Hsin Hsin Chang, Yu-Yu Lu and Pei Ru Li
In this paper, Yale model was adopted to understand how the characteristics of a green message (goal framing, argument volume and argument consistency), its source (source…
Abstract
Purpose
In this paper, Yale model was adopted to understand how the characteristics of a green message (goal framing, argument volume and argument consistency), its source (source credibility) and its receivers (environmental consciousness) influence the communication process regarding the receivers' perceptions and attitudes (information value, persuasiveness and communication effectiveness) and their intention to spread the green message.
Design/methodology/approach
Eight scenarios of factorial design were developed to test the effects of a message on receivers' perceptions and attitudes. 1,157 valid questionnaires were used to conduct AMOS-SEM and ANOVA analyses.
Findings
The analytical results showed significant differences between the persuasive effects of Scenarios 1 and 8. A high level of environmental consciousness significantly affected the relationships between the message characteristics, source credibility and information value, leading to a higher intention to share the green messages.
Research limitations/implications
The Yale model was applied to online persuasion to examine the receivers' perceptions of and attitudes toward a green message and their intention to share it on social networking sites (SNSs). Being environmentally conscious can strengthen the perception that the receivers of an online green message have of the source credibility and information value. The Yale model proved to represent the online green message-sharing context and explain how to persuade online users more effectively.
Practical implications
This study suggests that green message providers should present content emphasizing the losses associated with inaction, thus increasing the receivers' acceptance of the message's persuasiveness. Additionally, with the assistance of supportive measures, such as national education programs, government policies and actions showing corporate social responsibility, the environmental awareness of individuals can encourage them to share green message posts on SNSs and engage in green practices.
Social implications
A significant effect of the message characteristics (goal framing × argument volume × argument consistency) was observed on SNS users' perceived source credibility and information value. Therefore, key opinion leaders, governments, and organizations who want to promote green ideas and attract public attention are encouraged to provide messages emphasizing the costs of inaction and contain arguments with a sufficient number of responses strongly supporting the original message. This could arouse the concern for green issues among online communities.
Originality/value
A Yale model research framework was developed to investigate the effect of message characteristics on the intention to share green messages online. Receivers' environmental consciousness played a vital role in this message-sharing process.
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Man has been seeking an ideal existence for a very long time. In this existence, justice, love, and peace are no longer words, but actual experiences. How ever, with the American…
Abstract
Man has been seeking an ideal existence for a very long time. In this existence, justice, love, and peace are no longer words, but actual experiences. How ever, with the American preemptive invasion and occupation of Afghanistan and Iraq and the subsequent prisoner abuse, such an existence seems to be farther and farther away from reality. The purpose of this work is to stop this dangerous trend by promoting justice, love, and peace through a change of the paradigm that is inconsistent with justice, love, and peace. The strong paradigm that created the strong nation like the U.S. and the strong man like George W. Bush have been the culprit, rather than the contributor, of the above three universal ideals. Thus, rather than justice, love, and peace, the strong paradigm resulted in in justice, hatred, and violence. In order to remove these three and related evils, what the world needs in the beginning of the third millenium is the weak paradigm. Through the acceptance of the latter paradigm, the golden mean or middle paradigm can be formulated, which is a synergy of the weak and the strong paradigm. In order to understand properly the meaning of these paradigms, however, some digression appears necessary.
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Yaw A. Debrah and Ian G. Smith
Presents over sixty abstracts summarising the 1999 Employment Research Unit annual conference held at the University of Cardiff. Explores the multiple impacts of globalization on…
Abstract
Presents over sixty abstracts summarising the 1999 Employment Research Unit annual conference held at the University of Cardiff. Explores the multiple impacts of globalization on work and employment in contemporary organizations. Covers the human resource management implications of organizational responses to globalization. Examines the theoretical, methodological, empirical and comparative issues pertaining to competitiveness and the management of human resources, the impact of organisational strategies and international production on the workplace, the organization of labour markets, human resource development, cultural change in organisations, trade union responses, and trans‐national corporations. Cites many case studies showing how globalization has brought a lot of opportunities together with much change both to the employee and the employer. Considers the threats to existing cultures, structures and systems.
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Man has been seeking an ideal existence for a very long time. In this existence, justice, love, and peace are no longer words, but actual experiences. How ever, with the American…
Abstract
Man has been seeking an ideal existence for a very long time. In this existence, justice, love, and peace are no longer words, but actual experiences. How ever, with the American preemptive invasion and occupation of Afghanistan and Iraq and the subsequent prisoner abuse, such an existence seems to be farther and farther away from reality. The purpose of this work is to stop this dangerous trend by promoting justice, love, and peace through a change of the paradigm that is inconsistent with justice, love, and peace. The strong paradigm that created the strong nation like the U.S. and the strong man like George W. Bush have been the culprit, rather than the contributor, of the above three universal ideals. Thus, rather than justice, love, and peace, the strong paradigm resulted in in justice, hatred, and violence. In order to remove these three and related evils, what the world needs in the beginning of the third millenium is the weak paradigm. Through the acceptance of the latter paradigm, the golden mean or middle paradigm can be formulated, which is a synergy of the weak and the strong paradigm. In order to understand properly the meaning of these paradigms, however, some digression appears necessary.
