased opportunity and individual freedom. A variety of education policies over the years have sought…

Abstract

Education in India is valued as a transformative tool for upward mobility, increased opportunity and individual freedom. A variety of education policies over the years have sought to ensure greater equity with varied impact. Student learning has suffered across the country in part due to differences in regional access, linguistic ability, and family income. Furthermore, India lies at the intersection of aspiring ambitions of international influence and vast inequities ensuring many sectors of the populations lag far behind the “modern” aspirations of the middle class. In this conflicting space, Indian policy-makers established the Right to Education Act in 2010 as an effort to create broad and sweeping change in educational policy. This chapter seeks to look critically at the main components of the act, now 10 years in, to evaluate how some of the most controversial aspects of the law, have affected student learning, through the lens of teacher quality, including teacher preparation, teacher professional development, teacher dispositions, and teacher’s attitudes and perceptions of students. Vignettes from teacher experiences will be used to illustrate challenges and recommendations will be provided to support teacher educators working to ensure a more equitable and socially just education for Indian students.

Details

Building Teacher Quality in India: Examining Policy Frameworks and Implementation Outcomes
Type: Book
ISBN: 978-1-80071-903-3

Keywords

Article
Publication date: 6 September 2021

Archana Preeti Voola, Subhasis Ray and Ranjit Voola

The purpose of this paper is to expand the theoretical understanding of social inclusion of vulnerable populations. Employing cross disciplinary literature from marketing and…

Abstract

Purpose

The purpose of this paper is to expand the theoretical understanding of social inclusion of vulnerable populations. Employing cross disciplinary literature from marketing and social policy, this paper examines the factors shaping internal migrant workers experience of inclusion and vulnerability in the context of COVID-19 pandemic.

Design/methodology/approach

The authors conducted a review of social inclusion and consumer vulnerability literature to develop a new and innovative conceptual framework which operationalises social inclusion. This framework was then examined using an illustrative case study of internal migrant worker crisis in India. Data for the case were collected from various national and international media, government and non-government reports published in English on the pandemic related migrant crisis in India.

Findings

Access and control over food was fraught with barriers for migrant workers. As the lockdown progressed, access to and control over work opportunities was precarious. Furthermore, the resource-control constraints faced by migrant workers in terms of food, work and transport had a direct impact on their experience of social inclusion. Lastly, the stranded migrant workers found themselves unable to fully participate in economic activities.

Originality/value

To the authors’ knowledge this is the first paper that integrates consumer vulnerability concept, originating in marketing scholarship into the social inclusion framework. This allowed for anchoring the “aspirational goals” of social inclusion into the concrete context of consumers and marketplaces.

Details

Equality, Diversity and Inclusion: An International Journal, vol. 41 no. 2
Type: Research Article
ISSN: 2040-7149

Keywords

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