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Article
Publication date: 1 September 2002

Paul K. McDevitt and Michael H. Small

This study assesses the efficacy of using an online panel to represent the views of participants in an annual proprietary multi‐sports event. A mixed mode (online and mail survey…

1625

Abstract

This study assesses the efficacy of using an online panel to represent the views of participants in an annual proprietary multi‐sports event. A mixed mode (online and mail survey) research design was used in an attempt to collect data from the entire client‐base. While there were some demographic similarities between the online and mail respondent groups, there were also some significant demographic and behavioral differences and important product preference differences. Our survey findings are presented and discussed. In addition, we discuss the implications of our findings for panel selection in proprietary marketing research settings.

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Marketing Intelligence & Planning, vol. 20 no. 5
Type: Research Article
ISSN: 0263-4503

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Article
Publication date: 1 January 1985

David C. Carlson and Paul McDevitt

This paper examines the theory and practice of promotional budgeting. Part 1 contains a brief review of the literature in this important area. Part 2 presents the theoretical…

333

Abstract

This paper examines the theory and practice of promotional budgeting. Part 1 contains a brief review of the literature in this important area. Part 2 presents the theoretical underpinnings of the promotional budgeting decision and introduces a conceptual model for illustrating these. In the next section this model is used to identify desirable budgeting strategies for different sets of market circumstances. Part 4 describes several problems which practitioners confront in determining optimum promotional outlays. Finally, Part 5 identifies the most frequent methods that are used to set promotional budgets.

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Managerial Finance, vol. 11 no. 1
Type: Research Article
ISSN: 0307-4358

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Book part
Publication date: 18 January 2021

Jeannine Bell

For more than a decade, public opinion polls have shown that nearly 80% of Americans support hate crime legislation as a response to violence committed because of the victim's…

Abstract

For more than a decade, public opinion polls have shown that nearly 80% of Americans support hate crime legislation as a response to violence committed because of the victim's race, color, religion, and sexual orientation. Americans' widespread support for legislation aimed at bias-motivated crimes is not matched by the federal and state efforts devoted to responding to such crimes. This chapter describes the myriad factors contributing to America's limited police and prosecutorial response to hate crimes. After a discussion of the patchwork of state and federal legislation aimed at hate crimes, the chapter analyzes the substantial legislative and administrative structures that hamper the enforcement of hate crime law in the United States.

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Studies in Law, Politics, and Society
Type: Book
ISBN: 978-1-80071-221-8

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Book part
Publication date: 4 November 2021

Paul T. Jaeger and Natalie Greene Taylor

While much discussion of information literacy in librarianship has focused on the educational roles that librarians play in promoting information literacy among the communities…

Abstract

While much discussion of information literacy in librarianship has focused on the educational roles that librarians play in promoting information literacy among the communities they serve, the information literacy education of librarians themselves has not received much attention. In response to an article written by the authors of this chapter, a surprisingly large number of librarians responded to them to try to contradict the assertions of their article using what was clearly disinformation. Drawing upon these attempts by librarians to spread misinformation in a professional context, this discussion explores the ways in which a lack of critical information literacy among information professionals can impact the ability of libraries and librarians to support their communities. This chapter also considers ways in which the librarians and library professional organizations could work to promote critical information literacy among current and future members of the profession.

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Libraries and the Global Retreat of Democracy: Confronting Polarization, Misinformation, and Suppression
Type: Book
ISBN: 978-1-83982-597-2

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Article
Publication date: 1 January 1996

Jim Danky and John Cherney

In the 1960s those on the political left flattered themselves that the vast number of publications by socialists, anarchists, feminists, and other groups on that wing of the…

74

Abstract

In the 1960s those on the political left flattered themselves that the vast number of publications by socialists, anarchists, feminists, and other groups on that wing of the political spectrum were evidence of the rich intellectual life of the struggle to create a progressive America. Conversely, the lack of publishing by the right was evidence of a general lack of intelligence. But that was then, and this is most certainly now. The right in America has moved from margin to center over the last two decades, vindicating former Attorney General John Mitchell's boast that “the country is going so far to the right that you won't recognize it.”

