Mir Salahuddin and Young-A Lee
The purpose of this study was to identify the major quality features of wearable technology embedded products that have the greatest impact on consumer satisfaction using the Kano…
Abstract
Purpose
The purpose of this study was to identify the major quality features of wearable technology embedded products that have the greatest impact on consumer satisfaction using the Kano model, an organized approach to specify consumer requirements and expectation through a preference classification technique.
Design/methodology/approach
Using a quantitative research method, an online survey was conducted with a convenience sample of US consumers aged between 19 years old and over. A total of otal 471 useable data were obtained and used for the data analysis.
Findings
This study identified that the 11 quality features of wearables belong to one-dimensional quality category among the five Kano categories, although the impact of each quality feature's performance on consumer satisfaction varies. The results also showed that the performance level of durability, long battery life, usability, product safety, comfortability and reasonable price has the greatest impact on consumer satisfaction of wearables.
Research limitations/implications
This study has implications for future research by integrating the Kano model with other design and product development related theoretical models when designing, developing and evaluating various wearable products.
Originality/value
This study quantified the key quality features of wearables using the Kano model, which can be a great measurement tool for future researchers to adopt in their studies. The findings of this study help designers, developers and producers of wearables to prioritize the quality features during the product design, development and manufacturing process.
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Effective strategic internal communication is instrumental for meaningful relationships and productive work climates within organizations and, therefore, for overall…
Abstract
Effective strategic internal communication is instrumental for meaningful relationships and productive work climates within organizations and, therefore, for overall organizational success. Currently, demographic shifts, the dramatically changing work environments because of pandemics and technology, and longer working lives challenge internal communication experts to assess the implications of generational differences for respective workforce target audiences. Effectively addressing the target audiences requires a focus on and understanding of their needs and behaviours. Surprisingly, little research has been conducted on the segmentation criteria of internal stakeholders, and even less on the implications of different generations for internal communication management. This study is novel as it discusses the value and practicality of different generations as a segmentation criterion for effective internal communication from the perspective of internal communication professionals. A multi-method qualitative research approach was employed, including 49 unstructured interviews, eight focus groups and 13 semi-structured interviews with internal communication professionals in Swiss companies on a strategic and operational level. The results show, first, that the segmentation of the internal audiences is dominated by traditional one-dimensional top-down stakeholder-oriented approaches. Second, while an awareness of the importance of generations is high and the need for multi-dimensional segmentation is evident, formal segmentation by generation is rarely implemented and remains controversial. Third, internal communication can foster more inclusive and productive workplaces by better considering the needs and preferences of the different internal segments and by simultaneously standardizing and customizing communication. The study also discusses inherent limitations and suggests avenues for future research.
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It praised his coverage of civil-military relations in the country despite it apparently causing him and his employer, the Dawn Media Group (DMG), to come under pressure.
Details
DOI: 10.1108/OXAN-DB243553
ISSN: 2633-304X
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Geographic
Topical
Mohammad Arief, Rita Indah Mustikowati and Yustina Chrismardani
Digitalization in marketing activities has made it easier for people to make purchase decision. This platform encourages every firm to optimize digitalization as part of its…
Abstract
Purpose
Digitalization in marketing activities has made it easier for people to make purchase decision. This platform encourages every firm to optimize digitalization as part of its marketing strategy. Optimization of attractive digital marketing involves advertising attractiveness, influencer marketing and online customer reviews. This study aims to investigate advertising attractiveness, influencer marketing and online customer reviews on purchase decision.
Design/methodology/approach
The study was conducted with a quantitative approach. A total of 120 respondents were involved in this study by using convenience sampling techniques in data collection. Multiple linear regression was used to analyze the data.
Findings
The results of the study show that influencer marketing and online customer reviews have an impact on online purchase decision. Meanwhile, advertising attractiveness does not show any influence on purchase decision.
