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Article
Publication date: 21 November 2018

Zainab Al Mubarak, Anji Ben Hamed and Muneer Al Mubarak

The purpose of this study is to investigate the impact of the corporate social responsibility (CSR) on the corporate image in the banking sector. The focus of the study is on four…

2019

Abstract

Purpose

The purpose of this study is to investigate the impact of the corporate social responsibility (CSR) on the corporate image in the banking sector. The focus of the study is on four main components of CSR, which are economic, legal, ethical and philanthropic.

Design/methodology/approach

A model was used in this study to show the impact of different CSR’s factors on corporate image; (240) banks customers were approached using a questionnaire, where (155) responses were received and (144) valid responses entered for analysis.

Findings

The findings revealed that customers perceive CSR activities as a main element when dealing with banks. The corporate image is strengthened when banks adopt such activities, and positive and significant relationships were statistically found between CSR activities and corporate image. These activities differ in importance as perceived by banks’ customers.

Research limitations/implications

Enlarging sample size, involving more stakeholders such as employees and managers, and replicating the study in other countries would enrich the findings.

Practical implications

Banks are advised to consider the study factors in their activities and act as champions of CSR for the welfare of the society to strengthen their corporate image.

Originality/value

Many studies have discussed the issue of CSR, but very few are found in the Middle East, particularly in Bahrain, and in the banking sector. This paper calls for more investigation in this area for a better understanding of CSR activities and their effects on the corporate image.

Details

Social Responsibility Journal, vol. 15 no. 5
Type: Research Article
ISSN: 1747-1117

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Article
Publication date: 31 May 2023

Basma Al-Mutawa and Muneer Mohammed Saeed Al Mubarak

The purpose of this study is to investigate the adoption of cloud computing as a digital technology by small and medium enterprises (SMEs) and assess its impact on sustainability…

1331

Abstract

Purpose

The purpose of this study is to investigate the adoption of cloud computing as a digital technology by small and medium enterprises (SMEs) and assess its impact on sustainability of such enterprises.

Design/methodology/approach

A model was developed that featured factors influencing SMEs sustainability. Primary quantitative data was gathered using a survey as an instrument. Total set of n = 387 responses were gathered using a convenience sampling method.

Findings

Findings reveal that cost reduction, ease of use, reliability and sharing and collaboration factors have significant statistical impacts on SMEs sustainability, whereas privacy and security factor has no significant statistical on SMEs sustainability.

Practical implications

The study poses significant implications on managers and SME development authority to create an inductive environment for technological support for SMEs’ sustainability.

Originality/value

The study enhances SMEs’ performance and sustainability by upgrading their existing information and communications technology as a digital infrastructure and benefiting from novel IT-based cloud revolution. Several studies have provided an understanding of the use of cloud computing services in SMEs but lack enough information about the challenges and impact on SMEs sustainability.

Details

Competitiveness Review: An International Business Journal , vol. 34 no. 1
Type: Research Article
ISSN: 1059-5422

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Article
Publication date: 9 July 2018

Fatema AlZahra AlHusaini and Muneer Mohammed Saeed Al Mubarak

The purpose of this paper is to contribute to the literature by assessing factors that typically engender adverse drug reactions (ADRs) jeopardizing medical safety. These factors…

181

Abstract

Purpose

The purpose of this paper is to contribute to the literature by assessing factors that typically engender adverse drug reactions (ADRs) jeopardizing medical safety. These factors are population knowledge, clarity in disclosure of the risks inhering ADRs and ADRs incidence. It seeks to minimize negative effect by early identification of drug reactions.

Design/methodology/approach

On the one hand, the study employs a model that shows relationships between various factors, and on the other hand, ADRs medical safety in the public healthcare sector.

Findings

Clarity of consultancy services in public healthcare significantly impact ADR medical safety. Population and healthcare provider education on ADRs medical safety are necessities. Implementation of an ADR reporting system in every healthcare institute is essential. This helps service providers to give a clear and accurate information to patients. It also makes patients more aware of consequences of ADRs.

Research limitations/implications

Time, place and sampling method are found to be the main study limitations. Researchers should take into their consideration the significant relationships between the factors and ADRs medical safety to improve level of awareness in the healthcare public sector.

Practical implications

Ways to improve ADR medical safety in healthcare sector are underscored. Healthcare service providers and professionals need to take into account the stipulated study factors in order to improve medical safety and reduce unnecessary medical costs.

Originality/value

Very few studies have been conducted on this topic; most of those that have been conducted were undertaken in western countries. This study assesses the level of healthcare safety in the country and suggests mechanisms to elevate that level.

Details

International Journal of Health Care Quality Assurance, vol. 31 no. 6
Type: Research Article
ISSN: 0952-6862

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Article
Publication date: 13 November 2017

Mohamed Abdulnaser Janahi and Muneer Mohamed Saeed Al Mubarak

The purpose of this paper is to contribute to the Islamic banking literature by examining the impact of different factors of customer service quality on customer satisfaction.

