Tyler R. Morgan, Mert Tokman, Robert Glenn Richey and Cliff Defee
The purpose of this paper is to extend existing and motivate future sustainable supply chain management (SCM) and logistics research by examining a structure-conduct-performance…
Abstract
Purpose
The purpose of this paper is to extend existing and motivate future sustainable supply chain management (SCM) and logistics research by examining a structure-conduct-performance framework linking resource commitment to sustainable SCM, reverse logistics, and operational performance. A sustainable reverse logistics capability is investigated as mediating the performance benefits associated with resource commitments to sustainable SCM.
Design/methodology/approach
Survey methods and structural equation modeling were used to collect and analyze data from 180 supply chain professionals.
Findings
The results of a mediated model suggest that resource commitments may be used to develop a sustainable reverse logistics capability, reducing the environmental impact of reverse logistics activities. A strong sustainable reverse logistics capability results from resources committed specifically to sustainable reverse logistics and a commitment to the sustainability of the supply chain.
Research limitations/implications
This study applied a purposefully general sampling procedure. Specific industries may have additional constraints (e.g. risk, transparency, governance factors) that directly impact reverse logistics. These constraints are limitations of the study as well as opportunities for future research. Resource commitment is critical to the success of an overall firm strategy to build a sustainable supply chain, especially when considering reverse logistics.
Practical implications
As managers examine the benefits of sustainable SCM, they must consider the resources required. For firms engaging in sustainable SCM, developing a sustainable reverse logistics capability is a key success factor for improved performance.
Originality/value
Given the growing acceptance and importance of sustainable SCM, this research provides insights to managers and academics regarding the key mediating role of a sustainable reverse logistics capability when integrated into existing and future supply chain research frameworks and processes.
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Mert Tokman and Lauren S. Beitelspacher
The service‐dominant (S‐D) logic views supply chains as value co‐creation networks. These networks promote knowledge growth amongst network members via resource deployment and…
Abstract
Purpose
The service‐dominant (S‐D) logic views supply chains as value co‐creation networks. These networks promote knowledge growth amongst network members via resource deployment and coordination. The exchange of knowledge and utilization of operant resources among the network members leads to co‐created service offerings and value proposals for the end‐users, with the ultimate goal of transforming end‐user experiences to perceptions of superior value‐in‐use. The purpose of this paper is to develop an illustration of the value co‐creation concept and use this illustration as guide to examine the research gaps that are yet to be tapped in the area where supply chain networks and S‐D logic intersects.
Design/methodology/approach
The literature on S‐D logic is reviewed and research gaps are identified and categorized in three specific groups.
Findings
Three categories of research gaps in S‐D logic and supply chain management (SCM) areas include: gaps in utilization of internal operant resources by suppliers, manufacturers, and intermediaries; gaps in knowledge exchange and operant resource utilization between suppliers, manufacturers, and intermediaries; and gaps in knowledge exchange and operant resource utilization between end‐users and value co‐creation network partners.
Originality/value
An illustration of the value co‐creation network from the supply chain perspective is presented in this paper. The illustration of the value co‐creation network provided the guidance to categorize various research gaps in the area of S‐D logic and SCM. This categorization offers a structure from which more systematic research may be produced. It is the authors' hope that the organization and guidance provided in the paper for specific research topics in the S‐D logic area can result in research streams that could potentially offer significant contributions to SCM theory development.
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R. Glenn Richey, Mert Tokman, Robert E. Wright and Michael G. Harvey
This manuscript develops a reverse logistics monitoring system for controlling reverse flows of materials through marketing channels in emerging economies. Institutional theory is…
Abstract
This manuscript develops a reverse logistics monitoring system for controlling reverse flows of materials through marketing channels in emerging economies. Institutional theory is incorporated to show that both positive and negative impacts on environmental sustainability can be predicted. A partner control framework and scales are then developed for use by managers and researchers in furthering their understanding of the effective management of global reverse logistic networks
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Mert Tokman, R. Glenn Richey, Tyler R. Morgan, Louis Marino and Pat H. Dickson
The purpose of this research is to investigate the combination of relational and organizational resource factors that influence small‐to‐medium‐sized firm satisfaction with their…
Abstract
Purpose
The purpose of this research is to investigate the combination of relational and organizational resource factors that influence small‐to‐medium‐sized firm satisfaction with their supply chain portfolio performance.
