Search results

1 – 10 of 43
Per page
102050
Citations:
Loading...
Access Restricted. View access options
Article
Publication date: 5 June 2007

Peter Drinkwater and Mark Uncles

The goal of this paper is to examine how broadcaster brand images are affected by programming decisions.

3652

Abstract

Purpose

The goal of this paper is to examine how broadcaster brand images are affected by programming decisions.

Design/methodology/approach

Two sets of experiments were undertaken with regular viewers/listeners of TV and radio stations. Subjects were presented with scenarios describing program success (failure) and program congruity (incongruity).

Findings

Results show that perceptions of program brand success (failure) have an enhancement (dilution) effect on broadcaster brand image. Program familiarity intensifies these effects. Results also show that congruity (incongruity) of program brand image produces enhancement (dilution) effects on broadcaster brand image.

Research limitations/implications

Program success and congruity are conceptually and empirically linked to broadcaster branding. Further work is required to examine the drivers of success and congruity.

Practical implications

Results are of direct relevance for those managing broadcaster brands. They need to be aware that perceptions of a broadcaster can be enhanced (diluted) when viewers/listeners are exposed to evidence of (a) successful (unsuccessful) programs and (b) congruous (incongruous) programs. This calls for active management of perceptions of success and congruity.

Originality/value

This is one of only a small number of papers in marketing to focus on the commercially important area of broadcaster branding. It highlights issues that are of significance for broadcasters and for those in communications and entertainment more broadly.

Details

Journal of Product & Brand Management, vol. 16 no. 3
Type: Research Article
ISSN: 1061-0421

Keywords

Access Restricted. View access options
Article
Publication date: 1 September 1982

Eagle Industrial Paints of Bridgnorth, Shropshire, has appointed Miss Melanie Pursglove as joint managing director.

8

Abstract

Eagle Industrial Paints of Bridgnorth, Shropshire, has appointed Miss Melanie Pursglove as joint managing director.

Details

Pigment & Resin Technology, vol. 11 no. 9
Type: Research Article
ISSN: 0369-9420

Access Restricted. View access options
Article
Publication date: 3 May 2013

Tim Hatcher

The purpose of this paper is to investigate the ideals and activities of the nineteenth century Welsh industrialist and reformer Robert Owen (1771‐1858), and how they informed…

2850

Abstract

Purpose

The purpose of this paper is to investigate the ideals and activities of the nineteenth century Welsh industrialist and reformer Robert Owen (1771‐1858), and how they informed modern human resource development (HRD) concepts and practices and provided evidence of Owen as a HRD pioneer.

Design/methodology/approach

Historiography provided a method to understand how historical figures, and the context in which they lived and worked, inform contemporary research and practice.

Findings

Contextual factors of economics, politics and societal demands and the influences of Owen's early life, his immersion within the British factory system and the creation of the New Lanark mill village, Owen's great work experiment, revealed a strong impact on his thinking and actions. Thematic findings included: managing people and profit, education and training, pioneering workplace innovations, and the failure of the New Harmony, Indiana community. Themes provided unique historical evidence that education and development of workers, and the creation of humane work and community environments are linked across time and contexts to modern concepts of human resource development and thus supported Owen as a HRD pioneer.

Practical implications

Understanding the ideals and workplace experiments and contextual influences on a historical figure such as Robert Owen illustrate how modern concepts of workforce training and education, diversity, equality and justice and social responsibility originated and the importance of contexts on their development and success.

Social implications

Contexts of economics, politics and societal demands greatly influence organizations and the creation of humane workplaces that nurture human potential.

Originality/value

The study brings history and historiography as a research method to the forefront of HRD research and practice. The study provides the beginnings of a collective historical memory that can contribute to HRD defining itself and establishing its identity as a discipline.

Access Restricted. View access options
Article
Publication date: 1 February 1988

Amari Plastics Plc to distribute Astore pressure fittings and valves. Amari Plastics Plc, the national distributor of semi‐finished plastics is to add Astore uPVC and ABS pressure…

22

Abstract

Amari Plastics Plc to distribute Astore pressure fittings and valves. Amari Plastics Plc, the national distributor of semi‐finished plastics is to add Astore uPVC and ABS pressure fittings and valves to its already extensive range of corrosion resistant products.

Details

Anti-Corrosion Methods and Materials, vol. 35 no. 2
Type: Research Article
ISSN: 0003-5599

Access Restricted. View access options
Article
Publication date: 1 January 1978

MURIEL M. GREEN

Containing as it does many of the finest books published in the eighteenth and nineteenth centuries, the Garrison Library of Gibraltar is no ordinary services' library. Its…

31

Abstract

Containing as it does many of the finest books published in the eighteenth and nineteenth centuries, the Garrison Library of Gibraltar is no ordinary services' library. Its founding was due to that perceptive Captain (later Colonel) John Drinkwater, author of one of the most famous histories of the Great Siege of Gibraltar which lasted from 1779–1783, the History of the late siege (Spilsbury, 1785). Having suffered from a lack of reading material during the siege, Colonel Drinkwater saw the need for a good circulating library and club as a means of saving the officers of the garrison from “having their minds enervated and vitiated by dissipitation”. His appeal for books, shortly after the seige, attracted nearly 500 gifts which enabled the library to open pending the arrival of the 674 volumes on order from London, there being no bookshop in Gibraltar at that time.