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Reference Services Review, vol. 24 no. 1
Type: Research Article
ISSN: 0090-7324

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Article
Publication date: 1 July 2013

Aila Khan, John Stanton and Syed Rahman

This study examines employees of Australian firms engaged in sports sponsorship activity. Where theemployee is aware of that sponsorship, we consider the ways in which the general…

552

Abstract

This study examines employees of Australian firms engaged in sports sponsorship activity. Where the employee is aware of that sponsorship, we consider the ways in which the general beliefs and attitudes of employees towards sponsorship link to their specific attitudes towards the sponsorship activity of their employer and whether these attitudes may influence their behaviour within the organisation. A model linking employees' attitudes towards their employers' sponsorship activity, the creation of favourable attitudes towards working for that employer and behaviours that can benefit the employing organisation is tested and supported. Implications of results include: a stronger focus on using sports sponsorship for internal marketing purposes; involvement of employees in determining the sponsored activity or organisation; and reassessing the overall benefits that derive from sports sponsorship.

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International Journal of Sports Marketing and Sponsorship, vol. 14 no. 4
Type: Research Article
ISSN: 1464-6668

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Article
Publication date: 9 November 2012

Anna Marie Johnson, Claudene Sproles, Robert Detmering and Jessica English

The purpose of this paper is to provide a selected bibliography of recent resources on library instruction and information literacy.

5756

Abstract

Purpose

The purpose of this paper is to provide a selected bibliography of recent resources on library instruction and information literacy.

Design/methodology/approach

The paper introduces and annotates periodical articles, monographs, and audiovisual material examining library instruction and information literacy.

Findings

Information is provided about each source, and the paper discusses the characteristics of current scholarship, and describes sources that contain unique scholarly contributions and quality reproductions.

Originality/value

The information may be used by librarians and interested parties as a quick reference to literature on library instruction and information literacy.

Details

Reference Services Review, vol. 40 no. 4
Type: Research Article
ISSN: 0090-7324

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Book part
Publication date: 15 October 2013

Susie Balderston

Disabled women are reported to be between twice and five times more likely to experience sexual violence than non-disabled women or disabled men; when these are hate crimes they…

Abstract

Background

Disabled women are reported to be between twice and five times more likely to experience sexual violence than non-disabled women or disabled men; when these are hate crimes they compound harms for both victims and communities.

Purpose

This user-led research explores how disabled and Deaf victims and Survivors most effectively resist the harm and injustice they experience after experiencing disablist hate crime involving rape.

Design/methodology/approach

Feminist standpoint methods are employed with reciprocity as central. This small-scale peer research was undertaken with University ethics and supervision over a five year period. Subjects (n=522) consisted of disabled and Deaf victims and Survivors in North of England.

Findings

The intersectional nature of violence against disabled women unsettles constructed macro binaries of public/private space violence and the location of disabled women as inherently vulnerable. Findings demonstrate how seizing collective identity can usefully resist re-victimization, tackle the harms after disablist hate crime involving rape and resist the homogenization of both women and disabled people.

Practical implications

The chapter outlines inequalities in disabled people’s human rights and recommends service and policy improvements, as well as informing methods for conducting ethical research.

Originality/value

This is perhaps the first user-led, social model based feminist standpoint research to explore the collective resistance to harm after experiencing disablist hate crime involving rape. It crossed impairment boundaries and included community living, segregated institutions and women who rely on perpetrators for personal assistance. It offers new evidence of how disabled and Deaf victims and Survivors can collectively unsettle the harms of disablist hate crime and rape and achieve justice and safety on a micro level.

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Gendered Perspectives on Conflict and Violence: Part A
Type: Book
ISBN: 978-1-78350-110-6

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Book part
Publication date: 15 November 2022

Jingrong Tong

Abstract

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Journalism, Economic Uncertainty and Political Irregularity in the Digital and Data Era
Type: Book
ISBN: 978-1-80043-559-9

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Article
Publication date: 1 May 1987

On April 2, 1987, IBM unveiled a series of long‐awaited new hardware and software products. The new computer line, dubbed the Personal Systems 30, 50, 60, and 80, seems destined…

96

Abstract

On April 2, 1987, IBM unveiled a series of long‐awaited new hardware and software products. The new computer line, dubbed the Personal Systems 30, 50, 60, and 80, seems destined to replace the XT and AT models that are the mainstay of the firm's current personal computer offerings. The numerous changes in hardware and software, while representing improvements on previous IBM technology, will require users purchasing additional computers to make difficult choices as to which of the two IBM architectures to adopt.

Details

M300 and PC Report, vol. 4 no. 5
Type: Research Article
ISSN: 0743-7633

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