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Article
Publication date: 1 March 1989
The people of Finland, along with those of other EFTA states, feelthreatened by the Single Market and the possibility of a “fortressEurope”. EC membership is not considered…
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Abstract
The people of Finland, along with those of other EFTA states, feel threatened by the Single Market and the possibility of a “fortress Europe”. EC membership is not considered politically viable for the Finns; and the author explores ways in which Finnish firms can continue to pursue their European marketing with success despite remaining outside the Community.
Details
European Business Review, vol. 89 no. 3
Type: Research Article
ISSN: 0955-534X