3997

Abstract

Purpose

The purpose of this paper is to contribute to the Islamic banking literature by examining the impact of different factors of customer service quality on customer satisfaction.

Design/methodology/approach

The paper presents a model which is not frequently used in Islamic banking literature and shows relationships between six factors of customer service quality and customer satisfaction in the Islamic banking sector. Customers of five main Islamic banks are contributing in this study.

Findings

This paper demonstrates strong and positive relationships between the six main dimensions of customer service quality (Compliance, Assurance, Reliability, Tangibility, Empathy and Responsiveness) and customer satisfaction.

Research limitations/implications

The study may suffer from lack of generalization, as it is conducted in one country (Bahrain). It might also be useful to enlarge the study sample and include comparison between Islamic versus conventional banking with regard to service quality and customer satisfaction.

Practical implications

This paper can influence the current Islamic banks with regard to service quality with an ultimate aim of increasing customer satisfaction and retaining customers.

Originality/value

This study is one of the few that focus on effects of customer service quality dimensions on customer satisfaction in the Islamic banking sector. It reveals that, although customers pay special attention to Shariah laws (compliance) in their transactions with banks, the way services are delivered matters to them too.

Details

Journal of Islamic Marketing, vol. 8 no. 4
Type: Research Article
ISSN: 1759-0833

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Article
Publication date: 29 July 2020

Muneer Al Mubarak

This study aims to introduce a five senses concept (sight, hearing, taste, touch and smell) that enhances corporate social responsibility (CSR) strategy. It sheds light on the…

720

Abstract

Purpose

This study aims to introduce a five senses concept (sight, hearing, taste, touch and smell) that enhances corporate social responsibility (CSR) strategy. It sheds light on the effective CSR senses, which are required by firms for better performance and sustainable development.

Design/methodology/approach

The main approach for collecting information for discussion is the literature review focusing on topics such as CSR strategy, CSR activities, sustainability and sensemaking.

Findings

While searching the literature, little was found on sensemaking and very little was found on CSR five senses, a gap which needs to be looked at. A gap was also found between what firms do and what are expected from them to deliver to society in terms of CSR activities which puts sustainability at risk.

Practical implications

Firms are expected to improve performance when these five CSR senses are incorporated in their strategy and activities. This approach makes firms work effectively to meet different stakeholders’ needs and wants internally and externally; hence, a better satisfaction level can be achieved and sustainable development is likely to be better secured.

Originality/value

The idea of CSR senses has been neither thoroughly discussed nor sufficiently developed as a five CSR senses concept in the previous studies. This study contributes to the CSR knowledge and practice in many venues by offering a conceptual model that suggests important senses of effective CSR strategy, hence, bridging the CSR gap that might exist in strategy and practice. Therefore, researchers and practitioners are expected to benefit from this study that can result in better CSR control and sustainable development.

Details

Social Responsibility Journal, vol. 17 no. 6
Type: Research Article
ISSN: 1747-1117

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Article
Publication date: 28 June 2022

Muneer Al Mubarak

Mainly in terms of human-machine interactions, this paper discusses salient issues related to work-based learning in reference to technologies in the Industry 5.0 era.

780

Abstract

Purpose:

Mainly in terms of human-machine interactions, this paper discusses salient issues related to work-based learning in reference to technologies in the Industry 5.0 era.

Design/methodology/approach:

Several ideas are discussed based on recent thinking in the topic, putting forward visions that are likely to happen with Industry 5.0 revolution with prime focus on human-machine interactions.

Findings:

The review elucidated a plethora of benefits in terms of human-machine interactions inasmuch as technology complements rather than replaces human efforts that includes enhancement of: efficiency and production, job security and skill-upgrading. To engender these benefits, however, legal, psychological, and ethical issues need to be transcended on the managerial level.

Practical implications:

Positive externalities, associated with efficiency and production, are now possible with human-machine interactions without cost in terms of jobs being lost provided that skills are upgraded commensurate with the challenges posed by the new technological era.

Social implications:

People can benefit from life improvements and elevated standards of living stemming from robotics though optimization of the use of technology.

Originality:

This paper presents original ideas on how Industry 5.0 technologies can be harnessed to buoy sustainable development by striking an optimal balance between human and technological capital.

Details

Development and Learning in Organizations: An International Journal, vol. 37 no. 3
Type: Research Article
ISSN: 1477-7282

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Article
Publication date: 20 November 2017

Allam Mohammed Mousa Hamdan and Muneer Mohamed Saeed Al Mubarak

The purpose of this paper is to explore the effect of board independence on firm’s performance from the Stewardship theory perspective.

678

Abstract

Purpose

The purpose of this paper is to explore the effect of board independence on firm’s performance from the Stewardship theory perspective.

Design/methodology/approach

The study uses panel data of 162 firms listed in Bahrain Bourse and Saudi Stock Exchange during the period of 2013-2015. It also uses several econometric techniques to confirm the robustness of the results, such as firm fixed-effect approach and two-stage least squares (2SLS) in order to overcome the endogeneity which exists in such relations.