Design/methodology/approach
This research employs two complementary theoretical lenses frequently used in the explanation of relationship performance, resource‐based view of the firm and strategic behavior theory. The authors then used an international survey based in three Northern European countries to test their hypotheses with hierarchical linear regression.
Findings
The quantitative analysis supports all three hypotheses indicating that supply chain portfolio flexibility is an important determinant for small‐to‐medium‐sized firm satisfaction with supply chain portfolio performance. Additionally, firm alliance orientation and entrepreneurial orientation both significantly influence the relationship between supply chain flexibility and performance satisfaction.
Research limitations/implications
This research is limited by the categorization of the supply chain portfolio flexibility types as high and low resource linkages by the researchers. Future research may look at additional ways to measure individual agreements and have firms categorize them according to resource requirements. However, the findings of this research provide a theoretical and empirical foundation through the application of resource‐based view of the firm and strategic behavior theory for future research in the area of small‐to‐medium‐sized firms and their satisfaction with supply chain portfolios.
Practical implications
Important managerial implications are found for small to medium‐sized firms and larger firms that work with them when managing portfolio satisfaction. This research indicates that it makes sense for managers to consider categorizing supply chain relationships similar to the way they categorize their end‐user relationships. This allows small‐to‐medium‐sized firms across the portfolio to be segmented into groups where appropriate relationship maintenance can take place and where more suitable satisfaction goals can be defined in terms of operational metrics.
Originality/value
The framework developed in this paper provides insights on small‐to‐medium‐sized firm satisfaction with supply chain portfolio performance. This research stimulates a new research stream towards an integrated theory of supply chain portfolio management.
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Lauren Skinner Beitelspacher, Mert Tokman, Frank G. Adams and R. Glenn Richey
The service‐dominant logic (SDL) concept is reshaping the view of business‐to‐business research and practice. Thus, understanding the role of knowledge‐based operant resources, a…
Abstract
Purpose
The service‐dominant logic (SDL) concept is reshaping the view of business‐to‐business research and practice. Thus, understanding the role of knowledge‐based operant resources, a key component of the SDL paradigm, in the ability of supply chains to shape competitive advantage and performance outcomes is vital. Further, operant resources have a hierarchical structure, with differing effects in building value for a supply chain. This research seeks to explore the effects of different levels of hierarchical operant resources in a retail supply chain setting.
Design/methodology/approach
A survey was collected from 300 retailing informants who deal with both key suppliers and customers. The data were examined using hierarchical regression to explore the influence of internal and external operant resources on market performance, subject to the moderating effects of top management support and relationship quality.
Findings
There is a positive relationship between internal and external operant resources with market performance outcomes, but those relationships are subject to support from top management toward retailing supply chain relational initiatives. Thus, intangible, dynamic, customer‐oriented resources play an important role in developing retail supply chains’ ability to achieve a market advantage.
Originality/value
This research addresses a need to explore the implications of SDL in a supply chain context by examining the implications of influences of retailer operant resources on the supplier. Further, this research explores the question of operant resources by analysing those resources at various levels within supply chain relationships.
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Mert Tokman, Ayse Banu Elmadag, Nimet Uray and R. Glenn Richey
The purpose of this paper is to empirically explore how prior exchange relationships may impact a local firm's decision to participate in a supply chain international joint…
Abstract
Purpose
The purpose of this paper is to empirically explore how prior exchange relationships may impact a local firm's decision to participate in a supply chain international joint venture (SC‐IJV).
Design/methodology/approach
An exploratory study of the influence of prior working relationships using a sample of 32 US and European‐based SC‐IJVs. First, a cluster method was used to determine the two categories of local firms' motivation to form SC‐IJVs with foreign partners. Next, a discriminant analysis revealed the differences between the two categories in terms of the emphasis put on prior exchange relationships when forming SC‐IJVs.
Findings
Results confirm two major types of motivations for a local firm to participate in a SC‐IJV: exploration and exploitation. Moreover, the motivation types are varied in terms of the emphasis placed on a prior working relationship with the SC‐IJV partner. While exploitation‐oriented firms consulted a previous working relationship experience before forming a supply chain IJV, exploration‐oriented firms did not.
Originality/value
This study shows that Eastern European firms can be separated into two categories in terms of SC‐IJV goals: those focused on learning (exploration) and those focused on strategic behavior (exploitation). Second, the study shows that the firms favoring exploitation prefer a past working relationship with the potential partner, while those favoring exploration did not. The study is exploratory in nature, but provides a solid platform on which to base future research.