Practical implications
Despite the start-ups have modified the website by increasing the content to make it more informative, it seems that customers are not interested in making a purchase. Therefore, notwithstanding the role of website attractiveness, the use of physical attractiveness is still considered an effective way to encourage customers to make purchasing decisions. In this way, a firm needs to make adjustments between the customers' personality, lifestyle and attitudes and endorsers.
Originality/value
This study developed previous empirical studies which a positive relationship between advertising attractiveness, influencer marketing, online customer reviews and purchase decision. The development of the model was carried out by elaborating variable indicators. In addition, the source of increasing credibility was not based on physical attractiveness, but rather emphasizes the website quality.
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Sajjad Shokouhyar, Neda Pahlevani and Farhang Mir Mohammad Sadeghi
This paper aims to present a smart, sustainable supply chain practices structure on the basis of the relational view.
Abstract
Purpose
This paper aims to present a smart, sustainable supply chain practices structure on the basis of the relational view.
Design/methodology/approach
A method based on fuzzy cognitive map was applied to construct a relational map to introduce and implement such relational methods. Considering this relational map as a guideline, observations into particular methods and ways of applying relational methods to attain sustainable development goals across organizations has been introduced.
Findings
Primary outcomes provided a series of relational methods for the purpose of giving advice to those organizations and their suppliers for smart, sustainable supply chain. Reliance between relational methods were examined and assessed under seven meaningful groups: economic internet of things (IoT), green internet of things, social internet of things, economic supply chain, green supply chain, social supply chain and other variables.
Practical implications
This study guides managers toward an improved perception of the connection among IoT instances and sustainable supply to modeling smart, sustainable supply chain. Managers can determine the practices that need more focus along with the practices that are less relevant. Thus, this will help managers in the decision-making process and to organize their decisions by planning and calculating the relative importance and influence of smart, sustainable practices on each other and on the company’s smart, sustainable program.
Originality/value
To the best of the authors’ knowledge, this is the first approach that promptly examines and determines the interdependencies between relational methods and constructs a relational map for the purpose to introduce and analyze smart, sustainable supply chain.
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Muhammad Ijaz Khan, M.Z. Kiyani, Tasawar Hayat, Muhammad Faisal Javed and I. Ahmad
This paper aims to address double-stratified stagnation-point flow of Williamson nanomaterial with entropy generation. Flow through porous medium is discussed. Energy equation is…
Abstract
Purpose
This paper aims to address double-stratified stagnation-point flow of Williamson nanomaterial with entropy generation. Flow through porous medium is discussed. Energy equation is modeled in existence of viscous dissipation, Brownian motion and thermophoresis. Furthermore, convective boundary conditions are considered. Total entropy rate is presented.
Design/methodology/approach
The non-linear flow expressions are converted to ordinary ones by implementation of suitable transformations. The obtained ordinary system is tackled for series solutions via homotopy analysis method.
Findings
Till date no one has considered the irreversibility analysis in stagnation-point flow of Williamson nanomaterial with double stratification, porous medium and convective conditions. The basic objective of present research is to investigate the convective stagnation point flow of Williamson liquid with entropy concept and porous medium.
Originality/value
As per the authors’ knowledge, no such work is yet present in the literature.
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Sarah Knight, Abbie Maroño and David Keatley
The purpose of this study is to compare violent and non-violent extremists in terms of their age when they first perpetrate an extremist act, and to understand how this relates to…
Abstract
Purpose
The purpose of this study is to compare violent and non-violent extremists in terms of their age when they first perpetrate an extremist act, and to understand how this relates to other factors underlying extremist behaviours. While the end goal of many extremists may be functionally similar, the pathways into extremism vary, and the literature has demonstrated that a “one-size-fits-all” explanation does not exist. Motivational drivers are complex and dynamic; therefore, attempting to identify a terrorist “profile” has limited applied efficacy.