Findings

The study found an inverse effect of board independence on firm performance which was measured using two accounting-based measures: return of assets and return on equity. Based on these results, it was found that internal directors are more effective in enhancing performance of the firm than independent directors as information asymmetry problem and lack of firm-specific experience hinders the ability of independent directors of taking proper decisions that enhance firm's performance.

Originality/value

The study contributes to the ongoing debate about the relation between board independence and firm's performance in emerging markets, focusing on Saudi and Bahraini markets which have recently sought to form a system of laws that aims at protecting investors. The study indicates the importance of such laws rather than traditional governance measurements in enhancing performance.

Details

Journal of Economic and Administrative Sciences, vol. 33 no. 2
Type: Research Article
ISSN: 2054-6238

Keywords

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Article
Publication date: 15 April 2020

Amina Buallay, Gagan Kukreja, Esra Aldhaen, Muneer Al Mubarak and Allam Mohammed Hamdan

The purpose of this study is to investigate the relationship between corporate social responsibility (CSR) disclosure and firms' operational, financial and market performance…

1858

Abstract

Purpose

The purpose of this study is to investigate the relationship between corporate social responsibility (CSR) disclosure and firms' operational, financial and market performance (measured in the form of return on assets (ROA), return on equity (ROE) and Tobin's Q (TQ), respectively) in the Mediterranean countries from a stakeholder perspective.

Design/methodology/approach

Research is quantitative in nature, based on a cross-sectional and time-series analysis of 203 firms listed in six Mediterranean countries for 10 years from 2008 to 2017, with 1,689 observations. The theoretical model is built on a stakeholder theory. The practical model is built on the independent variable (CSR) and the dependent variables ROA, ROE and TQ.

Findings

The findings deduced from the empirical results indicated that CSR disclosure negatively affects operational and market performance but does not affect financial performance.

Practical implications

Studying the relationship between CSR disclosure and firms' operational, financial and market performance, with the consideration of variations, can bring many benefits internally by being more conscious of important activities that should be undertaken and externally by detecting what regulators and other stakeholders want for better sustainable development.

Originality/value

This research adds value to the existing limited literature of CSR disclosure on firm's performance in the Mediterranean countries, and it gives tips of advice for firms to manage CSR disclosure wisely.

Details

EuroMed Journal of Business, vol. 15 no. 3
Type: Research Article
ISSN: 1450-2194

Keywords

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Book part
Publication date: 18 November 2024

Aysha A-Zayani and Muneer Al Mubarak

This chapter explains the phenomenon of artificial intelligence (AI) powered by big data in technology and its contribution in knowledge-based marketing in B2B and its impact on…

Abstract

This chapter explains the phenomenon of artificial intelligence (AI) powered by big data in technology and its contribution in knowledge-based marketing in B2B and its impact on rational decision-making in B2B marketing that affects business performance. This chapter is literature review prepared by compiling and reviewing previous literature, studies, articles, books and other sources related to the contribution of big data-enabled AI to B2B marketing. According to the information analysed, the findings show that big data supported by AI plays a significant role in creating user knowledge, external knowledge and customer knowledge, all of which are factors that significantly influence the ability of business-to-business marketers to make rational decisions that affect the performance of their companies. This chapter explains to them the phenomena of AI powered by big data and its effect on B2B marketing rational decision that will enhance company performance and its contribution on knowledge-based marketing in B2B. This chapter contributes to understanding main functions and interactions of AI system powered by big data and how such a system helps in B2B marketing by generating knowledge about customers, users and markets.

Details

Social Responsibility, Technology and AI
Type: Book
ISBN: 978-1-83608-496-9

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Book part
Publication date: 18 November 2024

Noor Al Mawlani and Muneer Al Mubarak

The Architecture, Engineering and Construction (AEC) industry has been transformed by the increasing adoption of existing and emerging technologies of Industry 4.0, leading to the…

Abstract

The Architecture, Engineering and Construction (AEC) industry has been transformed by the increasing adoption of existing and emerging technologies of Industry 4.0, leading to the concept of Construction 4.0. However, the AEC industry is falling behind in comparison to other industries. The purpose of this chapter is to provide a comprehensive overview of digital transformation within the Construction 4.0 framework and explore the uses and challenges associated with adopting the most prominent digital technologies. This study is a literature-based exploration of published works to evaluate knowledge gaps and comprehend the Construction 4.0 concept in the context of the AEC industry. The results present a set of possible uses of 10 promising technologies in Construction 4.0 along with challenges that hinder its adoption. These are categorised as technical, legal, financial, organisational, industry and data security barriers. This research is limited to several promising technologies. Future studies should focus on rapidly developing technologies and finding better solutions for implementation. Besides increasing the awareness of practitioners, policymakers and clients towards Construction 4.0 technologies, it might assist them in making decisions on selecting and implementing key technologies. This chapter contributes to the literature by providing an updated and inclusive review that focuses on the uses and challenges of 10 trending technologies in the specific context of Construction 4.0. Therefore, the findings of this study provide a basis for different actors in the AEC industry to accelerate digital transformation and pave the way for future research.

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