Details

Library Review, vol. 27 no. 1
Type: Research Article
ISSN: 0024-2535

Access Restricted. View access options
Book part
Publication date: 16 August 2021

Tatiana Egorova

In recent years, we have witnessed a surge in academic interest towards migrants and their entrepreneurial endeavours. This has resulted in valuable insights about immigrant…

Abstract

In recent years, we have witnessed a surge in academic interest towards migrants and their entrepreneurial endeavours. This has resulted in valuable insights about immigrant, transnational, ethnic and diaspora entrepreneurship. By reviewing 158 articles published in the fields of migrant entrepreneurship, transnational entrepreneurship, ethnic and diaspora entrepreneurship over the last decade, the author maps the migrant entrepreneurship field according to the level of analysis and suggests potential avenues for the development of the field. Blurred boundaries between different streams of literature can potentially lead to duplication of efforts and harm cumulativity of knowledge. Therefore, the author summarises the key findings at each level of analysis, identifies the gaps and most pressing research questions. The author concluded that the field would benefit from (1) more specific definitions and assessment of whether observed findings stem from immigrant-, transnational-, ethnic- or diaspora-related factors; (2) appreciating the multilevel nature of the phenomenon; and (3) clarifying the boundary conditions. This review contributes to the accumulation of knowledge in two ways. First, it synthesises the findings in the fields of transnational, immigrant, ethnic and diaspora entrepreneurship under the framework of migrant entrepreneurship. Second, it suggests potential research directions across three levels of analysis and in-between those levels.

Access Restricted. View access options
Article
Publication date: 25 May 2012

Huibert Peter de Vries

The difficulty associated with determining what constitutes immigrant entrepreneurial behaviour lies in the road being travelled differently by immigrants with regard to…

856

Abstract

Purpose

The difficulty associated with determining what constitutes immigrant entrepreneurial behaviour lies in the road being travelled differently by immigrants with regard to backgrounds, value systems, cultural heritages and host country characteristics. The purpose of this paper is to present the findings of a case study analysis of Indian immigrants operating small businesses in New Zealand. The study asks the question: what patterns of entrepreneurial behaviour exist within Indian entrepreneurs in New Zealand and how do they differ from Indian communities in other host countries?

Design/methodology/approach

A case study design was employed, based on a framework consisting of migration, settlement, cultural and business profiles. The data were collected via multiple data sets of: semi‐structured interviews with Indian immigrant entrepreneurs; interviews with New Zealand based Indian community leaders; and New Zealand statistical data.

Findings

The case study analysis identified many of the common Indian ethnic minority traits such as: adaptability, strong work ethic and predisposition for employment; and barriers such as discrimination and job dissatisfaction. However, the study also revealed country specific characteristics such as a lack of enclaves, differing business drivers and a market orientation that matched a New Zealand context.

Originality/value

This paper is a clear reminder to host country policy makers of the importance of differentiated approaches to understanding ethnic minority businesses in different host countries. To this end, this paper offers fresh insights into Indian immigrant entrepreneurship in New Zealand and how they match their behaviour to the environment they encounter.

Details

Journal of Enterprising Communities: People and Places in the Global Economy, vol. 6 no. 2
Type: Research Article
ISSN: 1750-6204

Keywords

Access Restricted. View access options
Book part
Publication date: 16 August 2021

Sakura Yamamura and Paul Lassalle

Diversity is becoming the context through which researchers can account for different aspects of increasingly complexifying conditions of both entrepreneurship and migration…

Abstract

Diversity is becoming the context through which researchers can account for different aspects of increasingly complexifying conditions of both entrepreneurship and migration. Taking a superdiversity perspective, this chapter uncovers and conceptualises what is diversifying particularly in migrant entrepreneurship. The authors identify four different dimensions of diversity and diversification affecting the activities of migrant entrepreneurs. First, with diversifying flows of migration, the characteristics of the entrepreneurs themselves as individual (usually transnational) migrants are diversifying. Second, with changing migration contexts, resources deriving from migration experiences are diversifying, exemplified by the different forms of transnational capitals used in entrepreneurship. Third, through migrant-led processes of diversification in the larger society, the main markets are diversifying, providing further opportunities to migrant entrepreneurs. Last but not least, the entrepreneurial strategies of migrant entrepreneurs are accordingly also diversifying, whereby finding different breaking-out strategies beyond the classical notion of only serving ethnic niche markets arise.

These diversities are embedded in the context of the overall superdiversifying society in which migrant entrepreneurs emerge and struggle to establish. By disentangling the different dimensions of diversity, this chapter contextualises debates on entrepreneurship and migration, including those in the present edited book, into the larger debate on the societal turn to superdiversity. It further discusses the notions and practices of differences embodied in migrant entrepreneurship, beyond the notion of the ethnic niche and the disadvantaged striving for market integration.

Access Restricted. View access options
Article
Publication date: 1 June 1932

AFTER more than thirty‐three years THE LIBRARY WORLD appears in a new and, we hope our readers will agree, more attractive form. In making such a change the oldest of the…

27

Abstract

AFTER more than thirty‐three years THE LIBRARY WORLD appears in a new and, we hope our readers will agree, more attractive form. In making such a change the oldest of the independent British library journals is only following the precedent of practically all its contemporaries. The new age is impatient with long‐standing patterns in typography and in page sizes, and all crafts progress by such experiments as we are making. Our new form lends itself better than the old to illustration; we have selected a paper designed for that purpose, and illustrated articles will therefore be a feature of our issues. We shall continue as in the past to urge progress in every department of the library field by the admission of any matter which seems to have living interest for the body of librarians.

Details

New Library World, vol. 35 no. 1
Type: Research Article
ISSN: 0307-4803

Access Restricted. View access options

Abstract

Details

Migrant Entrepreneurship
Type: Book
ISBN: 978-1-83867-491-5

1 – 10 of 43
Per page
102050