Design/methodology/approach
This study applied a temporal approach (“crime script analysis” or CSA) to identify, map and compare the sequential stages (or “scenes”) in the life histories of violent and non-violent extremists who have committed acts of extremism across different age groups. Crime scripts comprising mainly qualitative data for 40 male extremists (20 violent, 20 non-violent “cases”) were developed, and CSA was conducted according to the age at which they committed their first extremist offence.
Findings
Results demonstrated key temporal, developmental differences between the pathways of extremists who commit their first offence at different ages. One key difference was that for both the violent and non-violent extremists, those under 30 used the internet as a main means of joining networks and spreading information, whereas the over 30s made more personal, community links.
Originality/value
This research can aid identification of potential environmental triggers and potential increased susceptibility to triggers across certain age groups.
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Reema Nayyar, Pratyush Yadav, Rupashree Baral, Mahima Raina and Lalatendu Kesari Jena
This study aims to explore the emergence of workplace spirituality (WPS) in Indian organisations through a systematic literature review by unwrapping the past, present and future…
Abstract
Purpose
This study aims to explore the emergence of workplace spirituality (WPS) in Indian organisations through a systematic literature review by unwrapping the past, present and future state of WPS research in the Indian context. The data was covered for 15 years (2008–2023) and spread across 116 studies screened from Scopus, Web of Science and EBSCO.
Design/methodology/approach
Theory-context-characteristics-methods (TCCM) framework analysis and topic modelling (bidirectional encoder representations from transformers [BERT] analysis) techniques were adopted for a systematic exploration of theoretical underpinnings, contextual relevance, characteristic features and methodological rigour within the domain of WPS and analysis of the literature’s emerging trends and thematic patterns, respectively.
Findings
Using the TCCM framework, this study analysed the dominant theories applied in WPS literature within the Indian context, including social exchange theory and self-determination theory. In addition, this review highlights the key industries, variables and methodologies that have been the focus of prior research. Using BERT, this study clustered the textual data and identified three thematic patterns in the literature. By analysing past and current studies, this study identified potential gaps that future research could address, as guided by the TCCM framework.
Originality/value
To the best of the authors’ knowledge, this is one of the initial literature reviews focused on country-level studies adopting two techniques to bring more rigour: TCCM and BERT analysis.
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Gamal Mohamed Shehata and Mohammed A. Montash
The purpose of this paper is to develop and empirically examine a comprehensive model that attempts to identify the factors that explain competitive advantage of implementing…
Abstract
Purpose
The purpose of this paper is to develop and empirically examine a comprehensive model that attempts to identify the factors that explain competitive advantage of implementing electronic business (e-business) in an emerging market. It seeks to fulfill an inevitable lack of conducting rigorous and intensive empirical studies on the Middle East and North Africa (MENA) region in which the internet use and e-business applications are on the rise.
Design/methodology/approach
This research is descriptive in nature where a quantitative research methodology is deployed. Data are collected using both interviews and e-survey for a sample of 302 Egyptian companies serving in diverse industries. A multivariate partial least squares technique is employed to analyze the collected data.
Findings
This study explores various e-business modes and applications widely employed in the MENA region. It also addresses a set of e-business-driven competitive advantages that are mainly generated from supportive ICT environment, major market forces and strategic opportunities, and at last, from electronically driven customers’ relationship initiatives. A number of e-business barriers are claimed to moderate the relationship between those forces and the resulting competitive advantages.
Research limitations/implications
Although this research main framework incorporates important variables based on theoretical and empirical foundations, integrating other factors may extend understanding of how these factors, independently and/or interactively, explain the adoption of e-business and its merit to create distinctive competitive advantage.
Practical implications
This work helps managers and e-business experts alike to comprehend the ways through which firms target the applications of e-business technologies to realize a competitive edge in MENA region. It also helps practitioners and professionals comprehend the interrelationship between the type of forces drive e-business based competitive position and key barriers that deteriorate such a connection in emerging markets.
Originality/value
A model that enables scholars to better understanding the e-business phenomenon in MENA market is developed and validated. This model rests on e-business experts’ perspectives, reflections and it is evidently substantiated by past works in the areas.