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Article
Publication date: 29 January 2021

Intan Nadirah Mohd Yusof, Mohd Rozi Ahmad, Nur Ain Yusof, Mohamad Faizul Yahya, Ibiwani Alisa Hussain, Raja Mohammed Firhad Raja Azidin and Ahmad Munir Che Muhamed

The purpose of this paper is to investigate the perceived thermal comfort experienced by active Muslim women (AMW) wearing hijabs determined by their experience of comfort…

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Abstract

Purpose

The purpose of this paper is to investigate the perceived thermal comfort experienced by active Muslim women (AMW) wearing hijabs determined by their experience of comfort sensation while doing sports activities or regular exercises. This study also examines whether the casual hijabs which are widely used among AMW are able to supply the appropriate comfort for active purposes.

Design/methodology/approach

This study used the quantitative method using survey questionnaires to collect 100 primary data obtained from AMW respondents who are university students located around the Klang Valley region in Malaysia.

Findings

Based on the overall results, this study suggests that the common hijabs that are used for casual applications do not offer sufficient comfort to Muslim women while performing sports activities or regular exercises.

Research limitations/implications

The outcome of this study will help to gain a better understanding on hijab preferences and comfort experienced from the viewpoint of regular hijab users. The information will assist industries to consider the selection of the right materials when developing sportswear hijabs to provide better comfort for more AMW in the near future. The method used in this study is useful to gain information on consumer’s profile and value-added details about the discomfort aspects of hijab which are scarce in the existing literature on thermal comfort.

Originality/value

This study was conducted to explore the type of hijabs commonly worn by AMW while performing sports activities and to obtain their views on the perceived thermal comfort.

Details

Research Journal of Textile and Apparel, vol. 25 no. 2
Type: Research Article
ISSN: 1560-6074

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Article
Publication date: 4 October 2021

Rana M. Zaki, Amr Kheir El Din and Reham I. Elseidi

The Islamic modest fashion industry is growing rapidly and becoming more competitive within an increasing number of brands available in the market. Based on this reason, both…

862

Abstract

Purpose

The Islamic modest fashion industry is growing rapidly and becoming more competitive within an increasing number of brands available in the market. Based on this reason, both marketers and designers need to create differentiation in their brands. One of the ways to create such differentiation is by establishing a brand personality. Thus, the purpose of this study is to develop a reliable measure of Islamic apparel personality that incorporates the relevant dimensions/traits Muslim females attribute to their apparel.

Design/methodology/approach

Islamic apparel brand personality model was developed based on the Qur’an verses, hadith (sayings of Prophet Muhammad), traits in Aaker’s and other Islamic brand personality models. Focus groups were used to generate a list of traits. Following this, a survey research method was used to gather data. Then, exploratory and confirmatory factor analyses were conducted on a sample of 190 Egyptian Muslim females.

Findings

This study introduces five dimensions of the Islamic apparel brand personality model, namely, simplicity, feminine, modesty, Islamic and righteousness.

Practical implications

This study contributes to the branding as well as Islamic apparel marketing literature as it is the first Islamic apparel brand personality framework. With the Islamic apparel brand personality model, Islamic apparel designers, producers and marketers can create a strong brand image, use advertising strategies effectively and ultimately attract more potential consumers.

Originality/value

The Islamic apparel brand personality model being the first of its kind is significant for the Islamic apparel industry. It reflects dimensions that are supported by the Quran and hadith and therefore suits the Muslim customer market.

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Article
Publication date: 8 July 2019

Sharifatul Ain Binti Sharifuddin, Salwani Binti Ismail, Imran Abdullah, Irfan Mohamad and Javeed Shaikh Mohammed

Staphylococcus aureus (S. aureus), Klebsiella pneumoniae (K. pneumoniae) and Streptococcus pneumoniae (S. pneumoniae) are among the pathogens detected during Hajj pilgrimage known…

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Abstract

Purpose

Staphylococcus aureus (S. aureus), Klebsiella pneumoniae (K. pneumoniae) and Streptococcus pneumoniae (S. pneumoniae) are among the pathogens detected during Hajj pilgrimage known to cause pneumonia. This study aims to evaluate the antibacterial activity of activated carbon cloth (ACC) with Ag+ impregnated with zinc oxide nanoparticles (ZnO NPs) against these pathogens.

Design/methodology/approach

ZnO NPs were impregnated into ACC-Ag+ via layer-by-layer (LbL) self-assembly. Scanning electron microscope (SEM) was used to observe the fine surface morphological details of the ACC-Ag+-ZnO sheets. Antibacterial activity of the ACC-Ag+-ZnO sheets was evaluated using the disk-diffusion susceptibility assay. Allergy patch test was done to evaluate allergic reactions of the ACC-Ag+-ZnO sheets on human skin.

