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Article
Publication date: 15 May 2023

Abrar Alhajri and Monira Aloud

This study offers a structured literature review (SLR) on female digital entrepreneurship (DE). This is done by providing insights into the recent developments of the topic…

1896

Abstract

Purpose

This study offers a structured literature review (SLR) on female digital entrepreneurship (DE). This is done by providing insights into the recent developments of the topic, reviewing and critiquing previous studies in the literature, and pinpointing areas for future potential studies.

Design/methodology/approach

A comprehensive SLR was conducted on 18 papers published between 2017 and 2022 by discipline, time, methodologies, context, topic, and theoretical emphasis. The authors employed the three phases of critical research – insight, critique, and transformative redefinition – to conduct the literature review.

Findings

The literature on female DE is inadequate, fragmented, and divergent in terms of less practice-based insights. Furthermore, most female DE research is published in nonspecialized journals. The examination of the impact of gender and cross-country comparative studies is scarce. Existing literature lacks epistemological and methodological diversity. The lack of theoretical connections across the various research areas on female entrepreneurship may be the reason why this area of study has proven difficult for scholars. Few authors exhibit high specialization in the topic, whereas most authors contribute to either DE or female entrepreneurship.

Research limitations/implications

This SLR research aims to provide an overview of the female DE field by identifying the current trend of research and recognizing future research directions and to improve readers’ knowledge of this research branch.

Practical implications

This review has classified the field's main topics and found that the influence of context (institutional and social) is the most investigated issue. Further, it presents a potential for practitioners' contribution to the field as coauthors and outlines needed studies.

Originality/value

This study provides a comprehensive, cross-disciplinary, updated review and research agenda that supplements rather than substitutes the existing literature reviews on female entrepreneurship. Moreover, this study makes a significant contribution by presenting the stages of development in female DE research within the context of the overall literature on female entrepreneurship.

Details

International Journal of Entrepreneurial Behavior & Research, vol. 30 no. 2/3
Type: Research Article
ISSN: 1355-2554

Keywords

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Article
Publication date: 10 April 2017

Norah Khalid Alsufyan and Monira Aloud

The purpose of this paper is to investigate the way that Saudi universities are engaging their audience via social media platforms by means of the five meaningful themes…

1553

Abstract

Purpose

The purpose of this paper is to investigate the way that Saudi universities are engaging their audience via social media platforms by means of the five meaningful themes: visibility, branding, authenticity, commitment, and engagement. The study will answer the questions: how do Saudi universities exploit social media platforms to engage their target audience? What are the recommendations for Saudi universities toward maximizing the value of social media engagement?

Design/methodology/approach

A content analysis approach was used to study all Saudi universities (26 public, 11 private). Facebook, YouTube, LinkedIn and Twitter were the anticipated social media platforms in this study.

Findings

The results showed that Twitter is the most frequently used platform to communicate with audiences. While visibility in the anticipated social media platforms was high, the engagement was lacking. On the other hand, authenticity and branding in the anticipated social media platforms were medium, while commitment was low except on Twitter. In general, the private universities exceed the public universities in terms of visibility, branding, authenticity, commitment and engagement in the anticipated social media platforms, which indicates their attention on gaining their audience’s satisfaction, a dynamic of trust which will lead to maintaining current relationships or building new ones.

Originality/value

Since there are few studies in the field regarding social media platforms usage by Saudi universities, this study aims to understand how Saudi universities are utilizing social media platforms to engage their audiences and propose recommendations for how Saudi universities can build value from social media platforms.

Details

Journal of Applied Research in Higher Education, vol. 9 no. 2
Type: Research Article
ISSN: 2050-7003

Keywords

Available. Open Access. Open Access
Article
Publication date: 12 July 2023

Nicola Cobelli and Emanuele Blasioli

The purpose of this study is to introduce new tools to develop a more precise and focused bibliometric analysis on the field of digitalization in healthcare management…

1603

Abstract

Purpose

The purpose of this study is to introduce new tools to develop a more precise and focused bibliometric analysis on the field of digitalization in healthcare management. Furthermore, this study aims to provide an overview of the existing resources in healthcare management and education and other developing interdisciplinary fields.

Design/methodology/approach

This work uses bibliometric analysis to conduct a comprehensive review to map the use of the unified theory of acceptance and use of technology (UTAUT) and the unified theory of acceptance and use of technology 2 (UTAUT2) research models in healthcare academic studies. Bibliometric studies are considered an important tool to evaluate research studies and to gain a comprehensive view of the state of the art.

Findings

Although UTAUT dates to 2003, our bibliometric analysis reveals that only since 2016 has the model, together with UTAUT2 (2012), had relevant application in the literature. Nonetheless, studies have shown that UTAUT and UTAUT2 are particularly suitable for understanding the reasons that underlie the adoption and non-adoption choices of eHealth services. Further, this study highlights the lack of a multidisciplinary approach in the implementation of eHealth services. Equally significant is the fact that many studies have focused on the acceptance and the adoption of eHealth services by end users, whereas very few have focused on the level of acceptance of healthcare professionals.

Originality/value

To the best of the authors’ knowledge, this is the first study to conduct a bibliometric analysis of technology acceptance and adoption by using advanced tools that were conceived specifically for this purpose. In addition, the examination was not limited to a certain era and aimed to give a worldwide overview of eHealth service acceptance and adoption.

Details

The TQM Journal, vol. 35 no. 9
Type: Research Article
ISSN: 1754-2731

Keywords

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