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1 – 9 of 9Bringing corporate strategies to life and engaging with staff have become key concerns of HR directors and CEOs alike in recent years. Active engagement and meaningful involvement…
Abstract
Purpose
Bringing corporate strategies to life and engaging with staff have become key concerns of HR directors and CEOs alike in recent years. Active engagement and meaningful involvement in that strategy are difficult to achieve. This paper aims to document two successful internal communication projects in a multinational company, T‐Mobile.
Design/methodology/approach
“Open” was already an award‐winning paper‐based internal communication that, as part of T‐Mobile UK's overall strategy for multi‐channel internal communication, was migrated to a digital platform. This represented a cultural shift for the employees within the organization.
Findings
T‐Mobile and Words & Pictures co‐developed an approach involving cartoon characters, each representing a strategic business focus, which captured the imagination of the mobile operator's employees and delivered impressive online statistics of engagement, including increased reader time and 95 percent readership enjoyment. This was supported by an increased employee understanding of key strategic issues.
Practical implications
Words & Pictures concludes that other organizations wishing to achieve similar digital engagement should first understand the employees and their needs for communication and secondly should see the digital platform as a genuine opportunity to reinforce the brand.
Originality/value
This T‐Mobile and Words & Pictures case study focuses on two award‐winning internal communications projects that were successful in improving employee engagement through the transferal from paper to digital communication.
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Keywords
Details how T‐Mobile UK successfully transferred its employee newsletter, open, from paper to an electronic format.
Abstract
Purpose
Details how T‐Mobile UK successfully transferred its employee newsletter, open, from paper to an electronic format.
Design/methodology/approach
Provides a case study of the T‐Mobile experience and draws out the lessons that other organizations can learn from it.
Findings
Reveals that T‐Mobile teamed up with UK editorial‐design company Words & Pictures to develop an approach involving cartoon characters, each representing a strategic business focus, which captured the imagination of the mobile operator's employees and delivered impressive online statistics of engagement, including increased reader time and 95 percent readership enjoyment.
Practical implications
Argues that other organizations wishing to achieve similar digital engagement should first understand the employees and their needs for communication and secondly should see the digital platform as a genuine opportunity to reinforce the brand.
Social implications
Shows how to reach, as much as is possible in corporate life, the hearts and minds of employees.
Originality/value
Highlights a way to increase employee understanding of key strategic issues.
Details
Keywords
Scholars increasingly recognize the centrality of legal ideas and language to the political vision that inspires American conservatism. However, relevant studies have been limited…
Abstract
Scholars increasingly recognize the centrality of legal ideas and language to the political vision that inspires American conservatism. However, relevant studies have been limited to the discursive practices that motivate conservative activism at the grass-root level. Exploration of the legal discourses employed by prominent public officials thus carries significant scholarly potential. For example, this chapter's investigation of President Ronald Reagan reveals that his political vision was suffused with legal discourse. Reagan's legal discourse, moreover, has exerted constitutive effects both on American conservatism and on the form and substance of a great deal of contemporary American public policy.
Multicore Solders Ltd are pleased to announce that Jack Saw, Paul Salmon, Gordon Clarke and Tom Perrett have joined their commercial division. The decision of Billiton Solders…
Abstract
Multicore Solders Ltd are pleased to announce that Jack Saw, Paul Salmon, Gordon Clarke and Tom Perrett have joined their commercial division. The decision of Billiton Solders, UK, to sell the assets of their profitable solder division to the Cookson group released the aforementioned personnel who will be pleased to maintain their contacts in the industry and offer the same personal service as is the Multicore tradition.
Virginia W. Gerde, Michael G. Goldsby and Jon M. Shepard
In The Protestant Ethic and the Spirit of Capitalism, Max Weber chronicled how seventeenth‐century religious tenets expounded by John Calvin inadvertently laid the ideological…
Abstract
Purpose
In The Protestant Ethic and the Spirit of Capitalism, Max Weber chronicled how seventeenth‐century religious tenets expounded by John Calvin inadvertently laid the ideological groundwork for the flourishing of eighteenth‐century capitalism. In this early work on the rise of capitalism, Weber examined the changes in attitudes of business and accepted ethical business behavior and the transition of justification from religious tenets and guidance to more secular, yet rational explanations. The purpose of this paper is to contend this transition from religious to secular moral cover for business ethics was aided by the harmony‐of‐interests doctrine, which provided moral, but secular, cover for the pursuit of self‐interest and personal wealth with an implicit, secular rationalization of promoting the public good.
