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This paper aims to investigate how to promote two types of knowledge contribution tasks. The authors focus on the role of supervisor and coworker support on motivation, and their effects on two different contribution tasks. Motivating employees to contribute knowledge is quite challenging. While previous studies have tried to understand how to promote knowledge contribution, few have differentiated between knowledge contribution tasks.

Information technology support was chosen as the context of this study, and data were collected from system administrators within a Fortune 500 company via a web-based survey.

Results show the differential effects of two forms of motivation on different contribution tasks, and supervisor support is positively associated with intrinsic motivation. Specifically, while intrinsic motivation is positively associated with challenging knowledge contribution, external motivation is positively related to mundane knowledge contribution and negatively related to challenging knowledge contribution.

This study contributes to the current literature by providing a deeper theoretical understanding of knowledge contribution tasks, and contributes to practice by offering suggestions on how to better motivate employees within organizations and promote different knowledge contribution tasks.

Aim of the present monograph is the economic analysis of the role of MNEs regarding globalisation and digital economy and in parallel there is a reference and examination of some legal aspects concerning MNEs, cyberspace and e‐commerce as the means of expression of the digital economy. The whole effort of the author is focused on the examination of various aspects of MNEs and their impact upon globalisation and vice versa and how and if we are moving towards a global digital economy.

Structural equation modeling (SEM) has been widely used to examine complex research models in international business and marketing research. While the covariance-based SEM (CB-SEM) approach is dominant, the authors argue that the field’s dynamic nature and the sometimes early stage of theory development more often require a partial least squares SEM (PLS-SEM) approach. The purpose of this paper is to critically review the application of SEM techniques in the field.

The authors searched six journals with an international business (and marketing) focus (Management International Review, Journal of International Business Studies, Journal of International Management, International Marketing Review, Journal of World Business, International Business Review) from 1990 to 2013. The authors reviewed all articles that apply SEM, analyzed their research objectives and methodology choices, and assessed whether the PLS-SEM papers followed the best practices outlined in the past.

Of the articles, 379 utilized CB-SEM and 45 PLS-SEM. The reasons for using PLS-SEM referred largely to sampling and data measurement issues and did not sufficiently build on the procedure’s benefits that stem from its design for predictive and exploratory purposes. Thus, the procedure’s key benefits, which might be fruitful for the theorizing process, are not being fully exploited. Furthermore, authors need to better follow best practices to truly advance theory building.

The authors examined a subset of journals in the field and did not include general management journals that publish international business and marketing-related studies. Fur-thermore, the authors found only limited use of PLS-SEM in the journals the authors considered relevant to the study.

The study contributes to the literature by providing researchers seeking to adopt SEM as an analytical method with practical guidelines for making better choices concerning an appropriate SEM approach. Furthermore, based on a systematic review of current practices in the international business and marketing literature, the authors identify critical challenges in the selection and use of SEM procedures and offer concrete recommendations for better practice.

Examines the entrepreneurial high‐technology firm′s use of networks for international market development. Multisite case research and a mail survey form the empirical base for the study. Findings indicate that international market choice and mode of entry for small entrepreneurial high‐technology firms are largely shaped by the interest of various network players. Influential network relationships may be both formal (e.g. business contacts) and informal (e.g. family). Early relationships with large firms are particularly influential in the entrepreneurial high‐technology firm′s internationalization process. Networks are used to share some, but not all, international marketing activities. Concludes that network analysis offers a rich perspective on the international development patterns of entrepreneurial firms. Outlines research and managerial implications on the basis of these exploratory findings.