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Wen-Hong Chiu, Zong-Jie Dai, Hui-Ru Chi and Pei-Kuan Lin
This study aims to explore the innovative strategies of business model of the free-to-fee switch, the relationship between the business model innovation and customer knowledge and…
Abstract
Purpose
This study aims to explore the innovative strategies of business model of the free-to-fee switch, the relationship between the business model innovation and customer knowledge and further develop a conceptual model.
Design/methodology/approach
This study adopts a multiple case study method with abductive research logic, following the replication logic to select samples. A total of eight outstanding companies with altogether 312 free-to-fee switch events were selected from 1998 to 2021.
Findings
A strategic matrix with four innovative business models for the free-to-fee switch is generated. The parallelism between the models and customer knowledge orientations is also found. Further, the study develops the conceptual model regarding customer knowledge orientation as a key mediation.
Research limitations/implications
The study highlights the conceptualization definition of customer knowledge orientation and its mediation effect to the business model innovation of free-to-fee switch, which is a new issue compared with previous research. Furthermore, it reveals that there exists organizational ambidexterity, which brings a new definition of customer knowledge orientation.
Practical implications
This study suggests how to integrate customer knowledge orientations to support the marketing process of the business model of free-to-fee switch. It also proposes a specific mechanism to conduct the free-to-fee switch with the introduction of four innovative strategic models and eight evolutional paths.
Originality/value
This study creatively proposes the strategic matrix and the conceptual model of business model innovation of free-to-fee switch. Moreover, a new conceptual definition of customer knowledge orientation is specified.
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Cho‐Pei Jiang, Jyun‐Ru Huang and Ming‐Fa Hsieh
Bone tissue engineering is an emerging field providing viable substitutes for bone regeneration. Poly(ε‐caprolactone) (PCL) is a good candidate for scaffold fabrication due to its…
Abstract
Purpose
Bone tissue engineering is an emerging field providing viable substitutes for bone regeneration. Poly(ε‐caprolactone) (PCL) is a good candidate for scaffold fabrication due to its high mechanical strength and excellent resistance under moist conditions, but its hydrophobicity causes cell‐attached difficulties, thus limiting its clinical application. The paper aims to develop an air pressure‐aided deposition system for fabricating scaffolds made of synthesized PCL‐PEG‐PCL copolymers and to validate the biocompatibility and hydrophilicity improvement of fabricated scaffolds.
Design/methodology/approach
An air pressure‐aided deposition system that involves rapid prototyping technique has been developed to fabricate scaffolds for tissue engineering (TE) application. Poly(ethylene glycol) (PEG), a hydrophilic non‐ionic polymer, is adopted to reduce the hydrophobicity of PCL alone. The synthesis process of PCL‐PEG‐PCL copolymer is briefly introduced. Effect of viscosity in regard to scanning speed on the deposited strand is investigated. Scaffolds with different mean pore sizes are fabricated using the developed system. The fibroblast cells are seeded for culturing and biocompatibility of fabricated scaffolds are validated using methylthiazol tetrazolium assay.
Findings
The study finds that the air pressure‐aided deposition system is suitable for fabricating micro‐porous cellular scaffold, especially for thermal‐sensitive copolymers. In addition, the experimental results shows that at the molecular weight of 50,000, the molten form can be stably deposited through a heating nozzle at an air pressure of 0.3 MPa and no crack occurs after it solidifies. The scaffold with mean pore size of 339×396 μm is suitable for fibroblast binding and ingrowth. The synthesized copolymers are non‐toxic, biocompatible and can be used for biomedical application.
Research limitations/implications
This study shows that weight ratio of PEG, 0.1, enhances the hydrophilicity of copolymer. Improvement regarding the weight ratio of PEG is necessary. Important challenges for further research are to optimize the fabrication parameter and pore interconnection for eliminating pore size error and enhancing cells proliferation, respectively.
Originality/value
An air pressure‐aided deposition system is successfully proposed to construct 3D tissue scaffolds. In addition, synthesized PCL‐PEG‐PCL copolymers are verified for biocompatibility and successfully fabricated into tissue scaffold with different mean pore sizes.
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Tung-Fei Tsai-Lin, Ming-Huei Chen, Hui-Ru Chi and Pei-Shan Chiang
Developing technological capabilities to enhance innovation performance is essential for firms to respond to external changes and competition. Based on the effect of…
Abstract
Purpose
Developing technological capabilities to enhance innovation performance is essential for firms to respond to external changes and competition. Based on the effect of organizational structure on organizational capability development, this study assesses whether a specific R&D organizational structure design can be used to develop different technological capabilities.
