Chieh‐Wen Sheng, Ming‐Jian Shen and Ming‐Chia Chen
The paper research objectives are: to investigate into the classification of special interest tour preferences in terms of their types and to compare whether consumers with…
Abstract
Purpose
The paper research objectives are: to investigate into the classification of special interest tour preferences in terms of their types and to compare whether consumers with different demographic attributes result in discrepancies in special interest tour preferences.
Design/methodology/approach
Those collected questionnaires that had incomplete answers and that had a significant response tendency or were left blank with no answers were eliminated. The required statistical methods are explained thus: this study conducts analysis on special interest tour preferences by factor analysis to distinguish between the categories of special interest tour preferences; this study adopts correlation analysis to examine the ratio scale of the study's demographic variables, including age and education level; this study adopts one‐way ANOVA to examine the variables of categorical or nominal scale, such as gender, marital status, and occupation.
Findings
After collecting the questionnaire data, factor analysis is used to conduct classification of the types and a total of four types emerged: recreation type, nature/ecology type, physical adventure type, historical/artistic activity type. Furthermore, in the verification of the demographic variables of each type preferences: age and nature‐eco type preferences constitute a significant positive correlation, and age has also formed a significant negative correlation with physical adventure type; gender differences result in a significant difference in recreation type preferences and a significant difference in physical adventure type preferences; marital status has a significant variation regarding physical adventure preferences.
Practical implications
Special interest tours are gradually on the rise and the previous literature is still lacking a systematic method for investigative analysis. Accordingly, conducting a systematic categorization of special interest tour preferences and to examining the background of the consumers of each type of special interest tour preference is essential.
Originality/value
The necessity for special interest tours to conform to consumer interests, and the existence of special interests, require that those in the travel industry conduct market segmentation, prior to designing travel itineraries, so as to have an understanding of the target market. Furthermore, the types of special interest tour preference this study provides can offer the basis for discussion of relevant issues for those travel business industry operators in the industry and future researchers.
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Keywords
Sheng Chieh‐Wen, Ming‐Jian Shen and Ming‐Chia Chen
This research aims to treat voluntary simplicity lifestyle (VSL) as general lifestyle and explore the correlation between VSL and selection preference of special interest tourism…
Abstract
Purpose
This research aims to treat voluntary simplicity lifestyle (VSL) as general lifestyle and explore the correlation between VSL and selection preference of special interest tourism (SIT).
Design/methodology/approach
This research adopts a questionnaire survey. The content of the questionnaire include questions on participants' demographic variables, VSL, and selection preference of SIT. After designing the questionnaire of selection preference of SIT, this research treats the tourists in the Taiwan Guandu bird‐watching area as the targets and distributes the questionnaires. This research adopts systematic sampling for questionnaire distribution.
Findings
The following results are found: a positive correlation between selection preference of SIT and VSL; females are mostly allocated as the recreation and entertainment type people preferring SIT, the educational level of diverse interest type people preferring SIT tend to be higher, and these people have a more significant VSL; people who are the low degree of identification type with voluntary simplicity reveal almost the least scores in terms of all kinds of traveling preference, whereas complete involvement type individuals show a higher degree of preference.
Research limitations/implications
This questionnaire is not exclusive. In other words, the respondents can provide extremely high, medium, or low scores for the preference for any kind of trips. Thus, the respondents' real preference sequence cannot be distinguished. Future studies can modify this questionnaire. The questionnaire of selection preference of SIT designed by this research mainly followed the SIT itineraries promoted on traveling websites and upon certain processes. Thus, this questionnaire content is based on the view of the supply end.
Originality/value
This research follows the suggestions of McKercher and Chan, and after internet searching, the method imitates content analysis to establish a questionnaire with 18 questions with respect to the selection preference of SIT. Through factor analysis, the researchers select four kinds of selection preference of SIT, including traveling preference of recreation and entertainment, natural ecology, physical exploration, and history and art. In addition, this research also uses confirmatory factor analysis to confirm the convergent validity of the VSL questionnaire developed by the authors (2005).
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The argument that the board of directors can be a helpful tool for entrepreneurships and small businesses derives from the rationale for using boards from both a macro and a micro…
Abstract
The argument that the board of directors can be a helpful tool for entrepreneurships and small businesses derives from the rationale for using boards from both a macro and a micro perspective.Society depends on boards to provide overall checks and balances in the running of businesses.This could not be more evident from the role of the board in Enron’s collapse (U.S. Senate 2002).
The boardʼs value to the entrepreneur is found in the application of the micro perspective.Two sets of recommendations are developed to formulate an improved model of directorship actions and behaviors. First, duties and responsibilities of the board of directors are expanded to help guide entrepreneurs.Second, five unique behavior patterns are then proposed that can be particularly helpful in carrying out the duties and activities of the board for guiding entrepreneurial success.
Mengran Liu, Ze ming Jian, Guojun Zhang, Nan Guo and Wendong Zhang
The purpose of this paper is to present a novel nitrile butadiene rubber (NBR) packaging structure, which can solve the problems of the low sensitivity, narrow frequency band and…
Abstract
Purpose
The purpose of this paper is to present a novel nitrile butadiene rubber (NBR) packaging structure, which can solve the problems of the low sensitivity, narrow frequency band and fluctuating frequency response curve of the MEMS bionic vector hydrophone.
Design/methodology/approach
A 0.05-mm-thick NBR sound-transparent cap was designed by theoretical analysis and simulation to reduce the signal attenuation caused by the packaging structure, and the frequency band of the hydrophone has been extended to 4 kHz. In this work, the vector hydrophone was fabricated by the MEMS technology and packaged with the NBR sound-transparent cap. The performance indicators were calibrated in the National Defence Underwater Acoustics Calibration Laboratory of China.
Findings
The results show that the sensitivity of NBR-packaged hydrophone reaches −170 dB (±2 dB), and the difference is less than 1 dB compared to bare chip. And the frequency band is 50 Hz-4 kHz. The hydrophone also has good directional pattern in the form of an 8-shape, and the pressure-resisting ability is more than 2 MPa.
Originality/value
The packaging structure significantly increases the sensitivity of the hydrophone and broadens the frequency band, providing a new method in the packaging design for MEMS hydrophone.