Design/methodology/approach
Although Weber used Benjamin Franklin as an exemplar of the earlier Calvinist Protestantism and spirit of capitalism, advocates a case study of Robert Keayne, a seventeenth‐century Boston Puritan Merchant, as being more appropriate for Weber's thesis. The paper uses passages from Keanye's will to illustrate the seventeenth‐century Protestant ethic and spirit of capitalism, Franklin's writings to illustrate the eighteenth‐century Protestant ethic and spirit of capitalism, and various historical prose to demonstrate the legitimation of the harmony‐of‐interests doctrine which allowed for the secular moral cover for the pursuit of capitalism in the following centuries.
Findings
The original (seventeenth‐century) spirit of capitalism identified by Weber is reflected in the rational way in which Keayne conducted his business affairs and in the extent to which his business behavior mirrored Calvinist tenets.
Originality/value
This earlier spirit of capitalism is important in setting the stage for the emergence of the eighteenth‐century spirit of capitalism embodied in Franklin as seen through his writings of acceptable and moral behavior without the use of explicit religious explanations.
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Seán Kerins and Kirrily Jordan
The historian Patrick Wolfe reminds us that the settler colonial logic of eliminating native societies to gain unrestricted access to their territory is not a phenomenon confined…
Abstract
The historian Patrick Wolfe reminds us that the settler colonial logic of eliminating native societies to gain unrestricted access to their territory is not a phenomenon confined to the distant past. As Wolfe (2006, p. 388) writes, “settler colonizers come to stay: invasion is a structure not an event.” In the Gulf of Carpentaria region in Australia’s Northern Territory this settler colonial “logic of elimination” continues through mining projects that extract capital for transnational corporations while contaminating Indigenous land, overriding Indigenous law and custom and undermining Indigenous livelihoods. However, some Garawa, Gudanji, Marra, and Yanyuwa peoples are using creative ways to fight back, exhibiting “story paintings” to show how their people experience the destructive impacts of mining. We cannot know yet the full impact of this creative activism. But their body of work suggests it has the potential to challenge colonial institutions from below, inspiring growing networks of resistance and a collective meaning-making through storytelling that is led by Indigenous peoples on behalf of the living world.
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Shiva Ebneyamini and Reza Bandarian
Technology is named as the most important element of creating the competitive edge in today’s turbulent environment and a key factor of survival in technology-intensive…
Abstract
Purpose
Technology is named as the most important element of creating the competitive edge in today’s turbulent environment and a key factor of survival in technology-intensive industries. Oil and gas industry is one of the most important, complex, and technology-driven amongst the global industries. “The purpose of this study is to highlight the role of the technology in the the global oil game and argue that in order to survive and maintain the competitive advantage, players need to follow technological advancements closely and consider technology as the critical factor in their business models.” Thus, the aim is to answer the question: does technology have an impact on the business model innovation in the oil and gas industry?
Design/methodology/approach
In this paper, the authors conduct an in-depth review of previous studies of oil and gas industry, main players, the role and evolution of technology in each player’s business model and present future challenges and trends of the industry.
Findings
Theoretically, the results of shows that the relation between the technology and business model in oil and gas industry is defined as a two way interaction which is in line with the theory presented by Baden–Fuller and Haefliger (2013); thus it helps the robustness of the theory as well. We argue that technology gained a “game changer” status in the oil and gas industry, beside all the fundamental premises on which business model is built on, having technology seems to be the key element of survival and the ability to develop in-house or have access to the latest ones in the right time can help the market share, revenue and leadership status. this key element can reinforce other pillars of powers in the oil and gas industry.
Originality/value
Most of the research in the oil and gas industry are practical, focusing on a specific technology, clean energy issues, regulations, and policies, etc. There exist few studies that present the theoretical issues in the industry or test the theories to see if this important industry falls within them or not. As follows, this study is about to address this gap and observe the dynamics in the oil and gas industry with an academic lens.
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In general, the term “Austrian Economics” has been used both descriptively and normatively. It has either designated a set of ideas about the fundamental nature of economic theory…
Abstract
In general, the term “Austrian Economics” has been used both descriptively and normatively. It has either designated a set of ideas about the fundamental nature of economic theory and its logical implications or it has been viewed as a conception of society and the market with certain policy implications concerning the limits to and dangers from government intervention and control.