Paul K. McDevitt and Michael H. Small
This study assesses the efficacy of using an online panel to represent the views of participants in an annual proprietary multi‐sports event. A mixed mode (online and mail survey…
Abstract
This study assesses the efficacy of using an online panel to represent the views of participants in an annual proprietary multi‐sports event. A mixed mode (online and mail survey) research design was used in an attempt to collect data from the entire client‐base. While there were some demographic similarities between the online and mail respondent groups, there were also some significant demographic and behavioral differences and important product preference differences. Our survey findings are presented and discussed. In addition, we discuss the implications of our findings for panel selection in proprietary marketing research settings.
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David C. Carlson and Paul McDevitt
This paper examines the theory and practice of promotional budgeting. Part 1 contains a brief review of the literature in this important area. Part 2 presents the theoretical…
Abstract
This paper examines the theory and practice of promotional budgeting. Part 1 contains a brief review of the literature in this important area. Part 2 presents the theoretical underpinnings of the promotional budgeting decision and introduces a conceptual model for illustrating these. In the next section this model is used to identify desirable budgeting strategies for different sets of market circumstances. Part 4 describes several problems which practitioners confront in determining optimum promotional outlays. Finally, Part 5 identifies the most frequent methods that are used to set promotional budgets.
For more than a decade, public opinion polls have shown that nearly 80% of Americans support hate crime legislation as a response to violence committed because of the victim's…
Abstract
For more than a decade, public opinion polls have shown that nearly 80% of Americans support hate crime legislation as a response to violence committed because of the victim's race, color, religion, and sexual orientation. Americans' widespread support for legislation aimed at bias-motivated crimes is not matched by the federal and state efforts devoted to responding to such crimes. This chapter describes the myriad factors contributing to America's limited police and prosecutorial response to hate crimes. After a discussion of the patchwork of state and federal legislation aimed at hate crimes, the chapter analyzes the substantial legislative and administrative structures that hamper the enforcement of hate crime law in the United States.
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Paul T. Jaeger and Natalie Greene Taylor
While much discussion of information literacy in librarianship has focused on the educational roles that librarians play in promoting information literacy among the communities…
Abstract
While much discussion of information literacy in librarianship has focused on the educational roles that librarians play in promoting information literacy among the communities they serve, the information literacy education of librarians themselves has not received much attention. In response to an article written by the authors of this chapter, a surprisingly large number of librarians responded to them to try to contradict the assertions of their article using what was clearly disinformation. Drawing upon these attempts by librarians to spread misinformation in a professional context, this discussion explores the ways in which a lack of critical information literacy among information professionals can impact the ability of libraries and librarians to support their communities. This chapter also considers ways in which the librarians and library professional organizations could work to promote critical information literacy among current and future members of the profession.
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In the 1960s those on the political left flattered themselves that the vast number of publications by socialists, anarchists, feminists, and other groups on that wing of the…
Abstract
In the 1960s those on the political left flattered themselves that the vast number of publications by socialists, anarchists, feminists, and other groups on that wing of the political spectrum were evidence of the rich intellectual life of the struggle to create a progressive America. Conversely, the lack of publishing by the right was evidence of a general lack of intelligence. But that was then, and this is most certainly now. The right in America has moved from margin to center over the last two decades, vindicating former Attorney General John Mitchell's boast that “the country is going so far to the right that you won't recognize it.”
Aila Khan, John Stanton and Syed Rahman
This study examines employees of Australian firms engaged in sports sponsorship activity. Where theemployee is aware of that sponsorship, we consider the ways in which the general…
Abstract
This study examines employees of Australian firms engaged in sports sponsorship activity. Where the employee is aware of that sponsorship, we consider the ways in which the general beliefs and attitudes of employees towards sponsorship link to their specific attitudes towards the sponsorship activity of their employer and whether these attitudes may influence their behaviour within the organisation. A model linking employees' attitudes towards their employers' sponsorship activity, the creation of favourable attitudes towards working for that employer and behaviours that can benefit the employing organisation is tested and supported. Implications of results include: a stronger focus on using sports sponsorship for internal marketing purposes; involvement of employees in determining the sponsored activity or organisation; and reassessing the overall benefits that derive from sports sponsorship.
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Anna Marie Johnson, Claudene Sproles, Robert Detmering and Jessica English
The purpose of this paper is to provide a selected bibliography of recent resources on library instruction and information literacy.
Abstract
Purpose
The purpose of this paper is to provide a selected bibliography of recent resources on library instruction and information literacy.
Design/methodology/approach
The paper introduces and annotates periodical articles, monographs, and audiovisual material examining library instruction and information literacy.
Findings
Information is provided about each source, and the paper discusses the characteristics of current scholarship, and describes sources that contain unique scholarly contributions and quality reproductions.
Originality/value
The information may be used by librarians and interested parties as a quick reference to literature on library instruction and information literacy.
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Disabled women are reported to be between twice and five times more likely to experience sexual violence than non-disabled women or disabled men; when these are hate crimes they…
Abstract
Background
Disabled women are reported to be between twice and five times more likely to experience sexual violence than non-disabled women or disabled men; when these are hate crimes they compound harms for both victims and communities.
Purpose
This user-led research explores how disabled and Deaf victims and Survivors most effectively resist the harm and injustice they experience after experiencing disablist hate crime involving rape.
Design/methodology/approach
Feminist standpoint methods are employed with reciprocity as central. This small-scale peer research was undertaken with University ethics and supervision over a five year period. Subjects (n=522) consisted of disabled and Deaf victims and Survivors in North of England.
Findings
The intersectional nature of violence against disabled women unsettles constructed macro binaries of public/private space violence and the location of disabled women as inherently vulnerable. Findings demonstrate how seizing collective identity can usefully resist re-victimization, tackle the harms after disablist hate crime involving rape and resist the homogenization of both women and disabled people.
Practical implications
The chapter outlines inequalities in disabled people’s human rights and recommends service and policy improvements, as well as informing methods for conducting ethical research.
Originality/value
This is perhaps the first user-led, social model based feminist standpoint research to explore the collective resistance to harm after experiencing disablist hate crime involving rape. It crossed impairment boundaries and included community living, segregated institutions and women who rely on perpetrators for personal assistance. It offers new evidence of how disabled and Deaf victims and Survivors can collectively unsettle the harms of disablist hate crime and rape and achieve justice and safety on a micro level.
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On April 2, 1987, IBM unveiled a series of long‐awaited new hardware and software products. The new computer line, dubbed the Personal Systems 30, 50, 60, and 80, seems destined…
Abstract
On April 2, 1987, IBM unveiled a series of long‐awaited new hardware and software products. The new computer line, dubbed the Personal Systems 30, 50, 60, and 80, seems destined to replace the XT and AT models that are the mainstay of the firm's current personal computer offerings. The numerous changes in hardware and software, while representing improvements on previous IBM technology, will require users purchasing additional computers to make difficult choices as to which of the two IBM architectures to adopt.