Here is the situation with which all of us in the free world are faced: If we are to achieve real peace with justice for this troubled world, we must stick together and work…
Abstract
Here is the situation with which all of us in the free world are faced: If we are to achieve real peace with justice for this troubled world, we must stick together and work together. That calls for continuing and mounting efforts to promote understanding among free peoples.
Michele Alacevich, Pier Francesco Asso and Sebastiano Nerozzi
This paper discusses the American debate over price controls and economic stabilization after World War II, when the transition from a war economy to a peace economy was…
Abstract
This paper discusses the American debate over price controls and economic stabilization after World War II, when the transition from a war economy to a peace economy was characterized by bottlenecks in the productive system and shortages of food and other basic consumer goods, directly affecting the living standard of the population, the public opinion, and political discourse. Specifically, we will focus on the economist Franco Modigliani and his proposal for a “Plan to meet the problem of rising meat and other food prices without bureaucratic controls.” The plan prepared by Modigliani in October 1947 was based on a system of taxes and subsidies to foster a proper distribution of disposable income and warrant a minimum meat consumption for each individual without encroaching market mechanisms and consumers’ freedom. We will discuss the contents of the plan and its further refinements, and the reactions it prompted from fellow economists, the public opinion, and the political world. Although the Plan was not eventually implemented, it was an important initiative for several reasons: first, it showed the increasing importance of fiscal policy among postwar government tools of intervention in the economic sphere; second, it showed a third way between direct government intervention and full-fledged laissez faire, in tune with the postwar political climate; third, it proposed a Keynesian macroeconomic approach to price and income stabilization, strongly based on econometric and microeconomic foundations. The Meat Plan was thus a fundamental step in Modigliani’s effort to build the “neoclassical synthesis” between Keynesian and Neoclassical economics, which would deeply influence his own career and the evolution of academic studies and government practices in the United States.
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Using Simmel’s external threat–internal cohesion hypothesis, I argue that a group that succeeds in nullifying the threat that it faces will tend to become increasingly fragmented…
Abstract
Using Simmel’s external threat–internal cohesion hypothesis, I argue that a group that succeeds in nullifying the threat that it faces will tend to become increasingly fragmented as a consequence. I illustrate this process by drawing on a study of the changing nature of cohesiveness among the leaders of large American corporations from the mid-twentieth century to the present. I use this historical case to develop a series of propositions about the relations among collective action, network structure, and political outcomes.
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They never stop! House Majority Leader Dick Gephardt joined by the newly elected in congress continue their opposition to the North American Free Trade Agreement. When are these…
Abstract
They never stop! House Majority Leader Dick Gephardt joined by the newly elected in congress continue their opposition to the North American Free Trade Agreement. When are these caretakers of the public trust going to get it? One day we hear that aid for Russia will insure that a rich, free long‐term market develops for American goods to benefit us all, and the next day we hear negatives about how the free trade pact with Mexico will kidnap jobs from America. These noisy complainers must have descended from the folks that preached misery when the agrarian age ended in 1775 and they refused the challenge of coping with change brought about by the industrial revolution. More than 200 years later, we again hear a familiar chorus of the ever defiant, resisting change, and excusing their failure to understand or cope by censuring the free trade pact with Mexico.
The purpose of this study is to analyze the increasingly congenial relationship between business and government that developed in the immediate post Second World War period. This…
Abstract
Purpose
The purpose of this study is to analyze the increasingly congenial relationship between business and government that developed in the immediate post Second World War period. This study explores the subtle, but systematic, uses of advertising for propaganda purposes to secure American political and commercial world dominance. It locates the relationship between the US Government and the Advertising Council as key components in a strategy to blur the lines between political and commercial messages. In addition to study the relationship between the two stakeholders, the study identifies some of the implications for both.
Design/methodology/approach
Scholarship on the government’s postwar relationships with other organizations is relatively scant and few other scholars have focused on the advertising industry’s role in this transformation. This paper draws on trade periodicals and newspaper accounts, and relies on archival material from the Arthur W Page and the Thomas D’Arcy Brophy collections at the Wisconsin State Historical Society and the Advertising Council’s papers at the University of Illinois. Charles W. Jackson papers, located at the Harry S. Truman Library, and the papers of Office of War Mobilization and Re-conversion, deposited at the National Archives, have also been consulted.
Findings
The Advertising Council’s “Peace” and “World Trade and Travel” demonstrate an acceleration of collaboration between business and government that continued into the postwar era. It shows the government’s willingness to trade on the Advertising Council’s goodwill and to blur the lines between political and commercial messages, in what can accurately be characterized as a duplicitous manner. Key conclusion includes a willingness among Washington’s policymakers to propagandize its own citizens, a strategy that it commonly, and disparagingly, ascribed to the Soviet Union, and a Council so willing to appease Washington, that it was putting its own reputation at considerable risk.
Research limitations/implications
This paper is based on a study of two campaigns (“Peace” and “World Trade and Travel”) that the Advertising Council conducted in collaboration with the US State Department. While these were the first campaigns of this nature, they were not the only ones. Additional studies of similar campaigns may add new insights.
Social implications
Recent political events have brought propaganda and government collusion back on the public agenda. In an era of declining journalism credibility, rising social media and unprecedented government and commercial surveillance, it is argued that propaganda demands scholarly attention more than ever and that a historical study of how the US Government collaborated with private industry and used advertising as a propaganda smokescreen is particularly timely.
Originality/value
This study adds to the scholarship on advertising, PR and propaganda in several ways. First, it contributes to the understanding of the advertising industry’s important role in the planning of US international policy after the Second World War. Second, it demonstrates the increasingly congenial relationship between business and the US Government that emerged as a result. Third, it provides excellent insights into the Adverting Council’s transition from war to peacetime. The heavy reliance on archival material also brings originality and value to the study.
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Richard A. Lheureux, James J. Hoff‐man, Bruce T. Lamont and Paul Simmonds
This study examines the moderating effect of international involvement on the relationship between two dimensions of managerial tenure and firm performance. Data for 89 Fortune…
Abstract
This study examines the moderating effect of international involvement on the relationship between two dimensions of managerial tenure and firm performance. Data for 89 Fortune 500 firms of varying levels of international involvement were gathered and analyzed. The results of the empirical examination provided significant support for the moderating effect of internationalization on the relationship between top management team tenure and firm performance. In general, in firms with relatively higher levels of foreign involvement, teams with higher organizational tenure and lower job tenure realized superior performance outcomes.
Nobody concerned with political economy can neglect the history of economic doctrines. Structural changes in the economy and society influence economic thinking and, conversely…
Abstract
Nobody concerned with political economy can neglect the history of economic doctrines. Structural changes in the economy and society influence economic thinking and, conversely, innovative thought structures and attitudes have almost always forced economic institutions and modes of behaviour to adjust. We learn from the history of economic doctrines how a particular theory emerged and whether, and in which environment, it could take root. We can see how a school evolves out of a common methodological perception and similar techniques of analysis, and how it has to establish itself. The interaction between unresolved problems on the one hand, and the search for better solutions or explanations on the other, leads to a change in paradigma and to the formation of new lines of reasoning. As long as the real world is subject to progress and change scientific search for explanation must out of necessity continue.