Design/methodology/approach
Combining organizational theory and the resource-based view as an integrated view, we propose several contrasting hypotheses to show the effects of three general R&D organizational structure designs (centralized, decentralized, and hybrid) on developing exploitative and explorative capabilities. We propose R&D slack as a moderator. 82 Taiwanese listed manufacturing firms were selected. Data on the firms' annual reports and their patent applications to the Taiwan Patent Office from 2005 to 2017 were collected.
Findings
Firms’ adoption of centralized and decentralized R&D structures has a significant positive effect on developing exploitative capability and an opposite effect on developing explorative capability. A high or low R&D slack can moderate the impact of R&D organizational structure on non-routine capability development.
Research limitations/implications
This study concludes that R&D organizational structure affects the development of different technological capabilities and that the effect of R&D organizational structure on the development of technological capabilities can be changed under the moderation of R&D slack, which means that the possibility of developing different technological capabilities under the same organizational structure will increase.
Practical implications
The top manager should consider the relationship between R&D structure design and technological capability development to manage the R&D routines to influence the generation of technological capabilities. Also, they must utilize the provision of R&D slack to modulate technological capability development.
Originality/value
This study reexamines the relationship between organizational structure and capability development. It shows that organizational structure can shape unique technological capabilities and that firms may be able to change structural elements through slack resources, enabling ambidexterity or dynamic capability development without organizational change.
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Outlines the effect of exchange rate fluctuations on bank performance and investigates the relationship between exchange rate exposure and stock value for eight major Greek banks…
Abstract
Outlines the effect of exchange rate fluctuations on bank performance and investigates the relationship between exchange rate exposure and stock value for eight major Greek banks. Explains the methodological problems involved, develops a mathematical model and applies it to 1995‐1998 data for the banks. Discusses the results for each bank individually and suggests that although their stock returns are affected by exchange rate variations, other factors (e.g. asset/liability structure, management style etc.) are also important. Calls for further research on the impact of changes in exchange rates.
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The purpose of the paper is to identify the location decision criteria and their relative weights in the context of food manufacturing internationalisation into emerging markets…
Abstract
Purpose
The purpose of the paper is to identify the location decision criteria and their relative weights in the context of food manufacturing internationalisation into emerging markets, and to clarify how supply chain related factors are reflected in the location decision criteria. Knowledge of these factors is considered crucial in understanding the entry and location decisions of foreign food manufacturers into emerging markets where a high level of operational uncertainty may be evident.
Design/methodology/approach
The AHP method is utilised in the creation of a location/investment target ‐model, with input from a panel of decision makers in the Finnish food industry. A real‐life application from the Russian agribusiness industry is presented.
Findings
Seven criteria reach above average values, namely economic activity potential (10 per cent), consumption potential (9 per cent), available acquisition targets (12 per cent), adequate supply of raw materials (13 per cent), competitive situation (16 per cent), favourable level of input costs (11 per cent), and SCM readiness and know‐how (9 per cent). The significant weight of the last item and the supply chain related factors in general underscore the total demand‐supply network‐oriented thinking in the food industry.
Research limitations/implications
Supply chain considerations are a major factor in the food industry location decisions, due to the need to utilise the local sourcing, distribution and service systems in the economy. The downstream, upstream and related service sectors in the supply chain can thereby serve as constraints for the business expansion process.
Originality/value
The research addresses the sparsely researched area of linking a firm's internationalisation decision making with supply chain management issues in the emerging market context.
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Sadrudin A. Ahmed, Alain d’Astous and Christian Champagne
This article presents the results of a survey of 202 male Taiwanese consumers. In this study, consumer judgements of two technological products varying in their level of…
Abstract
This article presents the results of a survey of 202 male Taiwanese consumers. In this study, consumer judgements of two technological products varying in their level of complexity made in highly, moderately, and newly industrialised countries were obtained in a multi‐attribute context. The results show that the country‐of‐origin image of moderately and newly industrialised countries was less negative for technologically simpler products (i.e. a television) than they were for technologically complex products (i.e. a computer). It appears that the negative image of moderately and newly industrialised countries can be attenuated by making Taiwanese consumers more familiar with products made in these countries and/or by providing them with other product‐related information such as brand name and warranty. Newly industrialised countries were perceived more negatively as countries of design than as countries of assembly, especially in the context of making technologically complex products. The image of foreign countries as producers of consumer goods was positively correlated with education. The more familiar consumers were with the products of a country, the more favourable was their evaluation of that country. Consumer involvement with purchasing a technologically complex product such as a computer was positively associated with the appreciation of products made in moderately industrialised countries. Managerial and research implications are derived from these results.