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Gensheng (Jason) Liu and George D. Deitz
The purpose of this paper is to explore the role of supply chain management in enabling manufacturers' mass customization capabilities.
Abstract
Purpose
The purpose of this paper is to explore the role of supply chain management in enabling manufacturers' mass customization capabilities.
Design/methodology/approach
This paper is based upon survey data from 262 manufacturing plants, spanning nine countries and three industries. Responses from multiple employees were aggregated for each item. Hypothesized relationships between variables were analyzed using structural equation modeling.
Findings
The results generally indicate that plant mass customization capabilities are driven by customer‐focused product design and reduced supplier lead times. In turn, these factors are driven by management's emphasis on supply chain planning. Post hoc tests show that the effects of supply chain planning on mass customization capabilities are fully mediated by customer‐focused product design and reduced supplier lead time.
Originality/value
While the literature suggests that mass customization depends upon a dynamic extended enterprise, extant empirical work has focused on internal firm characteristics. The paper is among the first to examine the significance of supply chain management upon the development of mass customization capabilities.
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John F. Kros, R. Glenn Richey, Haozhe Chen and S. Scott Nadler
The purpose of this paper is to focus on radio frequency identification (RFID) acceptance and examine three understudied drivers: a company's satisfaction with existing logistics…
Abstract
Purpose
The purpose of this paper is to focus on radio frequency identification (RFID) acceptance and examine three understudied drivers: a company's satisfaction with existing logistics technologies, its logistics technology readiness (technology optimism and technology innovativeness), and relationship hostage position. The proposed conceptual model also investigates the impacts of RFID acceptance and these three antecedents on the company's logistics performance.
Design/methodology/approach
Survey data were collected from the members of three professional associations in the USA. Structural equation modeling was used to test the proposed relationships.
Findings
According to the analysis results, a company's satisfaction with existing technology has negative impact on RFID acceptance, and technology readiness has positive impact on RFID acceptance. However, the relationship between a company's hostage position and RFID acceptance was found to be only partially significant. Also, the positive relationship between a company's RFID acceptance and its logistics performance is confirmed in this study. Furthermore, while a company's satisfaction with existing technology and technology innovativeness were found to be positively related to logistics performance, its technology optimism and hostage position were not significant related to its logistics performance.
Practical implications
This research confirms that a company's RFID acceptance is positively related to logistics performance. Therefore, even if a company is satisfied with its existing technologies, careful evaluation is warranted to determine if RFID as a new technology is needed to maintain the company's logistics performance in a dynamic environment. Also, this research suggests that supply chain members should be extremely cautious about the power usage toward its partners, because the authors' results show that forcing other partners to take cooperative actions may not yield the desired results.
Originality/value
This is first study examining RFID technology through a behavioral perspective. A new construct, RFID acceptance, was proposed, and related measurement scale was developed and tested along with its antecedents and outcomes.
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Rodney W. Thomas, C. Clifford Defee, Wesley S. Randall and Brent Williams
Discussions about the managerial relevance of scholarly research have been taking place for decades and the topic continues to be a source of debate in a number of business…
Abstract
Purpose
Discussions about the managerial relevance of scholarly research have been taking place for decades and the topic continues to be a source of debate in a number of business disciplines. The purpose of this paper is to make an initial attempt to empirically assess the relevance of supply chain management research.
Design/methodology/approach
Qualitative methods were utilized to provide some initial evidence that can help validate or refute assumptions about perceived relevance in contemporary supply chain management research.
Findings
Findings of this research indicate that the most impactful supply chain management issues for managers are internal supply chain organizational structure, communication and information exchange, information technology, forecasting and sales and operations planning, and strategic leadership. Some of these managerial issues appear to be well aligned with recent research trends, but other issues are not frequently researched.
Research limitations/implications
Future research opportunities are identified based on managerial feedback. Results of this study also suggest that a broader view of supply chain management may be appropriate if researchers want to be managerially relevant.
Practical implications
This research potentially highlights opportunities for firms to gain a competitive advantage via their approach to supply chain management.
Originality/value
This research utilizes a unique approach to assess managerially relevant topics through a “magic wand” interviewing technique (i.e. “If we gave you a magic wand and granted you just one wish, what would you wish for to improve your supply chain?”).