Findings

SEM micrographs showed successful impregnation of ZnO NPs into the ACC-Ag+ sheets. Disk-diffusion susceptibility assay results of ACC-Ag+-ZnO sheets against S. aureus, K. pneumoniae and S. pneumoniae showed good antibacterial activity; with 1.82 ± 0.13 mm zone of inhibition for S. pneumoniae, at a ZnO concentration of 0.78 mg mL-1. No signs of human skin irritation were observed throughout the allergy patch test.

Originality/value

Results indicate that ACC-Ag+-ZnO sheets could potentially be embedded within surgical face masks (pilgrims’ preferred) to reduce the risks involved with the transmission of respiratory tract infections during and after mass gatherings (e.g. Hajj/Umrah, Olympics).

Details

Research Journal of Textile and Apparel, vol. 23 no. 3
Type: Research Article
ISSN: 1560-6074

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Article
Publication date: 11 September 2023

Khairul Hidayatullah Basir, Muhamad Alif Haji Sismat and Siti Sara Ahmad

This paper explores the experiences and strategies that have emerged from an Islamic university in Brunei Darussalam in its efforts to adapt to the new normal. It aims to provide…

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Abstract

Purpose

This paper explores the experiences and strategies that have emerged from an Islamic university in Brunei Darussalam in its efforts to adapt to the new normal. It aims to provide a comprehensive post COVID-19 teaching and learning strategies framework and understand how the principles of Islam can be harmonised with modern practices, offering valuable lessons for educational institutions worldwide.

Design/methodology/approach

The study employed a three-fold methodology. Initially, the authors conducted a comprehensive review of the post-COVID-19 experiences within Islamic universities. Subsequently, they administered a structured questionnaire to academic staff and students at an Islamic university in Brunei, utilising Google survey forms. Based on the insights from the data analysis, strategies were carefully formulated. Ultimately, this informed the development of a framework grounded in the established strategies.

Findings

The significant findings from this study include the adoption of “e-Talaqqi” and how this can be related to Maqasid Shariah to produce a conceptual framework of post-COVID-19 strategies adaptable for Islamic Higher Education Institutions (HEIs) and how that can be related to Maqasid Shariah in line with the values of Islamic-based universities.

Research limitations/implications

The applicability of the framework developed from data gathered at an Islamic university in Brunei might have certain limitations when extended to other Islamic HEIs. Future research should aim to cover more Islamic HEIs across various countries, thereby strengthening a broader applicability of the framework. Moreover, it is advisable that the developed framework undergoes statistical validation to fortify it.

Practical implications

The study's implications encompass theory, researchers, educators, policymakers, and all stakeholders concerned with the past, present, and future of HEIs, particularly in facilitating the adaptation of post-COVID-19 norms within Islamic HEIs.

Social implications

This paper holds the potential to significantly benefit society by providing invaluable insights to educators and various sectors, aiding them in enhancing their learning pedagogies.

Originality/value

This study has developed a conceptual framework that offers strategies tailored for Islamic HEIs in the post-COVID-19 era, harmonising with the principles of Islamic-based universities, in alignment with Maqasid Shariah. Consequently, this research serves as a significant contribution to the evolution of new theoretical paradigms because of COVID-19.

Details

Journal of Applied Research in Higher Education, vol. 16 no. 5
Type: Research Article
ISSN: 2050-7003

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Article
Publication date: 14 January 2025

Muneeb Arshad, Muhammad Saleem Sumbal, Muhammad Naseer Akhtar and Shazia Nauman

The study aims to understand the challenges of effective employee utilization in construction projects during the coronavirus disease 2019 (COVID-19) pandemic in a developing…

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Abstract

Purpose

The study aims to understand the challenges of effective employee utilization in construction projects during the coronavirus disease 2019 (COVID-19) pandemic in a developing country and to develop mitigation strategies for post-pandemic workforce management.

Design/methodology/approach

We used a qualitative research design to conduct semi-structured interviews with elite informants of various construction firms and analyze the data using thematic analysis.

Findings

The results showed that numerous factors, including supply chain issues, inadequate worker healthcare, ineffective knowledge management and job losses, have negatively impacted the construction industry. The prominent outcomes of the study are a conceptual framework for effective workforce management post-pandemic and beyond, including recommendations for managers and executives and future research.

Originality/value

The workforce management framework with knowledge management developed in this study provides a new theoretical view of post-pandemic mitigation strategies through the theoretical lens of dynamics capabilities and knowledge management. The findings cover industrial insights, particularly from the stakeholders’ perspective, and provide a solid foundation for future research in this domain.

Details

Employee Relations: The International Journal, vol. 47 no. 1
Type: Research Article
ISSN: 0142-5455

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