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Looks at the eighth published year of the ITCRR and the research, from far and near, involved in this. Muses on the fact that, though all the usual processes are to the fore, the downside part of the industry is garment making which is the least developed side. Posits that the manufacture of clothing needs to become more technologically advanced as does retailing. Closes by emphasising support for the community in all its efforts.

This paper provides guidelines for the design and execution of survey research in operations management (OM). The specific requirements of survey research aimed at gathering and analysing data for theory testing are contrasted with other types of survey research. The focus is motivated by the need to tackle the various issues which arise in the process of survey research. The paper does not intend to be exhaustive: its aim is to guide the researcher, presenting a systematic picture which synthesises suitable survey practices for research in an OM context. The fundamental aim is to contribute to an increase in the quality of OM research and, as a consequence, to the status of the OM discipline among the scientific community.

The purpose of this paper is to identify the challenging barriers faced by female firefighters, which limit workplace entrance and performance.

Occupational barriers from both psychological and physiological viewpoints were explored based on previous literature and the reported experiences of female firefighters.

A comprehensive review of literature synthesizes previous studies pertaining to gender anthropometric differences, female firefighters’ experiences in the work environment and protective clothing issues. The physical capabilities of men and women in specific relation to performing firefighting activities are also examined. Issues of greatest concern are identified for personal protective clothing (PPC) and equipment, which have traditionally been designed for the male human form. This leads to a lack of protection, an increased risk of onsite injury, reduction in mobility and poorer comfort for female firefighters.

This review provides an original overview of the critical workplace challenges faced by female firefighters. The need for female-specific PPC and equipment is specifically addressed to retain the growing number of women entering the male-dominated firefighting profession.

This systematic literature review used bibliometric and science mapping as a means of exploring and understanding the evolution and landscape of research in the counterfeiting of products and goods. The review sought to document the size, growth trajectory and geographic distribution of counterfeiting research, identify high-impact scholars and documents, and explore the intellectual structure of the field. We identified 403 peer-reviewed articles published in the SCOPUS database, within subject areas of business, social sciences, economics, decision-making, arts and humanities, and psychology. We used VOSviewer software to analyse the data set of SCOPUS-indexed articles. Using citation analysis, the review identified the most cited scholars, documents, journals and most productive countries publishing research on counterfeiting. Aiming to identify highly influential documents whose impact in counterfeiting research has been sustained over time, we conducted a co-citation analysis. Apart from identifying main aspects of knowledge production through citation and co-citation analysis, we employed keyword co-occurrence analysis to illuminate research fronts in counterfeiting research, notably: anti-counterfeiting strategies for combating crime; counterfeiting and intellectual property rights; counterfeiting of luxury products; consumer ethics; consumer psychology and brand protection. We conclude that bibliometric analysis and science mapping offer a novel and useful means of investigating the development of this field of study.

The purpose of this paper is to use social identity theory and the elaboration likelihood model to explore differences in consumer response to positive and negative online brand advertising based on the degree to which the consumer identifies with the brand featured in the ad. Dependent variables include attitude toward the ad, attitude toward the brand, willingness to share the ad and purchase intention.

This study uses a posttest-only, 2 (low consumer–brand identification v. high consumer–brand identification) × 2 (negative advertisement v. positive advertisement) between-subjects factorial design for two separate brands based on the pretest results.

Results show, in support of extant research, that consumer–brand identification enhances consumer perceptions of positive brand advertising. In addition, this research shows that consumer–brand identification also minimizes the potentially detrimental effects of negative advertisements on the dependent variables. Further, results suggest that those with a low consumer–brand identification are more likely to share negative online brand advertising.

Building consumer–brand identification among target consumers results in positive brand attitudes and behaviors while at the same time shielding brands from negative online attack advertising. However, consumers with weak consumer–brand identification can be influenced through peripheral cues in online ads. This research indicates that managers need to focus on strengthening consumer–brand identity with target audiences and closely monitor negative online sentiment.

This exploratory research extends current consumer–brand relationship scholarship and adds support for application of the elaboration likelihood model in an online environment. To the best of the authors’ knowledge, this study is the first to examine the role of consumer–brand identity and its role in explaining consumer responses to online display advertising.

This paper aims to provide an in-depth examination of the emergent state of financial technology (fintech), particularly emphasizing capital-raising innovations and their implications for international business.

Using the highly influential articles published in fintech, the authors identify the advantages and disadvantages of each significant fintech in the credit, deposit and capital-raising services sector. The authors assess the adoption of these services and the international firm-level implications of their use.

This study highlights fintech’s role in fostering entrepreneurial internationalization, with a particular focus on the impact of crowdfunding, peer-to-peer lending and online banking. A thorough analysis of Google Scholar citations uncovers research gaps and unveils emerging trends bridging international business and fintech. Furthermore, the examination of regulatory efforts presents evidence of a robust positive relationship between global e-commerce legislation and fintech adoption, demonstrating the interconnected nature of these elements in the world of international business.

Fintech research in international business has only taken off in the last five years. Innovations and regulatory developments are continuously evolving.

This study emphasizes the significance of fintech in international business research, addressing its implications on regulatory environments, entrepreneurial internationalization and multinational corporations’ global strategies. By investigating the synergies and applications of various fintech types, the research provides valuable insights for scholars and practitioners, contributing to the advancement of knowledge in the field of international finance.

A literature review within the manufacturing strategy (MS) discipline with a focus on thematic developments is provided. Based on recent studies, a set of challenges posed to manufacturing enterprise of the future are summarized, and thematic areas are analyzed in relation to meeting those challenges. The paper aims to discuss these issues.

Based on a select set of 506 articles published in top-ranked refereed international journals in the discipline of operations management, major and subthemes are identified and the publication trends in these themes are provided with time and across geographical regions, namely: North America, Europe, and other parts of the world.

MS literature is predominantly focussed on the economic objectives of firms without a due focus on the social and environmental perspectives. MS literature covers 11 major thematic areas, namely: MS components and paradigms, manufacturing capabilities (MCs), strategic choices (SCs), best practices (BPs), the strategy process (SP), supply-chain management (SCM), performance measurement, transnational comparisons, global manufacturing, environmental/green manufacturing, and literature reviews. The research in two areas – SCs, and MCs – has been in decline, while the research in BPs, the SP, and transnational comparisons is growing (in absolute figures). Various research opportunities for future studies are identified.

The literature review is limited in its selection of articles and journals, however, the identified trends clarify the state of research by the MS research community at large.

For researchers, multiple new research directions are identified in order to advance knowledge in the field of MS. The publication trends also highlight thematic areas where most of the MS body of knowledge is currently available and can be utilized by practitioners.

The paper’s novelty comes from: first, a broader and deeper review of thematic areas that has not been researched before, second, trends in thematic areas by time, across geographical regions, and including time-region dyads, and third, coverage provided by MS literature in meeting challenges posed to manufacturing enterprise of the future.